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Mobile 2.0 - Creating and Evaluating New Mobile Services in the Wild

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Talk at the FIRE and Living Labs conference in Luleå, Sweden, July 2nd 2009

Talk at the FIRE and Living Labs conference in Luleå, Sweden, July 2nd 2009

Published in: Technology, Business
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  • Mobile Life is one of the 15 Excellence Centre from VINNOVA. 35 researchers from different backgrounds. The centre has been founded from the VINNOVA 10 years grant for a budget of 210million. 1/3 from industry, 1/3 from academics, 1/3 from VINNOVA
  • Deeply understand the unique properties of the future mobile life
    Create new interaction models generally applicable across devices and application
    Develop efficient and user-oriented methods for developing mobile services
    Create and implement new mobile and ubiquitous services in areas such as pervasive games, social, emotional and bodily communication and new mobile media
    Explore alternative universes for infrastructure, business models and the industry’s new role in the future mobile ecosystem
  • What is mobile 2.0? Good question... A lot of people are using this term, there is even a pretty big conference called like that. But what does it mean? Maybe we can take the shiny Web 2.0 and just move it on a mobile. It is not our vision at all. We call these Mobile 2.0 services, because we think they represent as much as a leap from current mobile services as Web2.0 represents from the original World Wide Web.
  • What is mobile 2.0? Good question... A lot of people are using this term, there is even a pretty big conference called like that. But what does it mean? Maybe we can take the shiny Web 2.0 and just move it on a mobile. It is not our vision at all. We call these Mobile 2.0 services, because we think they represent as much as a leap from current mobile services as Web2.0 represents from the original World Wide Web.
  • What is mobile 2.0? Good question... A lot of people are using this term, there is even a pretty big conference called like that. But what does it mean? Maybe we can take the shiny Web 2.0 and just move it on a mobile. It is not our vision at all. We call these Mobile 2.0 services, because we think they represent as much as a leap from current mobile services as Web2.0 represents from the original World Wide Web.
  • What is mobile 2.0? Good question... A lot of people are using this term, there is even a pretty big conference called like that. But what does it mean? Maybe we can take the shiny Web 2.0 and just move it on a mobile. It is not our vision at all. We call these Mobile 2.0 services, because we think they represent as much as a leap from current mobile services as Web2.0 represents from the original World Wide Web.
  • What is mobile 2.0? Good question... Maybe we can take the shiny Web 2.0 and just move it on a mobile. It is not our vision at all. We call these Mobile 2.0 services, because we think they represent as much as a leap from current mobile services as Web2.0 represents from the original World Wide Web.
  • What is mobile 2.0? Good question... Maybe we can take the shiny Web 2.0 and just move it on a mobile. It is not our vision at all. We call these Mobile 2.0 services, because we think they represent as much as a leap from current mobile services as Web2.0 represents from the original World Wide Web.
  • What is mobile 2.0? Good question... Maybe we can take the shiny Web 2.0 and just move it on a mobile. It is not our vision at all. We call these Mobile 2.0 services, because we think they represent as much as a leap from current mobile services as Web2.0 represents from the original World Wide Web.
  • What is mobile 2.0? Good question... Maybe we can take the shiny Web 2.0 and just move it on a mobile. It is not our vision at all. We call these Mobile 2.0 services, because we think they represent as much as a leap from current mobile services as Web2.0 represents from the original World Wide Web.
  • What is mobile 2.0? Good question... Maybe we can take the shiny Web 2.0 and just move it on a mobile. It is not our vision at all. We call these Mobile 2.0 services, because we think they represent as much as a leap from current mobile services as Web2.0 represents from the original World Wide Web.
  • This comes from a method by Bill Gaver called cultural probes. The idea is not We asked 15 people using the subway every day to capture their experience by shooting pictures. They were asked to take pictures of 7 different things (something that makes their journey shorter, something annoying...).
  • Transcript

    • 1. Mobile 2.0 Project Creating and Evaluating New Mobile Services in the Wild Nicolas Belloni Mobile Life Centre Kista, Sweden
    • 2. VINN Excellence Centre 2007 - 2017
    • 3. Mobile Life Partners
    • 4. Aim of the Centre Understand the properties of the future mobile life New interaction models across devices and application User-oriented methods for developing mobile services New mobile services in pervasive games, social, emotional and bodily communication and new mobile media Explore the future mobile ecosystem
    • 5. User-oriented perspective on services for the future mobile life
    • 6. 4 Groups
    • 7. Collaborative Real-Time Mobile Video
    • 8. Designing and Evaluating Pervasive Games
    • 9. Emotions and Embodied Interactions
    • 10. Mobile 2.0 Project
    • 11. Mobile 2.0 Project
    • 12. Mobile 2.0, what is it?
    • 13. Mobile 2.0, what is it? Web on a mobile 2.0
    • 14. Mobile 2.0, what is it? It is not Web on a mobile! 2.0
    • 15. Mobile 2.0, what is it?
    • 16. Mobile 2.0, what is it? How to make use of advanced capabilities of mobile devices absolute location, near-field communication, proximity of other users or services, etc.
    • 17. Mobile 2.0, how?
    • 18. Mobile 2.0, how? Making development of mobile applications easier Mobile Markup Language Developing new innovative services to understand mobile users
    • 19. 2 mobile applications as case studies of user involvement in the design of mobile services
    • 20. Subway Friend Finder Inspired by daily users of the Stockholm subway.
    • 21. Captures from users
    • 22. Captures from users
    • 23. User Study and Results
    • 24. User Study and Results Deeper understanding of : privacy relative location social awareness
    • 25. Portrait Catalog
    • 26. Portrait Catalog Created during a workshop with industrial partners, designed with the users
    • 27. Problems How do we reach critical mass? How can research projects match Ambient Sweden’s ambition?
    • 28. Plans Small scale to explore how we can spread an application in a teenagers group Large scale study
    • 29. Conclusion user-oriented research mobile 2.0 = new capabilities of phones 2 examples of design of services
    • 30. Thank you!
    • 31. Thank you! Nicolas Belloni
    • 32. Thank you! Nicolas Belloni nicolas@mobilelifecentre.org
    • 33. Thank you! Nicolas Belloni nicolas@mobilelifecentre.org mobilelifecentre.org
    • 34. Thank you! Nicolas Belloni nicolas@mobilelifecentre.org mobilelifecentre.org mobile-20.blogspot.com
    • 35. Thank you! Nicolas Belloni nicolas@mobilelifecentre.org mobilelifecentre.org mobile-20.blogspot.com twitter.com/nbelloni

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