24th GBG Dhaka - Latest in E-Commerce

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E-commerce is growing quickly in Bangladesh across a broad range of sectors & services. Join us in learning about some of Bangladesh’s newer and older E-commerce companies

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24th GBG Dhaka - Latest in E-Commerce

  1. 1. 24th GBG Dhaka meetup Latest in E-Commerce Monday, March 31, 2014 Dhaka, Bangladesh Event Sponsor: & present
  2. 2. Welcome from GBG Dhaka & BASIS (5 min) Bikroy.com (10 min) Martin Malmstrom, Head of Bikroy, & Eshita Sharmin, Marketing Manager HungryNaki.com (10 min) Tausif Ahmed, COO, HungryNaki DirectFreshBD.com (10 min) Mishal Karim & Sam Bretzfield, Founders, Direct Fresh BD Payza Bangladesh (5 min) Faria Samreen Nizam, Head of Sales & Marketing, Payza Rocket Internet pt 1 – CarMudi.com.bd & LaMudi.com.bd (10 min) David Zwagemaker, Managing Director, LaMudi & CarMudi Bangladesh Rocket Internet pt 2 – FoodPanda.com.bd & Kaymu.com.bd (10 min) Ambareen Reza, MD, Food Panda Bangladesh & Bertrand Desier, MD, Kaymu Bangladesh TODAY’SAGENDA
  3. 3. AjkerDeal.com (10 min) Debashis Phani, Head of Operations, Ajker Deal ChalDal.com (10 min) Waseem Alim & Zia Ashraf, Founders, Chal Dal Message from Sponsor: Unifox (5 min) Panel Discussion on E-commerce (15 min) Moderated by Shameem Ahsan, President of BASIS & CEO of Akhoni.com Refreshments & Networking TODAY’SAGENDA
  4. 4. Source: “It’s time for e-trading”. The Daily Star, March 29, 2014. http://www.thedailystar.net/its-time-for-e-trading-17736
  5. 5. Welcome Note GBG Managers Nash Islam Salman Hossain Shameem Ahsan President, BASIS
  6. 6. GBG’s Objectives Increase  adop%on  of  internet  technologies   amongst  Bangladeshi  organiza3ons.       Plan  events  that  appeal  to  a  wide  variety  of  key   audience  segments  –  e-­‐commerce,  marketers,   students,  women,  mappers  &  more     Build  a  community  that  gets  to  know  each  other  by   hos3ng  atleast  1  live  event  per  month    
  7. 7. Our Team GBG  Managers   Advisor  
  8. 8. Google’s Objective with GBG Build  a  non-­‐technical  community  run  by  local  volunteers   to  share  knowledge  and  best  prac3ces  for  internet   technologies.       The  GBG  is  an  experimental  ini3a3ve  started  in  2012,  and   is  based  on  the  success  of  the  Google  Developer  Groups     worldwide,  where  developers  meet  to  discuss  building   applica3ons  with  Google  products.     See  detailed  informa3on  on  GBG  on   Google’s  official  GBG  page  
  9. 9. GBGs Worldwide 150+  GBGs   worldwide     30+ GBGs in South & Southeast Asia Nearby GBGs include Pakistan, India, Sri Lanka, Thailand, Indonesia, Malaysia, Cambodia, Vietnam & Philippines
  10. 10. Our Events See  pictures  and  presenta3ons  on  our  Blog,  Google+  &  Facebook  page.     We’ve organized 20+ successful events so far, reaching more than 1000 local digital professionals, entrepreneurs & changemakers. We are a community of technology thought leaders
  11. 11. GBG Dhaka 2013 Events •  Jan  6  –  E-­‐Commerce  Hour  &  Startup  Weekend  Mini  Bootcamp   •  Feb  1  –  Building  Brands  with  Digital   •  Feb  16  –  Educa3on  &  Collabora3on  Online   •  Mar  29  –  Mapping  Bangladesh   •  April  25  –  GBG  @  PMO  Innova3on  Adda   •  May  10  –  Mapping  Experts  Meetup   •  May  21  –  Empowering  Project  Management  with  Web  Tools   •  June  1  –  Women  on  the  Web  Workshop  #1   •  June  30  –  Student  Leaders  Workshop   •  Sep  7  –  Mapping  Banani  #1   •  Sep  8  –  Dhaka’s  Tech  Communi3es   •  Sep  14  –  Mapping  Banani  #2   •  Nov  3  –  How  to  Make  a  Good  Website  
  12. 12. GBG Dhaka 2014 Event Roadmap •  Mar  22  –  Intro  to  Mapping   •  Mar  26  –  Hangout  Training:  Adver3se  on  the  Web   •  Mar  27  –  Search  Trends  product  training   •  Mar  30  –  Search  Trends  product  training   •  Mar  31  –  Latest  in  E-­‐Commerce   •  Apr  12  –  gDay  Bangladesh   •  AND  LOTS  MORE!  
