SPCA2013 - Yammer and SharePoint Happily Married
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SPCA2013 - Yammer and SharePoint Happily Married

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Yammer and SharePoint Happily Married

Yammer and SharePoint Happily Married

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  • Social is no longer optional – it’s everywhere. We hear about social media all the time. It has truly revolutionized the ways in which we communicate with one another, especially in our personal lives. But individuals may still have a hard time understanding how it can really benefit them in a professional sense. How do we really define social media?
  • The point of social is mass collaboration. Enable your employees to collaborate together towards a common business goal. This is why social is relevant to the enterprise- because every organization is trying to achieve this.
  • This is what organizations do. They rely on specialization and compartmentalization to make their organization run efficiently. Each individual has a role and a list of responsibilities, and that's all that you are supposed to do. Most organizations, including Microsoft, structure themselves in this way. But there are risks to being too structured. You’re missing out on opportunities for employees to co-collaborate across different business divisions, which can lead to innovation. By breaking down these walls, you may discover skills in one silo that could greatly benefit another.
  • To illustrate the point of how the structured, hierarchical way of working can hinder organizations from staying agile, let’s talk about the habit of email. Think of a distribution list - things shared there are great for the people on that list now, but new people added to the list over time will miss out on previously shared information. With a public Yammer group, people can be added and see the entire history of what has been said, how decisions were made, and more. With social technologies like Yammer, newcomers can search through previously shared information. . It’s not that email is bad tool, but more that it’s not the right tool for these kind of conversations.We can see the importance of breaking habits like these to keep our companies moving quickly and competitively
  • Seamless – Must be a natural part of how you work, it has to be seamlessly woven into the tools you use every day to get your work done and can’t just be a destination. For instance if I want to get peer feedback on a document I’ve created, it would be ideal to start a conversation with my project team without opening another tool.Contextual – Social conversations and newsfeed activities need to be in the proper context as opposed to irrelevant or fragmented messages. For instance if you are in sales and using a sales automation process and solution, conversations around a specific opportunity should surface accordingly.Trusted –Our approach is to provide IT the control they need to help keep information secure and verify compliance. For instance, intellectual property (IP) captured in the social network needs to be monitored and potentially archived depending on regulatory requirements.
  • We want to help companies transform their business with enterprise social. In order for that to happen, two things are necessary:Social must be woven into the applications already being used, both externally and internally.On the EXTERNAL side – we are building the hooks you need to engage customers within consumer and business social networks. By bringing Office to the cloud, we are now empowering users to bridge both their business and personal lives. On the INTERNAL side – we are bringing together social capabilities across different LOB apps. --ESN with Yammer, content collaboration and management with SharePoint, Office productivity with Office 365, and communications with Lync --and we arecombining these tools to create new experiences that help people get things done. 2) In order to be successful,social must be a part of a CONNECTED platform that IT can rely on. Business leaders can rest assured that Microsoft solutions will be IT-approved. We announced new social integration with Microsoft Dynamics, including social analytics and social marketing capabilities. We are bringing together Lync and Skype so that Lync users can seamlessly connect with more than 30 million Skype users. And the near future you’re going to hear about more integrations with Yammer, SharePoint, and email.
  • First click: this is Garth’s SkyDrive Pro. Garth is using SkyDrive Pro to store, sync and share all of his work documents. He can sync it offline and access it from anywhere. Second click: the Office Web App provides rich document previews in your favorite browser and the ability to collaborate and co-author documents in real time. Third click: Now you can also start a conversation with your peers using Yammer in the context of a documentFourthclick: Lync integration offers instant messaging, voice and video. Molly can connect in real time using Lync right from within the rich document preview. Fifth click: She can also escalate this chat into a multi-party HD video call with the team of reviewers. While Yammer and Lync are not currently integrated, it’s something we are considering for the future.
  • First click: real-time conversations can easily be added to your intranet using Yammer. Your company’s intranet can contain rich media such as videos thanks to SharePoint 2013.Second click: employees can communicate in real-time using instant messaging, voice or video thanks to SharePoint and Lync integration.Third click: employees can stay up to date while on the go and participate in conversations using their favorite mobile device.SharePoint 2013 offers best in class web publishing portal for your intranet with rich video support for instance (Enhanced Video Experience in SharePoint 2013).
