Shore Tel Radio Etherspeak V3sw

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Shore Tel Radio Etherspeak V3sw

  1. 1. SureTrunk for ShoreTel Introducing a Path to Extending ShoreTel Into the Cloud Neil Darling EtherSpeak (866) Ether-IP [email_address] / [email_address]
  2. 2. Who Are We? <ul><li>EtherSpeak is Your ShoreTel Certified Technology Partner for Enabling Cloud Based Services Including Voice, Video Bridging and Fax-Over-IP </li></ul><ul><li>Only Certified ShoreTel Technology Provider that is ShoreTel “Customer Proven” & “Partner Proven” </li></ul><ul><li>We provide SIP Trunks – or “Business-Telephone-Lines-Over-Internet” allowing for enterprise savings consolidation or elimination of legacy POTS / PRI; Advanced Redundancy; and International DID routing options for customers </li></ul>
  3. 3. EtherSpeak Features <ul><li>SureTrunk Native - SureTrunk is a NATIVE SIP service offering providing a reliable alternative to CPE-based TDM or SIP Trunking hardware-based solutions </li></ul><ul><li>Virtual Numbering Option: Utilize virtual local or toll-free telephone numbers, available from virtually any area code in the USA / CAN </li></ul><ul><li>RedundaTrunk: Advanced auto-failover to alternative SIP or PRI sites automatically </li></ul><ul><li>SureTrunk e-Bill: Hassle-free centralized billing – all sites on one bill </li></ul><ul><li>BurstaTrunk: Customers only billed monthly for amount “high-water mark” of concurrent calls – eliminate waste and show tangible ROI that is key for technology refresh and closing the deal </li></ul>
  4. 4. EtherSpeak Benefits <ul><li>Savings from Bursting option, when combined with leasing, enables clear path for sales people to enable new sales – partners are ready! </li></ul><ul><li>Value from centralized billing includes greater ease, convenience and less administrative hassle </li></ul><ul><li>SureTrunk now includes free video-interconnection between ShoreTel users utilizing web cameras and Life Size Video conference room systems </li></ul><ul><li>THIS JUST IN… “ShoreTel IN”: Future will include FREE phone calls between all SureTrunk for ShoreTel customers ! All customers may call any other ShoreTel customer and not incur any per minute charge (trunk access fees still apply) on network. </li></ul>
  5. 5. What Value Does EtherSpeak Bring to ShoreTel Customers? <ul><li>Cost Savings : SureTrunk provides no CapEx and administrative savings with SureTrunk Centralized Billing </li></ul><ul><li>Redundancy : SureTrunk provides seamless re-direction in the event of an outage , or on-site problem - connects to another site upon error condition (RedundaTrunk service option) </li></ul><ul><li>Affordability : SureTrunk provides High-Water Mark Billing . Customers only pay at highpoint of what they use concurrently (BurstaTrunk service option) </li></ul><ul><li>Flexibility : SureTrunk provides seamless connectivity for ShoreTel; Providing DID access to most of North America and now some of the Europian Union </li></ul>
  6. 6. Introducing BurstaTrunk <ul><li>Where are the Low Hanging Dollars for Savings? </li></ul><ul><li>Your Customers are Over-Provisioned </li></ul><ul><ul><li>Enterprise customers utilize on average about 40% to 65% of provisioned lines on a monthly basis </li></ul></ul><ul><li>Your Customers are Under-Provisioned </li></ul><ul><ul><li>Spikes in call volume should not justify long-term OPEX. Wasted OPEX drain$ a business! </li></ul></ul><ul><li>EtherSpeak with BurstaTrunk provides a unique method for right-sizing customer OPEX </li></ul>
  7. 7. Real Life Example of Value of SureTrunk with BurstaTrunk. . . <ul><li>Current Carrier </li></ul><ul><ul><li>2 PRIs w/ 46 lines - $5,000/month including usage & LD, EVERY MONTH! </li></ul></ul><ul><ul><li>$2,000 for additional equipment </li></ul></ul><ul><ul><li>6 weeks for install </li></ul></ul><ul><li>EtherSpeak SureTrunk w/BurstaTrunk </li></ul><ul><ul><li>This particular month, 33 trunks used, total bill was $1304. The customer only paid for their maximum concurrent calls, not 46 like they did with their PRIs! </li></ul></ul><ul><ul><li>No new equipment, no new lines installed. $250 install fee, and cost for additional ShoreTel licenses </li></ul></ul><ul><ul><li>This solution was implemented within hours instead of weeks </li></ul></ul>This customer is saving approx. $3,700/month or $44,000/year! What impact does this have on your budget if you have an extra $44,000?!?