  13. 13. Bikroy.com Martin Malmstrom, Head of Bikroy Eshita Sharmin, Marketing Manager
  14. 14. GBG Dhaka March 31, 2014
  15. 15. Our goal is to create real value for Bangladesh “Our mission is to help people in Bangladesh to make great deals, by creating the by far largest and most easy-to-use online marketplace.”
  16. 16. RankinginBangladesh.Source:Alexa.com Website Alexa ranking Prothom-Alo 5 Banglanews24 6 BDnews24 9 Kalerkantho 13 Banglamail24 14 Bdjobs 15 Priyo 16 Bikroy.com 17 Techtunes 20 Poriborton 22 Natun barta 23 Mzamin.com 25 Hello-today 30 Risingbd 31 We are one of the most popular local websites
  17. 17. We asked what Bengali people first came to think of when saying the word online – Facebook and Google dominates 1. Facebook 38% 2. Google 34% 3. Gmail 5% 4. Bikroy.com 4% Top of mind awareness Source: Sirius Marketing (2014)
  18. 18. Leaderboard (on search page) Skyscraper (on search page) Square (on detailed view) Mobile leaderboard (on mobile search page) We just started to sell online banners
  19. 19. We just soſt-launched our first premium service with fantastic result •  Your ad will be highlighted in yellow and be bumped up to the top every 6 hours for 7 days •  Highlighted ads stand out, and “newer” ads get more visitors = more buyers for your product •  50 transactions within the first 3 days
  20. 20. Thank you for your attention!
  21. 21. HungryNaki.com Tausif Ahmed COO, Hungry Naki
  22. 22. DirectFreshBD.com Mishal Karim & Sam Bretzfield Founders Direct Fresh BD
  23. 23. WELCOME TO DIRECT FRESH PREMIUM GROCERIES TO YOUR DOORSTEP WWW.DIRECTFRESHBD.COM
  24. 24. ABOUT DIRECT FRESH •  Launched in January 2014 as the first company of its kind in Bangladesh •  Leading supplier of premium food to households and businesses in Dhaka •  Leverages expertise in marketing, technology and superior customer service •  Team has 50+ years combined experience in retail, tech, food, and logistics DHAKA’S FOODIES LOVE DIRECT FRESH “Already tried and approved! I like the delivery…so convenient… And the variety of the products! Looking forward to the cheese crottin petit berger tomorrow’” -Stephanie
  25. 25. DIRECT FRESH ONLINE •  Evolving  state-­‐of-­‐the-­‐art  world  class  website  -­‐  Made  in  Bangladesh!   •  Digital  inventory,  warehouse,  delivery  rou3ng  and  CRM  soeware   •  Superior  customer  service  and  response   •  Orders   processed   and   delivered   by   COD   within   24   hours.   (Free   Delivery!)     •  Current  household  delivery  service  to:  Gulshan,  Banani,  Baridhara   •  Expanding  delivery  radius  and  launching  mobile  app  in  mid  Q2     •  Currently  supplying  a  unique  mix  of:   •  Dry,  frozen,  and  chilled  imported  products   •  Premium  local  food  and  beverages  
  26. 26. INFRASTRUCTURE •  Direct  Fresh  has  two  warehouses:     •  Essen3al  Perishables  (Gabtoli)   •  Imports  and  processing  (Airport)   •  Direct  Fresh  has  more  then:     •  100  tons  of  refrigerated  and  frozen  storage  capacity   •  10,000  sqe  of  dry  storage   •  4,000  sqe  of  processing  and  packaging  space   •  Hot  water  treatment  processing  for  fruits  and  vegetables   •  Access  to  6  refrigerated  and  3  non-­‐refrigerated  vehicles  
  27. 27. ESSENTIAL PERISHABLES A joint collaboration between DIRECT FRESH & FASAL •  Great  selec3on  of  seasonal  and  locally  sourced  fruits,  vegetables,  and  fish.   •  Guaranteed  Formalin,  Carbide,  and  Chemical  Free  -­‐  Safe  to  Eat  for  children  and   adults.   •  Transported   directly   from   partner   farms   and   fisherman  to  maintain  quality.   •  Fewer   middlemen   means   compe33ve   pricing   and   higher  margins  for  farmers.  
