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IM vs Facebook
Single slide, replaceable Film. Many slides forming a bigger picture
Real person Idealized version of a person
“Dear Fear-Of-What-Others-Think…”: An Open Letter To My Imaginary Audience
(Don Miller, 2011)
I‟m tired of over-thinking my status updates on Facebook,
trying to sound more clever, funny, important.
I‟m tired of wondering which picture to post online so that my in-danger-of-over-
expanding gut doesn‟t hang out too much and cause others to think I‟m a normal
late 30-something male, God forbid. Or that I vacation not in Hawaii or Paris or
rural Vietnam, but in central Oregon, if I can afford to go on vacation at all.
Obsession with numbers
"The way the world works, you are either cool and have 600 Facebook friends, or you
are worthless and only have 40.”
(Richard Lawson, 2009)
• Not all “friends” are friends
• Facebook does not increase the size of
Six degrees of separation
Connecting people. Or not?
November 2011, Facebook“Anatomy of Facebook”
Obsession with numbers
Digital art performance
“Socialising with New Media Social Networks”
Anthony J Askew, digital artist
“I am concerned with the new breed of friendship that we
might strive to maintain”
“… the strange way in which buttons and numbers
are replacing and substituting tangible relationships
between people. “
Whilst there clearly are no rules in
cyberspace, some people must find reason
to make them.
Obsession with numbers
Research by CJ Carpenter, 2011
Narcissism on Facebook: Self-promotional and anti-social behavior
Facebook "offers a gateway for hundreds of shallow relationships and emotionally
People high on
get upset with lack of
get upset with negative
consume much more
attention than they
send friend requests to
stage photos to get
“People who have a
heightened need to feel good
about themselves will often
turn to Facebook as a way to
do so. Facebook gives those
with narcissistic tendencies the
opportunity to exploit the site
to get the feedback they need
and become the center of
How critical are you to the impression made by
others on your Facebook feed?
Are you tricked by avatars?
Do you care how close a digital image of your
Facebook friends is to their real selves?
If not, with whom do you think you interact?
With a real person or their fake/staged identity?
What is your approach to Facebook friending?
Do you accept random friend requests or send
requests to random people?
Why or why not?
Do you feel that you may be a Panopticon
What makes you choose this position?
What makes you choose this position? What are
the benefits for you?
• Askew, Anthony. “Socialising with New Media Social Networks on Vimeo.” Vimeo.com. Web. 30 May 2012.
• Backstrom, Lars. “Anatomy of Facebook.” Facebook.com. Web. 30 May 2012.
• Carpenter, C.J. “Narcissism on Facebook: Self-Promotional and Anti-Social Behavior.” Personality and Individual
Differences (2011) : n. pag. Print.
• Chou, Hui-Tzu Grace, and Nicholas Edge. “„They Are Happier and Having Better Lives Than I Am‟: the Impact of
Using Facebook on Perceptions of Others' Lives.” Cyberpsychology, Behavior and Social Networking 15.2 (2012)
: 117–121. Web.
• Garam, Jennifer. “Social Media Makes Me Feel Bad About Myself | Psychology Today.” Psychologytoday.com.
Web. 30 May 2012. <http://www.psychologytoday.com/blog/progress-not-perfection/201109/social-media-makes-
• Hutson, Mathew. “Facebook Friends: Too Many, Too Few? | Psychology Today.” Psychologytoday.com 31 May
2009. Web. 31 May 2012. <http://www.psychologytoday.com/blog/psyched/200901/facebook-friends-too-many-
• Ingram, Mathew. “Six Degrees: What Does It Mean to Be Facebook Friends?.” 22 Nov. 2011. Web. 30 May 2012.
• Lawson, Richard. “If You Have No Friends, Blame Your Parents.” Gawker.com. Web. 31 May 2012.
• Marlow, Cameron. “Maintained Relationships on Facebook.” Facebook.com. Web. 31 May 2012.
• Miller, Don. “Impression Management « the CHURCH of FACEBOOK.” Churchoffacebook.Wordpress.com. Web.
30 May 2012. <http://churchoffacebook.wordpress.com/tag/impression-management/>.
• Pariser, E. The Filter Bubble: What the Internet Is Hiding From You. Penguin Pr, 2011. Print.
• “How to Fix and Repair Your Reputation on Google.” “How to Fix and Repair Your Reputation on Google.”
Squidoo.com. Web. 30 May 2012. <http://www.squidoo.com/how-to-fix-and-repair-your-reputation-on-google->.