  • First click: activities that are part of a business process and managed by a line of business application such Dynamics CRM can be surfaced in Yammer today (Microsoft Dynamics CRM & Yammer integration), hence a marketing executive that is on Yammer can easily engage in conversations that were originated in another lineof business (LOB) app. Second click: these conversations can be easily searched within SharePoint and Yammer.Third click: the sales executive can leverage other colleagues that are not using the CRM application to help close an opportunity.
  • Adoption is key - it means any user should be able to use a social network in a matter of minutes with minimal training. Do you remember having been trained to use your phone, tablet or Facebook? This is the expectation of end-users in organisations today. Driving adoption means designing the interface with end-users in mind so they can start to use the service within minutes with minimal or no training. Consumer services do it all the time. Enterprise Services have typically lagged behind (think about the tools provided that people have to use today.) Enterprise software and services need to do this too. An ESN has to be available on any end-point that a user needs it – Mobile Devices, Laptops – It’s fast becoming a BYOD world. The User Experience team is in charge of designing the best interface adapted to the different devices. Users expect a Windows Phone app to reflect the standards for that platform.Every feature like the fonts, the position of elements, the flow of actions is carefully tested and analysed using a data driven approach (which we'll look at later.) Based on data, the design which drives the best adoption and engagement with the platform is implemented. The process is driven data and dynamic.This is why a social network like Yammer is not open to heavy customisation of its interface.  Can you customise Facebook? Twitter?  End users don't expect to be able to heavily customise - this is something that IT or marketing expect.  Customisation without the data to evaluate your changes leads to a un-engaging designwith poor adoption
  • Adoption is key - it means any user should be able to use a social network in a matter of minutes with minimal training. Do you remember having been trained to use your phone, tablet or Facebook? This is the expectation of end-users in organisations today. Driving adoption means designing the interface with end-users in mind so they can start to use the service within minutes with minimal or no training. Consumer services do it all the time. Enterprise Services have typically lagged behind (think about the tools provided that people have to use today.) Enterprise software and services need to do this too. An ESN has to be available on any end-point that a user needs it – Mobile Devices, Laptops – It’s fast becoming a BYOD world. The User Experience team is in charge of designing the best interface adapted to the different devices. Users expect a Windows Phone app to reflect the standards for that platform.Every feature like the fonts, the position of elements, the flow of actions is carefully tested and analysed using a data driven approach (which we'll look at later.) Based on data, the design which drives the best adoption and engagement with the platform is implemented. The process is driven data and dynamic.This is why a social network like Yammer is not open to heavy customisation of its interface.  Can you customise Facebook? Twitter?  End users don't expect to be able to heavily customise - this is something that IT or marketing expect.  Customisation without the data to evaluate your changes leads to a un-engaging designwith poor adoption
  • The pace of doing business is faster today than it has ever been before, partially because technology enables it and user expectations are high. A social network is no exception. Users expect to be able to start a social network today, with their whole organisation. Yammer is very much an out-of-the-box solution:Users can start a network by registering on Yammer.com with their organisations email address and start a network, invite colleagues, use all the Yammer collaboration features and when the organisation is ready, upgrade to the enterprise version to gain admin control and ownership. The voluntary adoption model, based on virality and avoiding any constraints usually imposed by organisations has proven to be successful in driving adoption and engagement in social networks and should be the recommended deployment methodology.  IT are often uncomfortable with this approach – However Metcalfe’s law states that a communications network derives more value as a direct factor of the number of users and connections within that network, so we develop Yammer to firstly encourage adoption and growth and subsequently to encourage engagement with the platform. How difficult is it in most organisations to get wide-scale adoption of a new platform? This is why Yammer’s viral, voluntary adoption model is critical to success.Some of our most successful customers, including GSK, Rio Tinto and IKEA have all experienced this bottom-up demand and have taken advantage of it as an opportunity to engage with their employees, enabling them to break down silos in their organisations and work in a more open and transparent way to derive real business value.Access to Yammer is compatible with major operating systems, browsers and devices like mobile, tablets, PC's and Mac's. In order to encourage the widest possible adoption and engagement and break down organisational siloes, a Social network needs to be accessible anywhere, anytime and on any device in any language.