  28. 28. ESSENTIAL PERISHABLES WAREHOUSE ESSENTIAL   PERISHABLES   operates   a   facility   capable   of   handling   hundreds   of   tons   of   produce   everyday   using   interna3onal  best  prac3ces.  We  maintain  a  “cold-­‐chain”   that   leverages   refrigerated   trucks   and   chiller   rooms   to   protect  and  preserve  food  from  the  farm  to  customer.     The   ESSENTIAL   PERISHABLES   warehouse   includes   thousands   of   square   feet   of   processing,   packaging,   as   well   as   a   hot   water   treatment   plant   which   helps   to   naturally  and  safely  ripen  and  preserve  fruits.  
  29. 29. ESSENTIAL  PERISHABLES  staffs  receiving  and   weighing  produce   Washing  and  processing  of   vegetables   Team  mee3ng  to  discuss  how  to  bener  serve   our  customers   Over  60  tons  of  chiller  space  to  store  vegetables   and  fruits  
  30. 30. GROCERIES FROM UNITED KINGDOM •  Leading brands from around the world. •  Superior logistics and cold chain technology. •  No damaged or expired products. •  Same supplier as used by Tesco and Sainsbury’s.
  31. 31. DIRECT FRESH PREMIUM •  Fresh  meat,  fish,  cheese,  produce,  and  more.   •   Shipped  weekly  from  Paris,  France   •   Custom  orders  and  concierge  service  available.  
  32. 32. THANK YOU
  33. 33. Payza Bangladesh Faria Samreen Nizam Head of Sales & Marketing Payza Bangladesh
  34. 34. The E-commerce Solution
  35. 35. 38 Global Presence Payza localized banking country Payza supported country United States Dollars Canadian Dollars Bulgarian Lev Czech Koruna Danish Krone Euro Hungarian Forint Lithuanian Litas Norwegian Krone Polish Zloty Pounds Sterling Romanian Lei Slovakian Koruna Swedish Krona Swiss Francs South African Rand Hong Kong Dollars Malaysian Ringgits Singapore Dollars Australian Dollars New Zealand Dollars 22 Currencies in 197 Countries
  36. 36. 2012   The Bangladesh Chapter 39 The Launch : March December
  37. 37. Facilitating Bangladeshi E-commerce 40 2 Years of local Experience Facilitate E-Commerce Local + Aims to through the Bangladesh E-wallet System
  38. 38. What it means for Bangladesh The  Bangladesh  E-­‐wallet  System  will  be  specializing  in   the  following  service  areas:   E-­‐Commerce  Processing   RemiKances   Corporate  Disbursements   U%lity  Bill  Payment   Peer-­‐to-­‐Peer  Transfer   41
  39. 39. The experience further includes 42  Paying  online  with  Real  Time  Processing   Multiple Top Up Increased Flexibility Dispute Resolution  Protected  &  Secured  Personal  Informa3on   that  is  never  shared      Merchants  can  accept  payments  via  Payza   and  take  advantage  of  large  user  base    Interna3onal  customers  can  remit  directly   to  another  e-­‐wallet  it  BDT  free  of  cost    Access  High  Quality  Value  Added  Services  
  40. 40. Payza.com 43 Intrigued? Feel free to connect!
