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Ipc

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  • 1. IPCIPC (The international publishing corporation) was formed in 1963. It has been around for about 150 years, with many changes happening throughout. Following the merger of the UK’s three leading magazine publishers- George Newnes, Odhams Press and Fleetway Publications, who then came together with the mirror group to form the IPC which was created 5 years later.
  • 2. What type of magazine and target audienceshas IPC been associated with over the years ? o Women’s Lifestyle o Sport ( Golfing, Rugby) o Home improvements o Women/Home o Musical interests o Men’s lifestyles o Country Life o Vehicles
  • 3. Why might ICP be an appropriate publisher for a new magazine? What sorts of genres ofmusic/types of magazines might they be lightly to publish ?IPC might be an appropriate publisher for a new music magazine as they have beenaround since 1968 to now, so they will have good background knowledge on every sortof thing a magazine might need. They have also done Musical backgrounds alreadywith magazines such as NME. Also IPC hasn’t yet published a RNB/HIPHOP magazine assuch on their market, so it would be good for them as it may be a good selling point forthem to try something new.I think IPC may publish a range of different genres to try them out and see what sellsbest, maybe Hip/Hop or the sort of more grown up magazines like Vibe.Bauer may be an alternative publisher as they also do the same kind of magazines asIPC things like TV times and pick me up etc, so they are similar both might be easy totry out.
  • 4. Research into Magazines
  • 5. VIBE Billboard One of the American biggest selling magazine that music magazines gives out top for Rnb music news on all hip about all the hop and rnb latest news and artists and the gossip on many billboard chart. celebrities Similar music MagazinesHit list Hip HopAll the latest hip Weeklyhop and RnB USA/UKsongs out in the Magazine into allcharts also givesyou updates on the latest hipwhat is in the hop genre ofcharts music about, can also get it online
  • 6. Ideas for articleso Top 10 songs in the chartso Interviews with celebritieso Personal secrets/ stories with celebritieso Pictures/ Paparazzi pictures as well of all celebrities in the hip hop business.o Music News to do with Hip/Hop and RnBo Competitionso Tour dates
  • 7. Possible Names REAL MAGLOUD STEREO!! ShapeUNDERground
  • 8. Possible Publisherso IPCo BAUER Types of genreso Rocko Hip Hopo RnBo Indieo Classicalo Popo Dance