  • Think of Yammer as the “Social Switzerland” – or a system that is device/application-agnostic. Our roadmap will continue to build on this idea of enabling workers to get their work done with the tools they use everyday.The vision is for Yammer to provide a common ‘Social Layer’– ensuring that a post in one applicationcan be surfaced in another. Regardless of which business application you spent most of your day working in, the social layer will enable you to seamlessly connect with the people and content you need to get your job done.
  • Key Points:We’re working on features that will help you makethe most of your work day in two ways: First, we’re bringing together all the tools and information you need to get work done. This means better integration with important software you depend on, like O365, along with an improved inbox design that will bring important information together in one location, so you can keep track of the latest developments at a glance. Plus, there’s a redesigned navigation bar optimized to drive communication. Second, we’re opening communication channels so you can collaborate with anyone – anytime and anywhere. This means enabling seamless conversations with non-Yammer users at your company and breaking down barriers between groups within your organization. It also means exciting new mobile features on Windows 8, iPad and more. Instructor Tips: Remember, because of the way we build and test, we don’t know what the final products will look like and when they will launch.
  • Key Points:Here are the priorities for the next few months. Instructor Tips: Remember, because of the way we build and test, we don’t know what the final products will look like and when they will launch. Don’t forget to check on the success center for the details and the changes. Stay up to date in the YCN Product Releases Group as well. With Microsoft’s new strategy of Devices + Services, we will innovate faster in our enterprise online services. This applies to both Yammer and the rest of Office 365. Yammer, for instance, delivers incremental product updates on a weekly basis leveraging techniques such as A/B testing (see this Building Yammer for Everyone), message translation, and mobile apps enhancements (see: Advancing the enterprise social roadmap). The teams have been hard at work integrating Yammer with SharePoint and Office 365 and the following SharePoint & Yammer integrations are already available today:Option to replace SharePoint Newsfeed with YammerYammer app for SharePointGuidance to integrate Yammer with SharePoint 2013 on-premises Now let's discuss what we are currently working on. Because of the way we develop and improve Yammer, the end product is yet to be imagined. But what we can tell you is that we have an initial set of features we are excitedly working on today, and we'll test and iterate these ideas into enhancements that will increase business value making working with others easier than ever before. Here are a few of the projects currently under development over the next 6-8 months: New user experience – seamless navigation between Office 365 and Yammer, includes identity work to enable login once between the services.Document conversations – ability to start a conversation from any document stored in SharePoint.External communication - Yammer works great inside an organization, but today you have to create an external network to collaborate with people outside your domain. We are dedicated to improving the messaging infrastructure so that you can easily include external parties in Yammer conversations.Email integration - We're making it easier than ever to use Yammer and email together. Soon you'll be able to follow an entire thread via email, respond to Yammer messages from email, and participate in conversations across Yammer and emailYammer messaging enhancements - we're redesigning the Yammer user experience to make it easier to use as a primary communication tool. We'll also be improving directed messaging and adding the ability to message multiple groups at once. Localization – we’ll be localizing the Yammer web interface into new languages to meet growing demand across the world. For further details, please read this blog post: Advancing the enterprise social roadmap. To stay up to date on Office 365 innovation please follow this blog using your favorite RSS reader: http://blogs.office.com/b/office365tech/ . To stay up to date on Yammer update go to this page: Yammer Release Schedule.
  • It’s not easy to change a company and it’s culture. Organizational habits and routines are deeply engrained within the company and the employees. Working Social is a large undertaking, and can be a big change management task for any company! Yammer understands this, and understands the importance of creating a plan that focuses on people to get out of their siloed, structured way of working and to start being open and responsive to the changing business world. This program is called the Customer Success Program – which is how we’ve helped organizations all over the world embrace and adapt to enterprise social.
  • Key Message: Social isn’t the destination - push and pull and there isn’t an enterprise graph that looks the same as another so help your customer build theirs. Instructor Tips:Remind about the developer certification and the developer’s network
  • Key Points:The Yammer Platform connects users across disparate business applications. Everyone can collaborate through a common conversation layer—no matter what app they use.Three ways that you can work with the business data today within the product Ticker, Search and Pages. Instructor Tips: Pull and push type of information. You can build on top to pull information or have an existing application push information. Because no two businesses are identical and the infrastructure that supports them the opportunity for Partners to create an application and intergration strategy for their customer is a great chance to understand additional business units and needs as it relates to social.