  8. 8. ShoreTel and BurstaTrunk Internet / MPLS EtherSpeak Session Border Controller PSTN Origination and Termination PSTN Gateways VoIP Peering Main Office – ShoreTel Director & - 6 Trunks with a “Burst” - ShoreGear Customer provided with ability to make any number of simultaneous calls – - providing they have ShoreTel SIP licenses and adequate bandwidth for highest amount of expected calls. Tunnel.a IPSEC Tunnel for Signaling 192.168.0.0/24 Office Subnet All Sites on One Bill! - Customer only billed for 33 concurrent calls for given month! - Compared with a 46 Channels / PRI, Customer would save on 14 unused trunks in this monthly example Inbound / Local Free; Customer only billed on 1 + dialing & inbound toll-free utilization Calls calculated on 6 second billing increment ShoreTel Client Office A SureTrunk Connection BurstaTrunk Billing Results Carrier MPLS Hand-off Legacy PSTN POTS / PRI SureTrunk Monthly Concurrent Call Calculation Based on Customer CDRs EtherSpeak Core VPN Router
  9. 9. <ul><li>Requires only 6 trunk commit with BurstaTrunk </li></ul><ul><li>Customers may Burst to whatever level of concurrent usage they require – while only paying for what they use – and not paying for what they don’t use! </li></ul><ul><ul><li>Example: Stationer / Printing Company has SureTrunk with BurstaTrunk and replaced 4 PRI’s from Telepacific </li></ul></ul><ul><ul><li>Now with SIP – They only use 33 concurrent calls instead of paying for 92 channels PRI – They only pay for what they use – and they always have what they need for seasonal business spikes! </li></ul></ul>ShoreTel and BurstaTrunk
  10. 10. <ul><li>Imagine one bill for all of your sites! </li></ul><ul><li>Then imagine centralized billing – and centralized trunk utilization with BurstaTrunk – Only pay for actual number of concurrent calls Enterprise-Wide! </li></ul><ul><li>Right-sizing OP-EX is much easier with SureTrunk </li></ul><ul><li>Customers experience 40% to 70% monthly savings </li></ul>ShoreTel and Centralized Billing
  11. 11. ShoreTel and e-Billing Internet / MPLS EtherSpeak Session Border Controller PSTN Origination and Termination PSTN Gateways VoIP Peering Main Office – ShoreTel Director & - 6 Trunks with a “Burst” - ShoreGear Customer provided with one bill regardless of number of sites SureTrunk with BurstaTrunk option provides ShoreTel customers the most cost-effective method for managing monthly recurring expense Tunnel.a IPSEC Tunnel for Signaling 192.168.0.0/24 Office Subnet All Sites on One Bill! - Convenience of one bill to pay for all customer offices - Enables with BurstaTrunk, customer is able to only pay for trunks used – no more wasted capacity Inbound / Local Free; Customer only billed on 1 + dialing & inbound toll-free utilization Calls calculated on 6 second billing increment ShoreTel Client Office A SureTrunk Connection SureTrunk Centralized Billing Carrier MPLS Hand-off Legacy PSTN POTS / PRI SureTrunk Monthly provided on one easy to undertsand bill and easy to use customer portal EtherSpeak Core VPN Router
  12. 12. <ul><li>We provide local numbers from virtually any location in USA, Canada and now Europe </li></ul><ul><li>All inbound calls are free* </li></ul><ul><li>Eliminate the hassle associated with dealing with dozens of local telcos </li></ul><ul><li>EtherSpeak SureTrunk simplifies, saves and enables your ShoreTel in a whole new way with Virtual Numbering </li></ul>ShoreTel and Virtual Numbering
