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Wordpress seoNathan Driver: Digital Media Strategist / Web Developer
SEO Broken Down@natedriver www.nathandriver.com
New Site Set-Up Research Plugins Analytics Social Brick & Mortar@natedriver www.nathandriver.com
Initial: Research Keyword Research AdWords Tool SEOMoz (Moz)@natedriver www.nathandriver.com
@natedriver www.nathandriver.com
@natedriver www.nathandriver.com
Initial: Plugins Plugins SEO by Yoast Google XMLsitemaps W3 Cache@natedriver www.nathandriver.com
WP SEO by Yoast@natedriver www.nathandriver.com
@natedriver www.nathandriver.com
WP SEO by Yoast@natedriver www.nathandriver.com
@natedriver www.nathandriver.com
WP SEO by Yoast@natedriver www.nathandriver.com
Google XML Sitemaps@natedriver www.nathandriver.com
Google XML Sitemaps@natedriver www.nathandriver.com
@natedriver www.nathandriver.com
W3 Total Cache@natedriver www.nathandriver.com
W3 Total Cache: Settings@natedriver www.nathandriver.com
Bonus Plugin: Scribe@natedriver www.nathandriver.com
@natedriver www.nathandriver.com
Scribe@natedriver www.nathandriver.com
Initial: Analytics GA Get your code setup right Give it 24 hrs Webmaster tools Verify Sitemap.XML Connect to GA Bi...
Google Analytics@natedriver www.nathandriver.com
Google Analytics@natedriver www.nathandriver.com
Google Webmaster Tools@natedriver www.nathandriver.com
Google Webmaster Tools@natedriver www.nathandriver.com
Analytics to Webmaster Tools@natedriver www.nathandriver.com
Analytics to Webmaster Tools@natedriver www.nathandriver.com
Analytics to Webmaster Tools@natedriver www.nathandriver.com
Analytics to Webmaster Tools@natedriver www.nathandriver.com
Bonus - Analytics: Plugin@natedriver www.nathandriver.com
Initial: Going Social Facebook (Bing) Twitter (Google) Google+ (Google) Authorship@natedriver www.nathandriver.com
@natedriver www.nathandriver.com
@natedriver www.nathandriver.com
Google+ Authorship@natedriver www.nathandriver.com
Initial: Brick & Mortar Get listed.org Google places / Google+ Page Bing business page Foursquare Yelp etc...@natedr...
Modify: Current Site Plugins Analytics Keywords@natedriver www.nathandriver.com
Modify: Update Current SEO Plugins workingright? Are they activated? Check their settings Plugin conflict@natedriver w...
Modify: Ananlytics Analytics /Webmaster toolssetup correct? Change themesforgot to insertcode? Verification codegone? @...
Modify: Keywords Check the keywords Search queries matchwhat you are putting inthe site? Most used keywordsseen on the ...
Check The Query & CTR@natedriver www.nathandriver.com
Check Content Keywords@natedriver www.nathandriver.com
Moving: A to B Sitemaps Keywords 301’s to 404’s Search Engines@natedriver www.nathandriver.com
Moving: Domain Changing Sitemaping Old vs. New Keywords Updated for new site@natedriver www.nathandriver.com
Moving: Know the Codes 301 Site A to Site B 404 Check ALL 404@natedriver www.nathandriver.com
Moving: Search Engines Analytics / Webmaster Tools Verify Connect Submit XML@natedriver www.nathandriver.com
In The End: Monitor Search Queries Links to site Sitemap Keywords Alerts@natedriver www.nathandriver.com
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WordPress SEO Presentation

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Presented at Dayton WordPress MeetUp group on June 13th SEO on WordPress broken down to:
- Initial Setup
- Modifying Current site
- Moving sites

Published in: Technology
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Transcript of "WordPress SEO Presentation"