  • Key Points:As a first step toward the vision of the Social Layer, Yammer introduced ways to both embed the Yammer feed in any biz apps, as well as bring updates from different biz apps into the Yammer feed leveraging open graph.Integrate & Embed:Social isn’t the destination – and it’s crucial that the places we get our work done, including key LOB applications are able to utilize social data both to ENRICH their own experiences through embedding social content (example: Adding a discussion thread to a LOB process), and ensure that social data isn’t silo’d and can be interacted with by users in other applications and experiences through Social Graph integration.The points we want to highlight is the area of opportunity for the partner to get involved for change management and immplementation needsInstructor Tips:Additional details about the integration can be found on Ignite or Success.yammer.com. We have a developer certification that will be offered early November so if you have opportunities and want to dive in deeper to build something custom that’s a great opportunity to learn more.
  • Key Message: Social isn’t the destination – and it’s crucial that the places we get our work done, including key LOB applications are able to utilize social data both to ENRICH their own experiences through embedding social content (example: Adding a discussion thread to a LOB process), and ensure that social data isn’t silo’d and can be interacted with by users in other applications and experiences through Social Graph integration.Instructor Tips:Even if your customer has these applications or if they don’t you should still be having these conversations and start to identify the owners and stakeholders to start some of the integration work. Its not hard but there might be additional change management opportunities and communications necessary to make the integrations.
  • Key Message: Social isn’t the destination – and it’s crucial that the places we get our work done, including key LOB applications are able to utilize social data both to ENRICH their own experiences through embedding social content (example: Adding a discussion thread to a LOB process), and ensure that social data isn’t silo’d and can be interacted with by users in other applications and experiences through Social Graph integration.Instructor Tips:There are many ways to see where you can weave Yammer into the workflow and to create custom applications for customers to use.
  • Key Message: Social isn’t the destination Instructor Tips:Remind about the developer certification and the developer’s network for the developers in their organization to learn more.
  • It’s not easy to change a company and it’s culture. Organizational habits and routines are deeply engrained within the company and the employees. Working Social is a large undertaking, and can be a big change management task for any company! Yammer understands this, and understands the importance of creating a plan that focuses on people to get out of their siloed, structured way of working and to start being open and responsive to the changing business world. This program is called the Customer Success Program – which is how we’ve helped organizations all over the world embrace and adapt to enterprise social.
  • Social networks are a fast evolving technology which is still in an emerging phase. Social media platforms bring new feature continuously and generate expectations from users to see innovations in the tools they use. Translation, geolocation and intelligent feeds are the latest examples of recent developments in the social sphere. This is where traditional development methodologies fall short. A 3 year development cycle means you deliver late against old requirements and increase the risk of missing the users needs.  This is why Yammer use a data-driven, iterative development approach
  • So how do we build?Idea: We talk to our users and brainstorm different ways to solve their problems. Our team of product managers translates the best ideas into a set of features that makes up our product roadmap.Build: We design a plan to build just the core aspects of a feature, so we can deliver it to users in just a few weeks' time. By delivering features in small increments, we can better evaluate their effectiveness, identify any incorrect product assumptions early, and course correct if necessary. Once our plan is in place, we assemble a small team of engineers, designers, and product managers that works together to build the feature as quickly as they can. Measure: We perform an experiment to determine whether the feature actually adds value. We launch it to a subset of users, and compare their experience with that of a group of users without the new feature. This is called A/B testing. If users in the experiment group show higher rates of engagement and retention, we consider the new feature a winner. Features that don't lift engagement and retention are either scrapped or brought back to the drawing board for a closer look.Improve: When the new feature is proven worthy, we roll it out to everyone. We build subtle enhancements incrementally, A/B testing all the way to ensure that each iteration adds value. This fast, iterative development methodology which provides data on changes and rapid innovation is only possible because Yammer is a multi-tenant hosted service. This is why there are no plans for on-premise or private cloud offerings.UNDERSTANDING OUR DEVELOPMENT METHODOLOGY IS KEY – clearly articulating the value of this method will help customers move from the feature-focused and customization-focused conversation. Of course they may have complaints about features or desired features, but if they understand the methodology, they will see the value in the fact that we build features that users actually use – and it’s the user use that actually adds value to any feature.
