Tee Logo Design Process

Loading...

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

0 comments

Post a comment

    Post a comment
    Embed Video
    Edit your comment Cancel

    5 Favorites

    Tee Logo Design Process - Presentation Transcript

    1. Identity Branding Logo Design
    2. Logo Design Process "We need this to look really amazing - it's really got to stand out and wow the client. But the budget is small so don't spend any time working on it" Agency Account Manager to Designer 
    3. 2012
    4. The Logo "A logo is the single most important piece of design for any business." How many times will this piece of your business be used? Letterheads, Invoices, Web Site, Business Cards
    5. Good Logo 1) designed to target a certain audience 2) communicates the ‘feel’ of the company 3) work across different mediums - online - offline All this in a small and tidy work of art
    6. INSIGHT STRATEGY DESIGN APPROVAL MANAGE + Step 2 STRATEGY + Step 3 DESIGN + Step 4 APPROVAL + Step 4 MANAGE + Step 1 INSIGHT Client feedback / revisions Develop standards / Understand the organisation Conduct market research and Brainstorm / Sketching approval guidelines and what it does produce ndings (SWOT) Develop + maintain key File creation & supply multi Internal brand launch Interview key personnel Design Trends / Colour Theory messaging versions - for all mediums (sta ) Narrow the focus Transfer work to computer often via (CD) Fact Finder - assess brand / audit External Roll out of brand Design and present identity across all touch points Find the position of the brand (vehicles, online , o ine) “one slot”
    7. INSIGHT STRATEGY DESIGN APPROVAL MANAGE + Step 2 STRATEGY + Step 3 DESIGN + Step 4 APPROVAL + Step 4 MANAGE + Step 1 INSIGHT Client feedback / revisions Develop standards / Understand the organisation Conduct market research and Brainstorm / Sketching approval guidelines and what it does produce ndings (SWOT) Develop + maintain key File creation & supply multi Internal brand launch Interview key personnel Design Trends / Colour Theory messaging versions - for all mediums (sta ) Narrow the focus Transfer work to computer often via (CD) Fact Finder - assess brand / audit External Roll out of brand Design and present identity across all touch points Find the position of the brand (vehicles, online , o ine) “one slot”
    8. INSIGHT STRATEGY DESIGN APPROVAL MANAGE + Step 2 STRATEGY + Step 3 DESIGN + Step 4 APPROVAL + Step 4 MANAGE + Step 1 INSIGHT Client feedback / revisions Develop standards / Understand the organisation Conduct market research and Brainstorm / Sketching approval guidelines and what it does produce ndings (SWOT) Develop + maintain key File creation & supply multi Internal brand launch Interview key personnel Design Trends / Colour Theory messaging versions - for all mediums (sta ) Narrow the focus Transfer work to computer often via (CD) Fact Finder - assess brand / audit External Roll out of brand Design and present identity across all touch points Find the position of the brand (vehicles, online , o ine) “one slot”
    9. INSIGHT STRATEGY DESIGN APPROVAL MANAGE + Step 2 STRATEGY + Step 3 DESIGN + Step 4 APPROVAL + Step 4 MANAGE + Step 1 INSIGHT Client feedback / revisions Develop standards / Understand the organisation Conduct market research and Brainstorm / Sketching approval guidelines and what it does produce ndings (SWOT) Develop + maintain key File creation & supply multi Internal brand launch Interview key personnel Design Trends / Colour Theory messaging versions - for all mediums (sta ) Narrow the focus Transfer work to computer often via (CD) Fact Finder - assess brand / audit External Roll out of brand Design and present identity across all touch points Find the position of the brand (vehicles, online , o ine) “one slot”
    10. INSIGHT STRATEGY DESIGN APPROVAL MANAGE + Step 2 STRATEGY + Step 3 DESIGN + Step 4 APPROVAL + Step 4 MANAGE + Step 1 INSIGHT Client feedback / revisions Develop standards / Understand the organisation Conduct market research and Brainstorm / Sketching approval guidelines and what it does produce ndings (SWOT) Develop + maintain key File creation & supply multi Internal brand launch Interview key personnel Design Trends / Colour Theory messaging versions - for all mediums (sta ) Narrow the focus Transfer work to computer often via (CD) Fact Finder - assess brand / audit External Roll out of brand Design and present identity across all touch points Find the position of the brand (vehicles, online , o ine) “one slot”

    + Nathaniel DavisNathaniel Davis, 3 months ago

    custom

    706 views, 5 favs, 0 embeds more stats

    Why do logos cost so much to design?
    Well they don' more

    More info about this document

    © All Rights Reserved

    Go to text version

    • Total Views 706
      • 706 on SlideShare
      • 0 from embeds
    • Comments 0
    • Favorites 5
    • Downloads 60
    Most viewed embeds

    more

    All embeds

    less

    Flagged as inappropriate Flag as inappropriate
    Flag as inappropriate

    Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

    Cancel
    File a copyright complaint
    Having problems? Go to our helpdesk?

    Categories