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View stunning SlideShares in full-screen with the new Android app!View stunning SlideShares in full-screen with the new iOS app!
What do we doabout mobile?Sarah SchindelerJuly 2012
79% of all mobile phones shipped to Australia are The smartphones smartphones 65% are winning of Australian smartphone owners use them to access the Internet every day 98% use them to access the Internet from home, in spite of desktop accessGoogle 2012 Country Report (Australia) http://www.thinkwithgoogle.com/mobileplanet/en/downloads/
75% Use them while they are on the toilet11Mark IT in the Toilet study 2012 http://www.11mark.com/IT-in-the-Toilet
51% of Australian smartphone owners search every day Increasingly sophisticated 49% on-device use them to stay informed – news, blogs, message information boards seeking 41% of Americans use their phones to look up info for work, study and healthGoogle 2012 Country Report (Australia / ) http://www.thinkwithgoogle.com/mobileplanet/en/downloads/