  • It’s not easy to change a company and it’s culture. Organizational habits and routines are deeply engrained within the company and the employees. Working Social is a large undertaking, and can be a big change management task for any company! Yammer understands this, and understands the importance of creating a plan that focuses on people to get out of their siloed, structured way of working and to start being open and responsive to the changing business world. This program is called the Customer Success Program – which is how we’ve helped organizations all over the world embrace and adapt to enterprise social.
  • It’s not easy to change a company and it’s culture. Organizational habits and routines are deeply engrained within the company and the employees. Working Social is a large undertaking, and can be a big change management task for any company! Yammer understands this, and understands the importance of creating a plan that focuses on people to get out of their siloed, structured way of working and to start being open and responsive to the changing business world. This program is called the Customer Success Program – which is how we’ve helped organizations all over the world embrace and adapt to enterprise social.
  • To make Yammer effective, approach it as a leadership and management challenge, not as a technology implementation.If we want our customers and our engagements to be successful, we need to switch from providing a traditional IT engagement to a more business focused engagement. Otherwise, we will result in this 80% of failed engagements and we will have unhappy customers. We cannot continue to provide engagements and solutions to our customers that follow our traditional technology focused plan of action.
  • Most organizations KNOW that Employee Engagement is important – but employees are still disengaged. Why is this?Privacy – Employees may be reluctant to share and concerned about their privacy. Address these concerns.Purpose – Need to understand the greater vision for engaging with one another – why are we taking this journey?Culture – Is your company culture adverse to sharing amongst employees? How can we get around this?Control – Worried about losing control over their work. IT concerns.Motivation – What’s in it for me?Change – Open to change?
  • It’s not easy, as we are helping our customers move away from old habits to a new way of working.
  • We call our methodology a Social Journey. It is based on our experiences of what makes networks successful. Creating a network that is legitimized from top down with a vision from top down, and grows from bottom up to allow users to discover value for themselves. It’s an iterative method that does not allow bottlenecks in getting started. No need to ask a centralized function to get started making your job easier. It’s about planting inspiration and self-enablement materials to get going.
  • We call our methodology a Social Journey and it is based on our experiences of what makes networks successful. It’s a combination of a top down and bottom up approach, in which the key stakeholders set the overall vision and end users participate in defining their use cases. It’s about planting inspiration and self-enablement materials to get going. Really anyone can embark on a social journey – company, department/team, individual – it’s not complex from a technical stand point, and it’s primary focus is leading a cultural shift in the way you work. Anyone that is willing to be more open, transparent and is eager to collaborate better can embark on the social journey.
  • We provide a series of self-guided resources of how you can make ESN work inside your organization. Opportunity to connect with your peers who are going along this same journey – learn from them, share with them.We have a team of ~ 70 CSMs that exist within that network who are experts in making this successful within organizations, who are accessible. You can connect with them through office hours.
  • The Yammer Customer Network (YCN) is a collaborative environment to learn how to be successful with Enterprise Social. It is a safe place for our customers to learn how to shift to a new way of working. VIOLATE THESE PRINCIPLES AND YOU WILL BE REMOVED. This is the basis for our community of trust, and we will not tolerate any threat to preserving a safe environment for our customer community. This is one of our main customer value props over our competitors.NOTE: We cannot provide access to partner colleagues who have not gone through the YCEPP – for other general communications or account discussions please use the O365 partner network to have these discussions.
  • Key Points:Watch the video linked in the slide to reiterate how and why we build what we build. Instructor Tips: Yammer’s mission is simple: to transform the way we work together.
  • It’s not easy to change a company and it’s culture. Organizational habits and routines are deeply engrained within the company and the employees. Working Social is a large undertaking, and can be a big change management task for any company! Yammer understands this, and understands the importance of creating a plan that focuses on people to get out of their siloed, structured way of working and to start being open and responsive to the changing business world. This program is called the Customer Success Program – which is how we’ve helped organizations all over the world embrace and adapt to enterprise social.
  • Key Points:Yammer’s mission is to make companies more open and employees more connected: Be simple, be open, be everywhere. To achieve this mission, we’re stepping up our efforts in the next couple of months to help you collaborate and communicate – so you can make the most of your work day. The Yammer Platform connects users across disparate business applications. Everyone can collaborate through a common conversation layer—no matter what app they use.Instructor Tips: Yammer’s mission is simple: to transform the way we work together.
