Marketing your business
through Facebook
- Nick Cicero @nickcicero
WHY:   Facebook taps into our existing social networks,
       creating niche groups of like minded people.
Step One: Page.
    Get a Facebook
Step Two:
    Survey the Chatter.
            - Search terms related to your
            product/service/industry

       ...
Step Three: Respond.
    Engage. Listen.
       - Content is King

       - Don’t be a Pusherman

       -Start a dialogue...
Step Four: Advertise.
    Optimize and
       - Targeted Marketing

       - Multiple Packages

       - Detailed Analytics
Questions?
   Twitter: @nickcicero
      Email: nrcicero@syr.edu
Basic Strategies for Marketing a Business on Facebook
Basic Strategies for Marketing a Business on Facebook
Basic Strategies for Marketing a Business on Facebook
Upcoming SlideShare
Loading in …5
×

Basic Strategies for Marketing a Business on Facebook

937 views
900 views

Published on

A presentation I gave at the Syracuse BizBuzz Social Media Conference in 2010.

Published in: Business, Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
937
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
9
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Basic Strategies for Marketing a Business on Facebook

  1. 1. Marketing your business through Facebook - Nick Cicero @nickcicero
  2. 2. WHY: Facebook taps into our existing social networks, creating niche groups of like minded people.
  3. 3. Step One: Page. Get a Facebook
  4. 4. Step Two: Survey the Chatter. - Search terms related to your product/service/industry - Learn what’s being said about your brand or your category.
  5. 5. Step Three: Respond. Engage. Listen. - Content is King - Don’t be a Pusherman -Start a dialogue and let the conversations flow from there.
  6. 6. Step Four: Advertise. Optimize and - Targeted Marketing - Multiple Packages - Detailed Analytics
  7. 7. Questions? Twitter: @nickcicero Email: nrcicero@syr.edu

×