1004109 Ev Workshop Brochure 2010


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1004109 Ev Workshop Brochure 2010

  1. 1. Electric Vehicles Unplugged 22-23 June, 2010 Da y 1 : H o u s e o f L o r d s Da y 2 : s m m t London, United Kingdom Electric Vehicles Unplugged 2010: New Business Models and Infrastructure Development Trends Event Partners & Sponsors:
  2. 2. ELECTRIC VEHICLES UNPLUGGED New Business Models and Infrastructure Development Trends 22 June 2010: House of Lords, Westminster, London | 23 June 2010: Society of Motor Manufacturers and Traders, London Dear Colleague, We are proud to announce that our Automotive & Transportation team will be holding their second annual Electric Vehicles Unplugged” conference. The 2009 Electric Vehicles Unplugged: A 360 Degree Vision of the Future session was a huge success with all Industry Stakeholders - Government, OEMs, Suppliers Infrastructure companies and Major Fleet Managers coming together to debate in a strong business environment and helping with implementation of some key policies and programs. This year, the “Electric Vehicles Unplugged” conference will have a special focus on two very important hot topics being discussed and deliberated in the Electric Vehicle Industry: The Emergence of New Business Models and Developments in Infrastructure. New Business Models: ““The cost of the battery for an Electric car today is around US$650 - 800/kWh battery. If this price is applied to a 25KWh battery, the cost of the battery can be equivalent to the price of the car itself which means that OEMs need to provide a unique package to customers demonstrating its ROI.The cost itself must include the total cost of ownership of the vehicle over a 3 to 5 year period in order to attract customers. Industry experts expect that 3 in 4 Electric Vehicles will be sold with new business models with packages on offer similar to those in the Telecom industry where customers pay a monthly tariff based on a flexible contract.” EV Infrastructure: “With up to 1.1million Electric Vehicles expected to be sold in Europe by 2015 and 2011 being the year that Europe’s traditional automotive OEMs will significantly increase their EV production, a fully trialled, tested and proven charging infrastructure network must be in place by 2011. It is expected that the required ratio of vehicles to charging stations (both private and public) will be 1:4 in the first year of EV adoption and 1:2.5 by the fifth year, meaning that by 2015 approximately 2.75million charging stations will be needed across Europe. The implementation of fast charging stations is also another hot topic being widely discussed in the industry. Cities across Europe are taking different approaches to infrastructure developments and a wide array of industries are involved creating new partnerships between OEMs, Governments, Utility Companies and Charging Station Manufacturers.” Electric Vehicles Unplugged 2010 will bring together key decision makers across the industry to provide unique insights into the structure of new business models and their implications to industry stakeholders. The emergence of the “Integrator” will also be debated whose role is paramount in managing the diverse service offering to customers through strategic partnerships with the many industry players. It will also allow attendees to understand the position that key industry players are taking towards infrastructure and to debate the pro’s and con’s of different solutions in development across Europe. Sincerely, Sarwant Singh Partner Frost & Sullivan 2 To r e g i s t e r, v i s i t : w w w. f r o s t . c o m / e v w 2 0 1 0 o r e m a i : e n q u i r i e s @ f r o s t . c o m • In Europe , dial +33 (0) 1 42 81 22 44
  3. 3. ELECTRIC VEHICLES UNPLUGGED New Business Models and Infrastructure Development Trends 22 June 2010: House of Lords, Westminster, London | 23 June 2010: Society of Motor Manufacturers and Traders, London Partial List of Electric Vehicle Unplugged Topics That Will Be Covered: Past Participants: European Automotive Industry including: - New Personal Mobility Trends and Business Models - Infrastructure Trends – What is the Strategy of Utility Companies and their Business Models? - New Business Model Assessment - ie. Car sharing, vehicle leasing with full energy contracts, battery leasing, battery swapping, battery 2nd life - Government Vision and Proposals to Support EVs - Customer Analysis: Key Customer Segments, OEM Targeting and Positioning Strategies - Opportunities for Automotive Suppliers - Opportunities Across the Value Chain and for New Players – ie. Coach builders, dealerships, telecom companies, etc - Strategic Recommendations on