  • The sources for these expectations are from customer feedback and several analyst research.
  • You need an insfrastructure and architecture that supports innovation and rapid change. Conways law states that the product you build will be a reflection of the organization that built it - so you need to structure the organization according to how you want the product to work. (Look at Outlook and see if you can figure out how the product team is structured…. Email, Calendar, People…)Developing rapidly requires not only the appropriate methodology but a supporting architecture. We develop in small, decentralized teams that have complete autonomy to make decisions about how that feature will be built.Small teams. 2-10 people. 2-10 weeks. No code ownership.Our services talk to each other using APIs. This brings several benefits:The architecture allows many teams to work in parallelEach service can be released independently (so faster and less risks)There is less co-ordination/wait timeWe can scale Yammer and we are not restricted to a single code or technology. Providing the right architecture to support innovation is even more important as a roadmap. The roadmap usually tells you the upcoming features and functionalities for a specific solution. But when the development is based on ideas and user's data, the roadmap is usually limited (time-wise). The focus is rather on the infrastructure behind the solution which is the best guarantee that the solution I am choosing today will meet my future needs as those needs change.
  • Using a multi-tenant hosted solution does not mean compromising on security, but is does require approaching this topic in a different way compared to typical on-premise software.There are several layers in the security that needs to be addressed Data privacy: Customers own the data, all data is treated as confidential and we comply with regulations regarding the handling of personal data. We are EU-US Safe-Harbor certified.Data Center: Yammer is hosted in an Equinix SSAE16 SOC1 certified, Tier 4 data center located in the US and operated by the Yammer Infrastructure team, replicated into a Microsoft owned Datacenter over a secure private connection for DR. There is a plan to fully migrate Yammer to Microsoft Datacenter facilities (Global Foundation Services) by the end of 2014.Infrastructure: The Yammer production network is completely isolated from Yammer employee and development networks. Application servers are separated from the data stores by firewalls. All data is transmitted between the customer and Yammer is over a secure HTTPS channel. Application: Yammer utilizes a customized Software Development Life Cycle methodology that incorporates ideals from a number of security standards. Data: All messages are tagged with a unique Network ID. This Network tag is verified using low-level logical separation on both read and write to ensure complete separation of data between customer networks. Backup of data and services are perfomed  twice per day and sent encrypted to a secondary datacenter.Control: Yammer provides various tools to enable customers to manage the access to their Yammer network. Users can be managed in the Yammer Admin interface. Automatic provisionning/deprovisionning can be performed via a bulk update or synchronised with Active Directories. Authentication complexity can be managed in the Yammer Admin interface or using a Single Sign-On server (SAML 1.1/2.0). Yammer has been tested for security and is trusted by some of the largest companies in the world.
  • At Microsoft we believe that social is not about the technology but about the organisational culture. The technology is an enabler of cultural and organizational change. According to Gartner, Social Enterprise is implemented 80% through organizational culture and 20% through technology.We have developed the Customer Success Program to help organisations in their social journey:A proven methodology for identifying and delivering value, through self-guided resources and templates to accelerate your journey.A Customer Success Manager community to coach and support you during your journey, with the primary goal of enabling our customers to enable themselves.Access to relevant stories and experiences, by connecting you with all of our customers through our customer community and regional events.
  • Key Points:An example of a team site – and most exist already today with the feed plus documents. This mockup illustrates group conversations that has been automatically enabled in a SharePoint team site. For instance the Marketing team would use SharePoint for its structured content management (documents, deliverables) and leverage Yammer group conversations to enable real-time conversations for on-going projects and campaigns. Instructor Tips: This will continue to grow tighter and tighter as we dive into the O365 User Profile information. Details about the SP integration can be found on Ignite or Success.yammer.com
  • This methodology is designed to help individuals make this transition in the way they do work. Customer-centered approach in which the value is defined by the customer. Can be completed by any individual, team, department, or organization.Empowers a shift from working in silos to working out loud.Creates a ripple-effect that grows the network over time.So what we saw with the social journey is that enabling the individual to help grow the network on their own, and to discover their own social journey, is great and super powerful. But at the same time, we were also seeing customers that weren’t properly setting up the circumstances for success – putting the factors for success in place as well as removing the non-technical barriers to success. Therefore, while the Social Journey is very focused on the end user, there is a value-add to having a complimentary top-down implementation plan to help ensure success. The combination of the two is something we don’t see in traditional IT engagements, but by looking at your partner engagements from the perspective of top down that fosters bottom up, you can embrace the power and momentum of the individual to make your network most successful.
