How I Learned to Stop Worrying and Love the Internet

by nbrier on Apr 15, 2009

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On Saturday, April 11 I gave a talk at the University of Montana about technology, the web and the future of media. These are the slides.

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On Saturday, April 11 I gave a talk at the University of Montana about technology, the web and the future of media. These are the slides.

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How I Learned to Stop Worrying and Love the Internet — Presentation Transcript

HOW I LEARNED TO STOP WORRYING AND LOVE THE INTERNET A presentation by Noah Brier University of Montana April 11. 2009

(PHP + MYSQL) + (HTML + CSS)

THE WEB IS NOT LIKE A MAGAZINE

http://brandtags.net/browse.php? id=760

1 2 3 REQUEST PARSE FORMAT MYSQL PHP HTML/CSS

BUILT ON THE FLY

SO WHAT?

THE WEB IS LIKE A GIANT LAB

GO PLAY AND DO EXPERIMENTS

AVOID VALUE JUDGEMENTS

INSTEAD TRY TO UNDERSTAND WHY

quot;OUR MEDIA ARE OUR METAPHORS. OUR METAPHORS CREATE THE CONTENT OF CULTURE.quot; NEIL POSTMAN

“Yet the Net is not a physical thing. It has no ﬁrst costs. Its core protocols are barely encumbered by the concept of ownership.” DOC SEARLS

DIVERSIFY! SMALL. CHEAP. EASY.

“CENTRAL TO THE DESIGN OF BETAWORKS IS THE ASSUMPTION THAT COMPANIES BUILDING SERVICES WITH A COMMON THEME CAN AND SHOULD PROFIT FROM INCLUSION IN A PLATFORM OR NETWORK OF LOOSELY COUPLED BITS AND DRIVING CONTEXT AND MEANING ACROSS THESE SITES IS VALUABLE.” SMALL. CHEAP. EASY.

BRAND IS A MARKET INEFFICIENCY CAPITALIZE ON IT.

THERE ARE NO RULES TO THE MARKET ANYMORE

458,000

6 7 8 9

$ A FEW THINGS THE HAVE COME FROM MY BLOG 1. MET MY FIANCE 2. GOT AN AWESOME JOB 3. BUILT A SUCCESSFUL SITE 4. COME TO MONTANA 3 TIMES 5. MET LOTS OF GOOD FRIENDS

OPEN BEATS CLOSED

API APPLICATION PROGRAMMING INTERFACE

HUH? BASICALLY IT’S A WAY FOR 2 COMPUTERS TO TALK TO EACH OTHER

USER SAYS HEY, I WANT MY FIRST TWEET! HERE’S MY USERNAME

MFT SAYS HEY TWITTER, CAN I GET HEYITSNOAH’S FIRST TWEET (NOT EXACTLY, BUT CLOSE ENOUGH)

TWITTER SAYS NO PROBLEM (AS LONG AS THE USER IS PUBLIC). MFT DISPLAYS IT. EVERYONE LIVES HAPPILY EVER AFTER.

WHY? DOES IT MATTER?

OTHER PEOPLE SOLVE YOUR PROBLEMS AND BUILD YOUR AUDIENCE

How I Learned to Stop Worrying and Love the Internet

by nbrier on Apr 15, 2009

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How I Learned to Stop Worrying and Love the Internet — Presentation Transcript