Market Opportunities What Last Year’s Attendees had to Say Globalisation and Technology continue to bring change to the automotive 2009 EV Workshop - Attendee Profile industry but in some areas the industry could do more. A unique vision of the future of EVs - Marketing Director, Valeo Executives Represented at Frost & Sullivan’s 2009 EV Workshop A great event, offering valuable insight into EV development and infrastructure – Editor, Automotive Manufacturing Solutions Executive Management Inspriational two days with interesting views from government as well as important manufacturers Managers – Product Development, GM Product Planning Other Industries Represented at Frost & Sullivan’s 2009 EV Workshop Automotive OEMs Automotive Suppliers Energy/Utility Government Press/EV Clients/Other To r e g i s t e r, v i s i t : w w w. f r o s t . c o m / e v w 2 0 1 0 o r e m a i : e n q u i r i e s @ f r o s t . c o m • In Europe , dial +33 (0) 1 42 81 22 44 3
  4. 4. Schedule-at-a-glance ELECTRIC VEHICLES UNPLUGGED New Business Models and Infrastructure Development Trends 22 June 2010: House of Lords, Westminster, London | 23 June 2010: Society of Motor Manufacturers and Traders, London The agenda will be updated as information becomes available. TUESDAY, 22 JUNE, 2010 - HOUSE OF LORDS DEBATE, LORDS TERRACE, WESTMINSTER (By invitation only) 15:00 Debate in the House of Lords with “Afternoon Tea” - Topic TBC Chaired by Lord Taylor Panelists: TBC 17:00 Networking Drinks WEDNESDAY, 23 JUNE, 2010 - SOCIETY OF MOTOR MANUFACTURERS AND TRADERS, LONDON 08:00 Registration, Continental Breakfast and Exhibition 08:45 Welcome & Introduction, Nick Ford, Senior Consultant, Frost & Sullivan Morning Session Focused on New Business Models 09:00 New Global Personal Mobility Trends and EV Business Models Sarwant Singh, Partner, Frost & Sullivan 09:30 Ayoul Grouvel, Head of Electric Vehicles, PSA Peugeot Citroen 10:00 Opportunities and Challenges in Investing in Electric Vehicles - A view from HSBC Anthony Bernbaum, Head of Global Special Opportunities, HSBC 10:30 Networking, Refreshment and Exhibition Break 10:45 Tony Posawatz, Vehicle Line Director for Chevrolet Volt & Global Electric Vehicle Development of GM. Co-Chairman of EDTA 11:15 Robert Stussi, President of EU EV Association 11:45 Panel Debate: New Business Models in the Electric Vehicle Industry: Opportunities and Implications Facilitator: Richard Canny, CEO Think Panelists: Jerry Hardcastle, VP Nissan Technical Centre Others: tbc 12:30 Networking, Lunch and Exhibition Break Afternoon Session Focused on Developments in Infrastructure 13:30 Nancy Gioia, Director, Global Electrification, Ford Motor Company 14:00 Electric Driving in Holland - You can't do it on your own Maarten Cassé, Manager– Asset Management, Stedin 14:30 Diana Blake, Director: Sales and Marketing, Optimal Energy 15:00 Networking, Refreshment and Exhibition Break 15:15 Dr. Oliver Weinmann, Head of Innovation Management, Vattenfall 15:45 Presentation by Jerry Hardcastle, VP of Nissan Technical Centre 16:15 Panel Debate: Developments in Infrastructure Facilitator: Nick Ford, Senior Consultant, Frost & Sullivan Panelists: Lord Borwick, Founder and CEO Modec Ltd Robin Haycock, Assistant Director, Department for Business, Innovation and Skills and Office of Low Emission Vehicles Others: tbc 17:00 Workshop Wrap Up Sarwant Singh, Partner, Frost & Sullivan 17:15 Champagne Reception 18:30 Workshop Close To r e g i s t e r, v i s i t : w w w. f r o s t . c o m / e v w 2 0 1 0 o r e m a i : e n q u i r i e s @ f r o s t . c o m • In Europe , dial +33 (0) 1 42 81 22 44 4
  5. 5. Speaker Profiles ELECTRIC VEHICLES UNPLUGGED New Business Models and Infrastructure Development Trends 22 June 2010: House of Lords, Westminster, London | 23 June 2010: Society of Motor Manufacturers and Traders, London Ayoul Grouvel joined PSA Peugeot Citroën in 2008 as Peugeot Network Strategy Director and now is head of the EV and PHEV departments for the 2 Brands. Prior to that, he spent more than 10 years with the Fiat Group as first Product Manager for Peugeot 156, then Marketing Director in Ireland followed by Germany, General Sales Manager for the Fiat Brand Eastern Europe and finally as Vice-President International Sales for Lancia Brand. Half French, half Scottish, his career lead him to live in six different countries the past 15 years : France, UK, Ireland, Ayoul Grouvel Germany, Italy, Poland. His graduation at the European Business School in London, Frankfurt and Paris was followed Head of Electric Vehicles by a M.sc at Ecole Centrale de Paris. PSA Peugeot Citroen Anthony Bernbaum is the Head of Global Special Opportunities within Principal