  • It’s not easy to change a company and it’s culture. Organizational habits and routines are deeply engrained within the company and the employees. Working Social is a large undertaking, and can be a big change management task for any company! Yammer understands this, and understands the importance of creating a plan that focuses on people to get out of their siloed, structured way of working and to start being open and responsive to the changing business world. This program is called the Customer Success Program – which is how we’ve helped organizations all over the world embrace and adapt to enterprise social.

SPCA2013 - Yammer and SharePoint Happily Married SPCA2013 - Yammer and SharePoint Happily Married Presentation Transcript

  • Happily Married: Yammer and SharePoint Danny Burlage Wortell MVP Office 365
  • Social is no longer optional "Social networking-type applications will become as ubiquitous in the workplace as Microsoft Office tools and will likely replace e-mail as the dominant form of corporate communications." -- Bill Gates “When you give everyone a voice and give people power, the system usually ends up in a really good place.” -- Mark Zuckerberg, Facebook CEO & Founder By not tweeting, you’re tweeting. You’re sending a message.
  • Mass Collaboration: The ability of large numbers of people, who may have no preexisting connection, to effectively work toward a common goal. “Defining Social Media: Mass Collaboration is Its Unique Value” by Anthony J. Bradley, blogs.Gartner.com, March 8, 2011
  • Without the ability to collaborate on a massive scale, we specialize and compartmentalize, which leads to highly structured organizations.
  • Breaking habits of structured organizations: email VS
  • Make an Impact at Work with Yammer
  • Yammer Explained Yammer is an Enterprise Social Network that brings social networking to the business world. Yammer allows employees to:  Sign up for and use Yammer for free, and upgrade to the more powerful enterprise edition at any time.  Collaborate both internally and externally by controlling home and external network access, helping you connect with partners, customers, and vendors.  Manage the growth of the network by controlling who is allowed to invite users. (Enterprise edition only)  Connect to the entire organization with groups, robust search, and integrations with other business 9 applications.
  • Yammer is Free and Accessible Yammer’s business model is best described by the term freemium, which means that you can sign up and use Yammer for free.    Upgrade to the Enterprise version at any time. The Enterprise version includes administrative features, integrations, and additional services. There is no need to recreate content when you upgrade. Yammer allows for both internal and external collaboration. • • • • 10 Signing up with your corporate email address puts you in the home network that corresponds to your email domain. Access to home network content is limited to those with the corresponding email domain. In the Enterprise version of Yammer, you can combine multiple domains for the same network. Home network members can create an external network where the administrator can control who is invited, allowing you to connect with partners, customers, and vendors.
  • Empower employees to adapt Employees need internal communication tools that allow them to quickly respond to consumer-driven changes CONNECTED Platform Active Directory
  • Social productivity platform A single place to Rich document manage your content previews across SharePoint and Yammer Your content always stays in sync with Work Pro SkyDrive better together on Office documents with Communicate withconversations inline multi-party HD video Connect and discuss in real-time Post to Yammer right from within the document preview
  • Social intranet Best-in class web publishing portal Bring your intranet to life with dynamic conversations Communicate in real-time Stay connected from any device
  • Social business processes Search across conversations, content and business data Surface updates in Yammer from siloed business apps Make your existing business apps social with in-context conversations Responses to posts show up both in Yammer and the business app
  • Out of the box Users try and adopt Yammer They invite their colleagues IT take control and ownership
  • The social layer: woven into apps you use everyday
  • Everything You Need to Get Work Done, All In One Place Flexible, Real-Time Communication, Wherev er You Need It Seamless Integration with Office 365 services Improved communication between Yammer and email, along with enhanced group messaging flexibility Updated inbox to make essential information accessible at your fingertips Redesigned navigation bar optimized for communication Real-time mobile messaging and updated mobile apps
  • Yammer and Office 365 Roadmap Update http://success.yammer.com/product/releases/
  • Move Beyond the Basic Network Yammer Features Basic Network (Free) Enterprise Network SharePoint Online + Yammer Office 365 + Yammer Secure Enterprise Social Networking     Group Administrator     Enterprise Administrator    Advanced Controls    Enterprise Integrations    Support and Services    Note that Office 365 + Yammer also includes SharePoint Online. For more details and pricing information, visit Yammer’s website. 21
  • Current Integration o Yammer Enterprise through Office 365 o Replacing the Newsfeed with Yammer o Yammer SharePoint App o Search “Integration” o Sharing Documents from SharePoint to Yammer o Yammer DirSync
  • Extending Yammer to other systems
  • Yammer and the Enterprise Graph Yammer uses the Open Graph protocol to connect applications to create the Enterprise Graph: a single mapping of people and objects they encounter at work. The Open Graph protocol provides an efficient framework for understanding data, where an action defines the relationship between a person and an object. With this framework, employees can collaborate on anything within the Enterprise Graph.