  13. 13. ShoreTel and Virtual Numbering Internet / MPLS EtherSpeak Session Border Controller PSTN Origination and Termination PSTN Gateways VoIP Peering ShoreTel Director with DID numbers availability for 95% USA and 80% of CAN ShoreGear Customer provided with DIDs from virtually any LATA in USA / CAN / UK - All calls flow inbound (originate) from EtherSpeak to customer ShoreTel over Internet or MPLS connection Tunnel.a IPSEC Tunnel for Signaling 192.168.0.0/24 Office Subnet All Sites on One Bill – or One Bill per Site - EtherSpeak provides direct-dial number availability in 95% of USA, 80% of CAN and 50% of UK SureTrunk VN Features: Inbound / Local Free; Customer only billed on 1 + dialing & inbound toll-free utilization - DIDs have option for inbound only – or 911 compliance with auto routing to local 911 center (PSAP). - Inbound only: numbers are for inbound routing only and should not show up in caller-id ShoreTel Client Office A SureTrunk Connection Carrier MPLS Hand-off Legacy PSTN POTS / PRI SureTrunk Monthly Concurrent Call Calculation Based on Customer CDRs EtherSpeak Core VPN Router
  14. 14. SureTrunk Disaster Recovery Internet / WAN MPLS EtherSpeak Session Border Controller PSTN Origination and Termination PSTN Gateways VoIP Peering Remote Office Backup SIP Switch location Main Office – ShoreTel Director & Main SIP Switch location ShoreGear ShoreGear VPN tunnel terminated from primary and secondary customer locations to EtherSpeak’s edge. In the event of connectivity or site failure – inbound calls routed to secondary SIP switch; or tertiary PRI / POTS through PSTN Tunnel.a Tunnel.b IPSEC Tunnel 192.168.0.0/24 Office Subnet 192.168.10.0/24 Office Subnet 74.84.203.x/24 If primary connection fails – EtherSpeak will send and receive calls from site B’s connection and secondary ShoreTel switch Outbound calls routed to secondary ShoreTel switch in the event of failure Inbound calls automatically directed to secondary ShoreTel switch / tunnel – or via PSTN to POTS / PRI System auto-detects error condition SureTrunk DR provides 2 call paths, a local DID; free-local; free-inbound and 100 minutes of included 1 + long distance With DR enabled, ShoreTel customers recover from PSTN outages quickly and painlessly ShoreTel Client Office A ShoreTel Client Office B Primary ShoreTel Switch to SureTrunk Connection Secondary ShoreTel Switch to SureTrunk Connection Carrier MPLS Hand-off IPSEC Tunnel Encryption Domain Src: 192.168.10.b Dst: 172.26.a.b Legacy PSTN POTS / PRI Legacy PSTN POTS / PRI EtherSpeak Core VPN Router
  15. 15. <ul><li>Suitable for every customer that wants peace-of-mind </li></ul><ul><li>SureTrunk DR is available in case of an outage </li></ul><ul><li>Provides two-call-paths, a local DID, unlimited local and 200 minutes of long distance </li></ul><ul><ul><li>Example: Medical Technology Company </li></ul></ul><ul><ul><li>2 SIP trunks in the event of PSTN failure </li></ul></ul><ul><ul><li>Now with SIP – Outages can be easily managed </li></ul></ul>SureTrunk Disaster Recovery
  16. 16. Next Steps: <ul><li>No Obligation Trial Provided – </li></ul><ul><li>Just send an email to: </li></ul><ul><li>[email_address] to request free trial </li></ul>
  17. 17. <ul><li>703-649-0025 Direct Dial / 703-795-6111 Cell </li></ul><ul><li>[email_address] </li></ul>Neil Darling www.suretrunk.com www.suretrunk.com www.switchtrunk.com www.ziptrunk.com www.ocstrunk.com

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