Investments. He joined HSBC in 2003 and latterly was Global Co-Head of the Financial Institutions Group within Global Banking. He graduated from Cambridge University in 1987 with a BA Hons in Economics and received an MBA with distinction from Insead business school in 1991. Between 1992 and 1998 Anthony worked at Barings in their corporate finance arm, followed by six years at Goldman Sachs as a Managing Director in investment banking. In 2000/1 he was acting chief operating officer of Goldman Sachs European Investment Bank. During his career he has worked on a number Anthony Bernbaum Head of Global Special Opportunities of major transactions across a broad range of sectors. HSBC Diana Blake worked in the conservation industry in Botswana and then moved to Morocco to work for National Geographic, before joining BMW in Pretoria in 1988. Diana initially worked at the Rosslyn production plant in an operational and logistical capacity. After training in Munich, she implemented an ordering and distribution system for the import of built-up cars to South Africa. She then moved to the BMW head office in Midrand, working in the Marketing Department as product manager, where she introduced and managed various portfolios. In 2004, she was appointed as General Manager for MINI South Africa, where she was responsible for increasing sales by 200% Diana Blake Director: Sales and Marketing and various groundbreaking campaigns, including driving a small fleet of MINIs from Johannesburg to the MINI Optimal Energy factory in Oxford. Diana joined Optimal Energy in December 2007. Maarten Cassée is the Manager for Asset Management within Stedin, a local network management company with approximately two million customers. Maarten is responsible for planning infrastructure performance, network planning and development, Innovation and Asset Data Quality particularly focussing on catering for electric vehicles in Holland. Prior to joining Stedin, Maarten worked for ProRail Railinfra management in Rotterdam, responsible for the safety and reliability of the local infrastructure, and started his career with Energy NorthWest (now part Maarten Cassée of Liander) in Amsterdam. Manager - Asset Management Stedin Tony Posawatz currently serves as Vehicle Line Director for the Chevrolet VOLT and Global Electric Vehicle Development within General Motors. Since his appointment to this position in March 2006, Tony has led the development of the highly-acclaimed VOLT concept car and continues to lead the development of the 2011MY production VOLT. Tony has also served as a GM vehicle Line director for the past eleven years compiling in this time an impressive record of successful, award winning and innovative products such as the Cadillac Escalade and Chevrolet Avalanche. In Tony’s 25 years at GM, his teams have amassed seven General Motors Chairman’s Honors Tony Posawatz Vehicle Line Director, Chevrolet VOLT Program awards for excellence and have overseen the development of cars and trucks from concept initiation to General Motors production and market launch in four different countries. Tony also began serving as Co-Chairman of the Electric Drive Transportation Association (EDTA) in December 2008. To r e g i s t e r, v i s i t : w w w. f r o s t . c o m / e v w 2 0 1 0 o r e m a i : e n q u i r i e s @ f r o s t . c o m • In Europe , dial +33 (0) 1 42 81 22 44 5
  6. 6. Speaker Profiles cont. ELECTRIC VEHICLES UNPLUGGED New Business Models and Infrastructure Development Trends 22 June 2010: House of Lords, Westminster, London | 23 June 2010: Society of Motor Manufacturers and Traders, London Richard Canny was appointed CEO of Think in October, 2008. He joined Think as President and COO in August 2008. His deep automotive experience includes 25 years with Ford Motor Company, including key leadership roles as President – Ford South America and Director of Global Strategic Planning. He brings hands-on automotive experience from all the world’s major automotive regions to Think and has managed each functional area during Richard Canny his career. CEO Think Nick Ford has worked closely with business planning, providing strategy guidance and market development support throughout his career. In his previous role he was Product Planning Director at TRW with global responsibility for their £3 billion automotive steering business providing strategy guidance for their electric steering products. Nick has 9 years of automotive experience preceded by 23 years in Aerospace and Defence at British Aerospace and Lucas. As well as holding senior management positions in these corporations, Nick has been MD of EMM Computers, a technology start up company which exceeded $ 1 million