  • Yammer Makes Business Data Social Yammer helps you pull in activity from across your business applications into a single place where employees can easily discover and collaborate. 1. Ticker • • See activities taking place in real time Accelerate distribution of information through your network 2. Universal Search • Use one search bar to search across Yammer and existing business applications 3. Pages • View each object shared on Yammer on its own dedicated page
  • Extending Yammer https://developer.yammer.com/ Response to the Dynamics CRM activity show up on the Yammer feed
  • Yammer can easily integrate with… • • • • Online or on-premises applications Embeddable plug-ins REST Application Programming Interface (API) OpenGraph-enabled social apps
  • Yammer Embeddable Plug-ins Yammer’s embeddable plug-ins allow employees to use a single identity and access the same content across all of their business applications.  Yammer Connect Login: Add the Login Button to your business apps so that users can log in with their Yammer accounts.  Embeddable Feeds: Embed any Yammer feeds in your existing business apps.  Like and Follow Buttons: Yammer surfaces more relevant content based on the objects that users Like and Follow.  Yammer App Directory: There are many business apps that connect with Yammer, including the ones listed to the right.
  • The Yammer REST API Yammer’s REST API provides a secure HTTP interface that allows you to easily add social services to enterprise applications. • The REST API helps you easily post messages or activity updates from any platform due to the basic dependencies. • Using the Data Export API, you can archive content from your Yammer network. This can help meet compliance requirements, or facilitate your own custom analysis of Yammer data. • Reporting on data such as group memberships can provide useful insight to community managers and for custom reports. • Social networks have become increasingly important as a way to sign users into applications. Implementing Sign-On with Yammer using OAuth and REST helps you to improve the user experience of your applications.
  • Development Cycle and roadmap
  • Innovate quickly
  • Yammer’s Development Methodology
  • Appendixes
  • Yammer’s Customer Success Program
  • The Social Organization: How to Use Social Media… Gartner Research
  • Non-technical factors that can limit success Control Privacy Purpose Culture Motivation Change
  • What is the Customer Success Program? Yammer’s Customer Success Program is based on the Yammer philosophy of openness, transparency, and knowledge sharing. Our goal is to enable customers to enable themselves to be successful. “Yammer’s Customer Success Program has been excellent, helping us with both the implementation of our network and ways we can use it creatively. The enthusiasm and support has been amazing. They’ve been with our implementation every step of the way.” Laurie Hibbs Human Resources Director
  • Start the Social Journey
  • What is in the Customer Success Program? Methodology and Self-guided Resources Webinars Customer Community Access to Customer Success Managers Regional Meet Ups and Events Community-based Learning and Support
  • Yammer Customer Network The Yammer Customer Network (YCN) is a collaborative environment to learn how to be successful with Enterprise Social. It is a safe place for our customers to learn how to shift to a new way of working, and for Yammer CSMs and other customers to lead by example. Network Principles: • • • • • • No selling or commercial conversations Work in an open way. Communicate in public groups and encourage dissent Share success stories and challenges Continuously learn with others and iterate your approach Post your conversations to the relevant groups. Learn how to use Yammer’s features and how they can help create value
  • We Build Yammer for Everyone
  • Q&A?
  • Activating Yammer in Office 365
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