  41. 41. Rocket Internet pt 1 LaMudi.com.bd CarMudi.com.bd David Zwagemaker Managing Director LaMudi & CarMudi Bangladesh Alexander Keil Co-Founder LaMudi Global Jakob Gillmann Global Venture Developer CarMudi Bangladesh
  42. 42. 174     Ventures   15  Years   Track  record   >22,000   Employees   40     Countries   Rocket  Internet  is  the  world’s  largest  internet  incubator,  boos3ng   various  businesses  with  a  global  presence  
  43. 43. In  Bangladesh,  Rocket  is  building  four  ventures  using  an   interna3onal  management  team  
  44. 44. Introducing  the  #1  Global  Real  Estate  Platform  
  45. 45. LAMUDI  REAL  ESTATE  SEEKERS   COMPANIES   PRIVATE  INDIVIDUALS   OWNERS   AGENTS  &  DEVELOPERS   REAL  ESTATE  OFFERERS    1   Lamudi  is  a  website  that  brings  together  people  that  seek  and   offer  real  estate  
  46. 46. Lamudi  dis3nguishes  itself  from  other  real  estate  marketplaces  by   offering  ease-­‐of-­‐use  and  focusing  on  quality  and  trust   4 1 2 3 4 5 1 2 3 4 5 All  lis3ngs  have  high-­‐quality  pictures,   floor  plans  or  even  videos   Detailed  descrip3on  with  addi3onal   info  about  the  lis3ng  and  the  area   Informa3on  on  20+  criteria,  allowing   customers  to  filter  easily  to  their  needs   People  can  search  for  specific  loca3ons   through  Google  Maps  integra3on   Lamudi  only  adver3ses  lis3ngs  from   cer3fied  and  verified  sellers  
  47. 47. Moreover,  Rocket’s  interna3onal  exper3se  gives  Lamudi  various   compe33ve  advantages     • State-­‐of-­‐the  art,  highly   user-­‐friendly  website     • Dedicated  mobile  website   and  iOS/Android  apps   to  be  launched  soon     Product  quality  1 • Intricate  data  on  real     estate  markets  in  other   emerging  economies     • Weekly  knowledge  sharing  on  various   topics  by  20+  countries     Interna%onal  reach  2 • World-­‐class  SEO-­‐team    in     Berlin-­‐based  HQ     • Unmatched  database  and     analy3cs  to  op3mize  Google   search  rankings     SEO    3 • Central  team  includes  key     former  employees  from     Zillow,  Immoscout,  etc.     • Local  opera3ons  are  carried  out  by  top   graduates  from  NSU,  IBA,  BRAC,  etc.   Team  4
  48. 48. powered by: The #1 marketplace for vehicles in Bangladesh
  49. 49. CARMUDI  generates  high  quality  leads  for  businesses  and  enables  vehicle  buyers  to  choose  from  thousands  of   different  op3ons  online.  