turnover in its first year of operation. Nick Ford Since joining Frost & Sullivan Nick has been working closely with senior executives in the automotive domain Senior Consultant - A&T developing their business and product strategy. Recently Nick has been involved in the development of the EV Frost & Sullivan market. Nancy Lee Gioia is Ford Motor Company’s director of Global Electrification. Nancy directs strategy and planning for the next generation of Ford’s global electric vehicle portfolio, touching all aspects of electrified transportation, including product planning, supplier partnerships and collaboration with the energy industry and government. Prior to taking her current role, Nancy was Ford’s director of Sustainable Mobility Technology and Hybrid Vehicle Programs for North America, Director of Current Model Vehicle Quality for North America and has held several Nancy Gioia key management and executive positions within Ford Product Development. In July 2001, she received the All Star Director, Global Electrification Award from Automotive News and in 2005 she was named as one of the Automotive News “100 Leading Women Ford Motor Company in the Auto Industry.” Robin Haycock is working within Government in the newly formed Office of Low Emission Vehicles (OLEV). He is seconded from industry to the Dept BIS and specialises in the automotive sector. His current role is to be a part of delivering the programme to realise government's vision of "placing the UK at the global forefront of ultra- low carbon vehicle development, demonstration, manufacture and use". Prior to this role, Robin began his career Robin Haycock in the motor industry working for Jaguar Cars and then at specialist consultancies including Cosworth and AVL Assistant Director, Dept. for Business (Austria) where he finished his auto career as Design and analysis manager for AVL in the UK. Robin moved from OLEV the automotive sector into energy consulting and transport planning roles within Arup, and during this period he has worked with a diverse range of clients to establish economic routes for sustainable transport in both retrofit environments and new planned eco cities. Sarwant is responsible for developing and implementing business strategy, fulfilment of high value consulting projects as Project Leader and developing content strategy for Frost & Sullivan’s European Transportation Practice. He is also the global leader in developing Frost & Sullivan’s Growth Strategy Workshop capabilities. Since joining Frost & Sullivan in March 1999, Sarwant has managed over 150 strategic consulting projects in the Automotive and Transportation sector. He specialises in facilitating Growth Strategy Workshops for Frost & Sullivan clients Sarwant Singh combines engineering acumen with strong commercial and business awareness. Partner and Practice Director - A&T Frost & Sullivan Oliver Weinmann is responsible for the Innovation Management of the Vattenfall Europe AG. This comprises business development and steering of activities in the field of product and technology development. One of Oliver's focus areas is the development of infrastructure for electric vehicles and Vattenfall is currently in testing phases with BMW in Berlin. Oliver studied Process Engineering at the RWTH Aachen, followed by a PhD on Solar Thermal Power Plants at DLR in Cologne. In 1992 he started his career at HEW in Hamburg and changed to Vattenfall in Oliver Weinmann 2003 as Head of Innovation Management. In parallel he was Managing Director of Vattenfall Europe Renewables Head of Innovation Management GmbH between 2004 and 2007 and built up of the renewable energy business in the Vattenfall Europe Group. Vattenfall Europe AG To r e g i s t e r, v i s i t : w w w. f r o s t . c o m / e v w 2 0 1 0 o r e m a i : e n q u i r i e s @ f r o s t . c o m • In Europe , dial +33 (0) 1 42 81 22 44 6
  7. 7. Partners & Sponsors ELECTRIC VEHICLES UNPLUGGED New Business Models and Infrastructure Development Trends 22 June 2010: House of Lords, Westminster, London | 23 June 2010: Society of Motor Manufacturers and Traders, London PSA Peugeot Citroën is a world-class European automobile manufacturer whose two brands, Peugeot and Citroën, offer innovative, stylistically differentiated model line-ups. With marketing operations in 160 countries, the Group generates one third of its sales outside Europe. It is actively expanding its production base near its priority markets, with manufacturing facilities in Latin America, China and soon in Russia. Over the years, the Group has gained a worldwide reputation for its environmental leadership. In 2009, for the 4th year in a row, it sold more than one million