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From Big Data to Big Inference
How technology is changing business strategy

Philip Evans
February 13, 2014
Mumbai
Phases of the “digital revolution”
Wikipedia Britannica
pages
hard copy
(MM) sales (000)

4

140

Web 2.0:
User creation

...
The world’s stock of data
2007

Analogue

2011

18.86 x 1018 Bytes (B GB)

Analogue

CDs

(Paper, film audiotape, vinyl)

...
NORA* in Las Vegas
* Non-Obvious Relationship Awareness
From vertical to horizontal
THE BOSTON CONSULTING GROUP

evans.philip@bcg.com
Copyright © 2014 by The Boston Consulting Group, Inc. All rights reserve...
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NILF 2014: From Big Data to Big Inference How technology is changing business strategy: Philip Evans, The Boston Consulting Group

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  • 4:00 – 7:00 (inlcuding next slide)Source: KellogSoM: S Greenstein & M Devereux “The Crisis in Encyclopaedia Britannica”Widipedia.org
  • 2:30
  • Transcript of "NILF 2014: From Big Data to Big Inference How technology is changing business strategy: Philip Evans, The Boston Consulting Group"

    1. 1. From Big Data to Big Inference How technology is changing business strategy Philip Evans February 13, 2014 Mumbai
    2. 2. Phases of the “digital revolution” Wikipedia Britannica pages hard copy (MM) sales (000) 4 140 Web 2.0: User creation Web 1.0: Deconstruction 120 3 100 60 40 1 20 0 0 Wikipedia Launch 80 2 0 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012
    3. 3. The world’s stock of data 2007 Analogue 2011 18.86 x 1018 Bytes (B GB) Analogue CDs (Paper, film audiotape, vinyl) 1986: 2.62 x 1018 Bytes (B GB) DVD/Blu-Ray 2000 1986 1993 Digital tape Servers Connected via Internet Digital (In 1986, principally pocket calculators) 1986: 0.02 x 1018 Bytes (B GB) Digital 35 1018 Bytes 276 x 400x 1018 Bytes today? 1018 Bytes (B GB) 150 xx1021 Bytes (35 Zettabytes) by 2020? (IDC estimate) PC Storage
    4. 4. NORA* in Las Vegas * Non-Obvious Relationship Awareness
    5. 5. From vertical to horizontal
    6. 6. THE BOSTON CONSULTING GROUP evans.philip@bcg.com Copyright © 2014 by The Boston Consulting Group, Inc. All rights reserved
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