We  open  a  new  market  segment  for  businesses  and  help  vehicle  seekers  to  make  the   smartest  decision   CARMUDI  is  the  #1  online  platorm  to  buy  and  sell  vehicles  in  Bangladesh   53  STRICTLY  CONFIDENTIAL   53   CAR  SEEKERS   COMPANIES   §  ADVANCED  CAR  CLASSIFIEDS  ONLINE   MARKETPLACE     §  ADVANCED  ADAPTATION  OF  SUCCESSFUL  CAR   CLASSIFIEDS  ONLINE  MARKETPLACES   AUTOSCOUT24  (GERMANY)  &  AUTOTRADER   (UK)     §  FOUNDATION  AND  PROJECT  KICK  OFF  IN  Q4   2013  IN  BANGLADESH   §  INDEPENDENTLY  MANAGED  BY  A  DEDICATED   TOP  FOUNDING  TEAM  OF    LOCAL   PROFESSIONALS,  SUPPORTED  BY  EXPERTS   FROM  ROCKET  INTERNET   §  OFFICES  IN  DHAKA  AND  CHITTAGONG,  MORE   CITIES  IN  PROGRESS   §  GLOBAL  NETWORK  OF  CARMUDI-­‐OPERATIONS   IN  10+  COUNTRIES  (PAKISTAN,  VIETNAM,   INDONESIA  ETC.)   CARMUDI   CAR  OFFERERS   PRIVATE  INDIVIDUALS   INDIVIDUAL  CAR  OWNERS   CAR  DEALERS  
  50. 50. Due  to  an  interna3onal  team  and  network,  CARMUDI  shows  enormous  growth.  With  our  premium  services  we   sa3sfy  hundreds  of  business  owners  and  thousands  of  car  seekers  every  day!   CARMUDI  is  the  online  marketplace  specializing  only  in  cars   54   STRICTLY  CONFIDENTIAL   Top car brands available on Carmudi Top showrooms listing on Carmudi Strong brand-building at the heart of Bangladesh´s vehicles industry through shop co-branding Partnerships already in place
  51. 51. Rocket Internet pt 2 FoodPanda.com.bd & Kaymu.com.bd Ambareen Reza Managing Director FoodPanda Bangladesh Bertrand Desies Managing Director Kaymu Bangladesh
  52. 52. ©  2013  ECART  Services  Pakistan  (PVT.)  Limited.  All  rights  reserved.  Material  may  not  be  published  or  reproduced  in  any  form   without  prior  wrinen  permission.  
  53. 53. ©  2013  ECART  Services  Pakistan  (PVT.)  Limited.  All  rights  reserved.  Material  may  not  be  published  or  reproduced  in  any  form   without  prior  wrinen  permission.   LARGEST  GENERAL   MERCHANDISE  ECOMMERCE   PLAYER  IN  ASIA  –  LAUNCHED   MARKETPLACE   RAISED  100M  IN  FUNDING   AQUIRED  BY  EBAY  FOR  $50M   AFTER  FIRST  6  MONTHS  –  A   TREMENDOUS  SUCCESS  STORY   WHICH  IS  BEING  REPLICATED   WORLDWIDE.   BIGGEST  ONLINE  FASHION   STORE  IN  ASIA  –  LAUNCHED   MARKETPLACE   RAISED  100M  IN  FUNDING   LARGEST  GROWING   ECOMMERCE  PLAYER  IN  AFRICA   –  LAUNCHED  MARKETPLACE   RAISED  $35M  IN  FUNDING   FASTEST  GROWING   ECOMMERCE  PLAYER  IN  INDIA  –   LAUNCHED  MARKETPLACE   RAISED  $50M  IN  FUNDING   KAYMU BENEFITS FROM ROCKET INTERNET’S GLOBAL KNOWLEDGE OF THE MARKETPLACE MODEL  
  54. 54. ©  2013  ECART  Services  Pakistan  (PVT.)  Limited.  All  rights  reserved.  Material  may  not  be  published  or  reproduced  in  any  form   without  prior  wrinen  permission.   The Buying Process 2  3   CS INFORMS SELLER THE KAYMU MODEL: HOW IT WORKS
  55. 55. ©  2013  ECART  Services  Pakistan  (PVT.)  Limited.  All  rights  reserved.  Material  may  not  be  published  or  reproduced  in  any  form   without  prior  wrinen  permission.   KAYMU NOW: 22 VENTURES AND COUNTING !