vehicles emitting less than 140g CO2/km. The Group s engineers are also developing diesel hybrid powertrains, which will be brought to market in 2011 and will be the first manufacturer to offer in Europe by end of 2010 a full range of electrical vehicles. Website: www.psa-peugeot-citroen.com/ Optimal Energy is a 21st century mass market automotive company established in 2005, manufacturing advanced fully electric cars for global sale. The company is headquartered in Cape Town, South Africa and employs an international team of automotive experts. OE vision is to establish and lead an electric vehicle industry in South Africa and to expand globally. OE is privately owned and is led by CEO Kobus Meiring, an expert in building large-scale operations at world class standards. Website: www.optimalenergy.co.za The European Copper Institute (ECI) is a non profit organisation representing the world's mining companies (through the International Copper Association, Ltd.) and the European copper industry. Via its Brussels based headquarters and its network of eleven Copper Development Associations, its mission is to communicate copper's essentiality for health, technology and quality of life. We are as well committed to the expansion and support of copper's end-use markets in Europe. Website: www.eurocopper.org/ Atraverda is commercialising a high energy density lead acid battery for the next generation of electrified vehicles and backup power. This is the advanced maintenance free battery that electric vehicle companies are seeking for a dependable, safe, proven, simple, and cost effective (without government incentives) battery system to power their electric vehicles. Being able to create higher voltages in one battery and custom battery shapes will provide auto designers and manufacturers a practical power platform for cost effective vehicles for their customers. Atraverda is currently producing batteries at its Wales, UK facility and seeks interested electric vehicle partners. Website: www.atraverda.com/ The Society of Motor Manufacturers and Traders (SMMT) exists to support and promote the interests of the UK automotive industry at home and abroad. Working closely with member companies, SMMT acts as the voice of the motor industry, promoting its position to government, stakeholders and the media. Through representation, events, reliable data and advice services, SMMT plays a central role in the working life of the UK motor industry, ensuring that the UK remains a key global player within the automotive sector and that the industry continues to be a significant contributor to the UK economy. Website: www.smmt.co.uk Policy Connect is a not for profit organisation bridging Parliament and industry to promote effective policy in five key areas: Skills, Environment, Health, Design & Sustainability. Established in 1995, Policy Connect has developed a unique position within the policy-making process, working right across the political spectrum with parliamentarians and decision- makers. Website: www.policyconnect.org.uk To r e g i s t e r, v i s i t : w w w. f r o s t . c o m / e v w 2 0 1 0 o r e m a i : e n q u i r i e s @ f r o s t . c o m • In Europe , dial +33 (0) 1 42 81 22 44 7
  8. 8. Registration ELECTRIC VEHICLES UNPLUGGED New Business Models and Infrastructure Development Trends 22 June 2010: House of Lords, Westminster, London | 23 June 2010: Society of Motor Manufacturers and Traders, London VENUE INFORMATION PAYMENT PROCEDURES Day 1: Lords Terrace, House of Lords, Payment in full is required immediately upon registration and is Registration/pricing schedule Palace of Westminster, non-refundable. If, for any reason, you are unable to attend the Westminster, London, SW1A 0AA Electric Vehicles Unplugged workshop for which you are Day 2: registered, you will have to notify Frost & Sullivan in writing no [ ] Electric Vehicles Workshop: Society of Motor Manufacturers and Traders, later than 3 weeks prior to the event start date, where a one- £ 1 450.00 per person excluding VAT* Forbes House, Halkin Street, time credit will be issued for use toward registration at any other London, SW1X 7DS Frost & Sullivan event. The credit must be used within 90 days of the original registration date and can be applied to any Event scheduled up to one calendar year from the event for which you * Rate provided is for Day 2 of the workshop. Day 1 is by invitation only. Registration Form and Procedures originally registered. Credits may not be transferred more than once, and all unused credit(s) will be forfeited after 90 days. EMAIL or WEBSITE Cancellation from time of registration will incur a one time *NOTE: Rates provided are for information