  1. 1. Wordpress seoNathan Driver: Digital Media Strategist / Web Developer
  2. 2. SEO Broken Down@natedriver www.nathandriver.com
  3. 3. New Site Set-Up Research Plugins Analytics Social Brick & Mortar@natedriver www.nathandriver.com
  4. 4. Initial: Research Keyword Research AdWords Tool SEOMoz (Moz)@natedriver www.nathandriver.com
  5. 5. @natedriver www.nathandriver.com
  6. 6. @natedriver www.nathandriver.com
  7. 7. Initial: Plugins Plugins SEO by Yoast Google XMLsitemaps W3 Cache@natedriver www.nathandriver.com
  8. 8. WP SEO by Yoast@natedriver www.nathandriver.com
  9. 9. @natedriver www.nathandriver.com
  10. 10. WP SEO by Yoast@natedriver www.nathandriver.com
  11. 11. @natedriver www.nathandriver.com
  12. 12. WP SEO by Yoast@natedriver www.nathandriver.com
  13. 13. Google XML Sitemaps@natedriver www.nathandriver.com
  14. 14. Google XML Sitemaps@natedriver www.nathandriver.com
  15. 15. @natedriver www.nathandriver.com
  16. 16. W3 Total Cache@natedriver www.nathandriver.com
  17. 17. W3 Total Cache: Settings@natedriver www.nathandriver.com
  18. 18. Bonus Plugin: Scribe@natedriver www.nathandriver.com
  19. 19. @natedriver www.nathandriver.com
  20. 20. Scribe@natedriver www.nathandriver.com
  21. 21. Initial: Analytics GA Get your code setup right Give it 24 hrs Webmaster tools Verify Sitemap.XML Connect to GA Bing Verify Sitemap.XML @natedriver www.nathandriver.com
  22. 22. Google Analytics@natedriver www.nathandriver.com
  23. 23. Google Analytics@natedriver www.nathandriver.com
  24. 24. Google Webmaster Tools@natedriver www.nathandriver.com
  25. 25. Google Webmaster Tools@natedriver www.nathandriver.com
  26. 26. Analytics to Webmaster Tools@natedriver www.nathandriver.com
  27. 27. Analytics to Webmaster Tools@natedriver www.nathandriver.com
  28. 28. Analytics to Webmaster Tools@natedriver www.nathandriver.com
  29. 29. Analytics to Webmaster Tools@natedriver www.nathandriver.com
  30. 30. Bonus - Analytics: Plugin@natedriver www.nathandriver.com
  31. 31. Initial: Going Social Facebook (Bing) Twitter (Google) Google+ (Google) Authorship@natedriver www.nathandriver.com
  32. 32. @natedriver www.nathandriver.com
  33. 33. @natedriver www.nathandriver.com
  34. 34. Google+ Authorship@natedriver www.nathandriver.com
  35. 35. Initial: Brick & Mortar Get listed.org Google places / Google+ Page Bing business page Foursquare Yelp etc...@natedriver www.nathandriver.com
  36. 36. Modify: Current Site Plugins Analytics Keywords@natedriver www.nathandriver.com
  37. 37. Modify: Update Current SEO Plugins workingright? Are they activated? Check their settings Plugin conflict@natedriver www.nathandriver.com
  38. 38. Modify: Ananlytics Analytics /Webmaster toolssetup correct? Change themesforgot to insertcode? Verification codegone? @natedriver www.nathandriver.com
  39. 39. Modify: Keywords Check the keywords Search queries matchwhat you are putting inthe site? Most used keywordsseen on the site? Check out the CTR &position@natedriver www.nathandriver.com
  40. 40. Check The Query & CTR@natedriver www.nathandriver.com
  41. 41. Check Content Keywords@natedriver www.nathandriver.com
  42. 42. Moving: A to B Sitemaps Keywords 301’s to 404’s Search Engines@natedriver www.nathandriver.com
  43. 43. Moving: Domain Changing Sitemaping Old vs. New Keywords Updated for new site@natedriver www.nathandriver.com
  44. 44. Moving: Know the Codes 301 Site A to Site B 404 Check ALL 404@natedriver www.nathandriver.com
  45. 45. Moving: Search Engines Analytics / Webmaster Tools Verify Connect Submit XML@natedriver www.nathandriver.com
  46. 46. In The End: Monitor Search Queries Links to site Sitemap Keywords Alerts@natedriver www.nathandriver.com
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