  56. 56. ©  2013  ECART  Services  Pakistan  (PVT.)  Limited.  All  rights  reserved.  Material  may  not  be  published  or  reproduced  in  any  form   without  prior  wrinen  permission.   §  REDUCED COST ASSOCIATED WITH MERCHANDISING, CUSTOMER CARE, AND INVENTORY MANAGEMENT §  UNPARALLELED REACH TO CONSUMERS AT REDUCED COST §  BETTER UNDERSTANDING OF CONSUMER BEHAVIOR §  IDENTIFICATION OF CONSUMER’S PROBLEMS §  NO COST HIGHLY EFFECTIVE BRAND INTRODUCTION §  ENORMOUS OPPORTUNITIES FOR DATA MINING §  STRATEGIC MARKETING FOR BRAND VALUE CREATION   ADVANTAGES OF SELLING ON KAYMU.COM.BD
  57. 57. ©  2013  ECART  Services  Pakistan  (PVT.)  Limited.  All  rights  reserved.  Material  may  not  be  published  or  reproduced  in  any  form   without  prior  wrinen  permission.   AT KAYMU.COM.BD OUR FOCUS IS VERY CLEAR: WE TAKE A CUSTOMER-CENTRIC APPROACH TO SERVICE PRICE COMPARISON ASSORTMENT CONVENIENCE SERVICE
  58. 58. ©  2013  ECART  Services  Pakistan  (PVT.)  Limited.  All  rights  reserved.  Material  may  not  be  published  or  reproduced  in  any  form   without  prior  wrinen  permission.   REASONS TO LIST YOUR PRODUCTS ON KAYMU.COM.BD WE FOCUS ON CUSTOMER SERVICE WE TAKE CARE OF ALL THE LISTINGS WE MANAGE THE CAMPAIGNS WE PROVIDE LOGISTICAL SUPPORT
  59. 59. ©  2013  ECART  Services  Pakistan  (PVT.)  Limited.  All  rights  reserved.  Material  may  not  be  published  or  reproduced  in  any  form   without  prior  wrinen  permission.   63   ADVANCED SMART FILTER SYSTEM QUICK & EASY LISTING PROCESS SOCIAL NETWORK INTEGRATION OPTIMIZED MOBILE VERSION FOR BETTER CUSTOMER SATISFACTION KAYMU’S USER FRIENDLY INTERFACE MAKES THE ENTIRE SHOPPING EXPERIENCE EASY AND CONVENIENT  
  60. 60. 64     Online food delivery market place foodpanda is the fastest expanding Rocket Internet venture
  61. 61. 65 WHAT  IS  FOODPANDA?   BENEFITS  FOR  BOTH  RESTAURANTS  AND  CUSTOMERS   WE  BRING  TO  OUR  CUSTOMERS    THE  CONVENIENCE  OF  GETTING  FOOD  DELIVERED   WHILE  GIVING  THE  RESTAURANTS  AN  ONLINE  PRESENCE  AND  BRINGING  THEM     NEW  CUSTOMERS  AND  REVENUE  !!   OVER 22,000 RESTAURANTS IN 41 MARKETS OVER 3 MILLION ORDERS PROCESSED TILL DATE CUSTOMERS CAN ORDER VIA ONLINE, PHONE OR APP (Ios/ Android)
  62. 62. WHO  WORKS  WITH  US?   BOTH  INTERNATIONAL  PLAYERS  AND  LOCAL  STARS  TRUST  US   66 INTERNATIONAL BRANDS LOCAL STARS (EXEMPLARY)
  63. 63. HOW  TO  ORDER?   ORDERING  FOOD  ONLINE  –  CUSTOMER  JOURNEY     67
  64. 64. 68 When the food ordered isn’t from Foodpanda !! TO  CONCLUDE  
  65. 65. 69 JOHN  SALESMAN   John.salesman@foodpanda.com   +66  12  345  6789   THANK  YOU  FOR  YOUR   TIME!
