Christopher Mines, Senior Vice President, Forrester

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NASSCOM: India leadership Forum 2009,Day3, Session 14B: Greenpiece: Doing more with less – how outsourcing players are going green, Christopher Mines, Senior Vice President, Forrester

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Christopher Mines, Senior Vice President, Forrester

  1. 1. Enterprise Adoption of Green IT Christopher Mines Forrester Research NASSCOM 2009
  2. 2. Slow but steady growth in green IT action plans
  3. 3. Early read indicates a slowing macro-economy will not slow green IT efforts
  4. 4. Reducing energy expenses by far the #1 driver for green IT
  5. 5. Continuing adoption of green criteria for IT procurement
  6. 6. Green IT services taking off
  7. 7. Takeaways for outsourcers, and their customers <ul><li>Green IT is no fad. </li></ul><ul><ul><li>Business sustainability is past the point of no return. </li></ul></ul><ul><ul><li>Even in a down economy. </li></ul></ul><ul><li>Suppliers should prepare for ever-more-rigorous green procurement criteria from customers. </li></ul><ul><ul><li>Internal experience with going green will be a prerequisite, NOT a differentiator. </li></ul></ul><ul><li>Infrastructure outsourcers are underplaying the green characteristics of their service offerings. </li></ul><ul><ul><li>Lower energy consumption and related carbon emissions of outsourced infrastructure and “aaS” offerings will appeal to customers looking to reduce their footprints. </li></ul></ul><ul><ul><li>AND, customers are looking for help initiating and accelerating their green IT programs. </li></ul></ul>
  8. 8. Thank you! <ul><li>Christopher Mines </li></ul><ul><li>[email_address] </li></ul><ul><li>www.forrester.com </li></ul>

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