N BBDO - Stichting Marketing

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    N BBDO - Stichting Marketing - Presentation Transcript

    1. N BBDO Stichting Marketing Congress
    2. Briefing
      • N BBDO, the experience-activation bureau of the BBDO-group, decided to show their work and the high degree of service for its clients at the Authenticity Congress organized by Stichting Marketing.
    3. Central idea
      • Don’t build the next conventional stand, but create VIP toilets.
    4. Results
      • Rest rooms were the coziest place that day
      • People stayed talking to each other
      • More than 300 business cards were collected (which means 1 every 2 minutes)
    SlideShare Zeitgeist 2009

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