purposes only and are cyril.cromier@frost.com administration fee of £500. Cancellation less than 30 days prior www.frost.com/evw2010 subject to change without notice. Rates for actual transactions may to the start of the event, will incur a 50% fee. The remaining vary and Frost & Sullivan is not offering to enter into any 50% can be applied to any Event schedule up to one calendar year from the event for which you originally registered. transaction at any rate displayed. ¥ PHONE Notification must be received by Frost & Sullivan in writing. If In Europe, dial: +33 1 42 81 22 44 you do not attend the event and fail to notify Frost & Sullivan PRIOR to the event, no credit will be issued. Every effort is made to ensure that the speakers noted in this brochure are Group Discounts Available present, but changes beyond Frost & Sullivan s control may FAX occur. Dial +33 1 42 81 22 44 +44 (0) 20 7730 3343 u MAIL Registrations will be acknowledged by mail. Frost & Sullivan makes every effort to hold the planned for details (Please include payment): event. In the unlikely occurrence that the event is Frost & Sullivan canceled or postponed, Frost & Sullivan is not responsible Grosvenor Gardens for any hotel or travel arrangements that you have made. Contact me to learn more about: London SW 1W 0DH United Kingdom Automotive & Transportation Practice Re gi st rati on For m Registration at Frost & Sullivan events are subject to review and approval of your application by Frost & Sullivan. The Automotive and Transportation group specialiises in Frost & Sullivan reserves the right to decline attendance to events which your company would be deemed a vendor advanced automotive technologies research and consulting and has been supporting vehicle manufacturers and Tier 1 suppliers to the market, as participation at Frost & Sullivan events are restricted to end user practitioners. For information on in developing innovative growth strategies. how to sponsor a Frost & Sullivan event, please contact Kapil Raina on +44 (0)20 7343 8392 or email Kapil.Raina@frost.com [ ] I am interested in learning more about Frost & Sullivan’s Automotive & Transportation research and consulting YOUR DETAILS capabilities. NAME TITLE COMPANY About Frost & Sullivan ADDRESS POSTAL CODE CITY STATE/PROVINCE COUNTRY Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in- TELEPHONE FAX class positions in growth, innovation and leadership. The EMAIL company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research PAYMENT OPTIONS* and best practice models to drive the generation, (*Kindly note if paying by credit card, we can only charge in Pound Sterling.) evaluation and implementation of powerful growth strategies. Frost & Sullivan leverages over 45 years of AMOUNT CURRENCY experience in partnering with Global 1000 companies, PLEASE BILL ME (Enter a purchase order number below) emerging businesses and the investment community from 40 offices on six continents. PURCHASE ORDER NUMBER PAYMENT BY CREDIT CARD (Please circle below) VISA AMEX MASTERCARD To join our Growth Partnership, please visit ACCOUNT NUMBER EXPIRY DATE http://www.frost.com CARD HOLDER’S NAME 3 DIGIT SECURITY CODE SIGNATURE Attire: Business Casual Booking terms and conditions Registration Fees: A full invoice will be forwarded on receipt of registration. Fees must be paid in full prior to the event*.The fee includes refreshments, lunch and full documentation. Fees are exclusive of VAT. Cheques or money orders should be made payable to Frost & Sullivan. *Please note: if full payment For sponsorship opportunities, is not received prior to the event start date then admission to the event may be refused. Change of terms: It may be necessary for reasons beyond our control to alter the venue, timetable or content of the event. Fees will be refunded should the event be cancelled by Frost & Sullivan. We accept no contact Kapil Raina on liability for any other cost. Cancellations and transfers: A £135 administration charge will be made for all transfers and name changes. In addition, if cancellation takes place 28 days or less, but more than 14 days before the start of an event, you will be liable for 50% of the full fee. If cancellation occurs +44 (0)20 7343 8392 or email 14 days or less before the start of the event, then you will be liable for the full fee. Substitutes can be accepted at any time providing we have received confirmation in writing before the start of the event and will be subject to the £135 administration fee. Kapil.Raina@frost.com To r e g i s t e r, v i s i t : w w w. f r o s t . c o m / e v w 2 0 1 0 o r e m a i : e n q u i r i e s @ f r o s t . c o m • In Europe , dial +33 (0) 1 42 81 22 44 8