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GBG Dhaka - "Building Brands with Digital"
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GBG Dhaka - "Building Brands with Digital"

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GBG Dhaka & Bangladesh Brand Forum presented the workshop "Building Brands with Digital" on Feb 1, 2012 at GP House in Dhaja, Bangladesh. Big thanks to event partner Grameenphone and sponsors G&R and …

GBG Dhaka & Bangladesh Brand Forum presented the workshop "Building Brands with Digital" on Feb 1, 2012 at GP House in Dhaja, Bangladesh. Big thanks to event partner Grameenphone and sponsors G&R and Root Marketing

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  • thnx, nash. thtz xactly wht i wz looking 4 aftr d GBG event.....
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  • 1. Welcome  Address    (5  min)   TODAY’S AGENDAGrameenphone  Team      Building  Brands  with  Digital    Anand  Tilak,  Google  Southeast  Asia  Part  1  -­‐  Insights    (20  min)  Part  2  -­‐  Ideas  (20  min)      GBG  Community  Update  (5  min)      Sponsor  talk:  Root  MarkeEng  Services  (3  min)      Sponsor  talk:  G&R  (3  min)      Building  Brands  with  Digital    Anand  Tilak,  Google  Southeast  Asia  Part  3  -­‐  ImplementaEon  (20  min)  Part  4  -­‐  Impact  (20  min)      QuesEon  &  Answers  session  (15  min)    Networking  &  Refreshments  
  • 2. Building Brands with DigitalPart 1 – InsightsPart 2 – Ideas Anand Tilak Regional Manager Agency Relations & Sales Development Google Southeast Asia
  • 3. GBG Community Updates
  • 4. Coming up for GBG Dhaka•  Monthly Events §  Feb 16 at EMK Center – Online Tools for Students §  Mar – Women & Web §  Mar – GBG at SoftExpo §  Apr – University event•  Partnering with MapMakers to help map Dhaka. Next event is Feb 9 at NSU
  • 5. We need sponsors!Sponsorship opportunities are available forour next two events:Feb 16 – Online Tools for StudentsMar 12 – Women & WebIf interested in sponsorship, please talkto GBG managers Nash, Salman or Riyad
  • 6. Sponsor Talk:Root Marketing Services Riyad Husain CEO
  • 7. Sponsor Talk: G&RMuhammad Nazimudduala Chief Product Officer
  • 8. Conversions in the Digital Age Muhammad Nazimudduala CPO, G&R Ad Network milon@gandr.com.bdGreen and Red Technologies Limited, House 9, Road 25A, Block A, Banani, Dhaka 1213 , Bangladesh , +8802 882 5599
  • 9. G&R Publisher NetworkGreen and Red Technologies Limited, House 9, Road 25A, Block A, Banani, Dhaka 1213 , Bangladesh , +8802 882 5599
  • 10. How it Works – Connecting Advertisers with Publishers Advertiser Website Advertiser Website Advertiser Website Advertiser Website Advertiser Website Advertiser Website Advertiser Website Advertiser Website Benefits:Scale / Technology – Reporting – Efficiency – Specialisation Green and Red Technologies Limited, House 9, Road 25A, Block A, Banani, Dhaka 1213 , Bangladesh , +8802 882 5599
  • 11. 500+ websites in our publisher network… and we’re adding more each dayGreen and Red Technologies Limited, House 9, Road 25A, Block A, Banani, Dhaka 1213 , Bangladesh , +8802 882 5599
  • 12. 300+ campaigns in 2012 for more than 50 local and international brandsGreen and Red Technologies Limited, House 9, Road 25A, Block A, Banani, Dhaka 1213 , Bangladesh , +8802 882 5599
  • 13. The G&R Ad Network can serve up to 8,000,000 ad impressions each day – reaching 90% of Bangladeshis online G&R Ad NetworkGreen and Red Technologies Limited, House 9, Road 25A, Block A, Banani, Dhaka 1213 , Bangladesh , +8802 882 5599
  • 14. G&R leads the Digital Revolution in Bangladesh -  Just launched, mobile only ad network -  Over 1,500,000 monthly impressions -  Mobile sites, in-app -  Ad management solution for publishers -  Fully automated, real time + creative services, search, social media and analyticsGreen and Red Technologies Limited, House 9, Road 25A, Block A, Banani, Dhaka 1213 , Bangladesh , +8802 882 5599
  • 15. Building Brands with DigitalPart 3 – ImplementationPart 4 – Impact Anand Tilak Regional Manager Agency Relations & Sales Development Google Southeast Asia
  • 16. Refreshments & Networking
  • 17. THANK YOU for attending today!Please follow us on Google+ & Facebook to keep up to date on our latest activities