  66. 66. Rokomari.com Mahmudul Hasan Sohag Chairman Onnorokom Group
  67. 67. Bangladeshi Largest Online Bookstore
  68. 68. Our Services Cash on Delivery Only 30 Tk. shipping cost for any amount of books
  69. 69. Site Statistics: —  Book Titles: 80 thousands (Both local & foreign) —  Book Category: 50 —  Authors: 15 thousands —  Publishers: 1100 —  Registered Customers: More than 60 thousands
  70. 70. Rokomari.com in 2013 •  We successfully delivered 48,000 orders to our customers in 2013 •  In number of books, we provided more than 1.7 Lakh books to our customers. •  Growth rate was slightly above 100% in comparison with 2012 •  2014 even seems more potential
  71. 71. Team & Members (Many new faces) ◦  We have 9 different teams with 53 full time members –  Technical Development Team (3) –  Graphic Design Team (2) –  Merchant Management Team (4) –  Data Management Team (5) –  Supply Chain Management Team (18) –  Customer Management Team (7) –  Branding , Marketing & Sales Team (6) –  Events & PR Team (5) –  Accounts & HRM (3) ◦  10-30 other members work as part time or contact basis
  72. 72. Site Features (New) —  External (for users): ◦  Text and Foreign Books ◦  Improvement of Searching Option ◦  Card Payment ◦  Abroad Shipping Started (USA, UK, Canada, Australia, Finland, UAE, India etc.) ◦  Emergency Delivery introduced ◦  Call center (16297) ◦  Look Inside (ongoing) ◦  Recommendation (ongoing) ◦  Writer Page (ongoing)
  73. 73. Site Features(New) [continued…] —  Internal ◦  Automated catalogue management system ◦  Dashboard for supervisors ◦  Inventory & accounts management system ◦  Publisher panel and writer panel ◦  Automation in supply chain management system ◦  More delivery channels and payment option added ◦  No paper policy for customer care ◦  Automated Stock Suggestion (ongoing) ◦  Automated weight measurement (ongoing)
  74. 74. Ø  40,000 Entry of new Books Ø  Categorized books to make the website more user friendly and navigable Ø  Started working on “Report Incorrect Information” Ø  Add ISBN Number of books Ø  Come under agreement with some importers to get foreign books more easily within short time. Ø  Give access to publisher panel so that they can manage update of their own books . Ø  Take steps to reach students within favorable price of medical engineering university and school college books. Ø  Start working with new product line. •  Core campaign in official Facebook page with almost 5 Lacks of people •  More than 50% books published in Boi Mela mentioned our name inside •  More than 100 advertisements in famous newspapers and magazines •  Online advertisement through G&R, Google, Techtunes, Prothom Alo and popular websites •  Event with famous artist, band, TV stars •  Collaboration with news media, FM Radio etc. Some Branding Issues ( Past 1 year)
  75. 75. •  Event with best writers of Bangladesh •  Arrange many program including Quiz, Book Review, Writing Contest through the year •  Sponsored in more than 100 events in School, College and Universities •  Including Prothom Alo, Kaler Kantha, Ittefaq, Jugantor many other famous daily newspaper published more than 20 features regarding Rokomari.com •  Top ranked online news portal including banglanews24.com, bdnews24.com, bamglamail24.com and others published more than 800 articles/features on Rokomari.com Some Branding Issues ( Past 1 year) [continued…]
  76. 76. Our upcoming plans —  Product: ◦  eBook (already published in beta version) ◦  Science Experiment Kits ◦  Cycle Accessories ◦  Stationeries —  For Better Bangladesh ◦  “Boi Moner Poridhi Baray”campaign ◦  Reading Habit: Reading in Bus , Unlimited book for free ◦  Rokomari Cricket Team ◦  Collaboration: Sponsored Shipping
  77. 77. Thanks for staying with us…
  78. 78. AjkerDeal.com Debashis Phani Head of Operations Ajker Deal
  79. 79. ChalDal.com Waseem Alim & Zia Ashraf Founders ChalDal.com
  80. 80. What  do  we  do?
  81. 81. Why  start  with  groceries? •  Because  we  are  dumb.  No  Seriously.   •  It  has  failed  almost  everywhere.  Most  successful  in  UK,  but  s3ll  not   profitable.   •  8000  SKUs.  Deal  with  temperature,  expiry  dates  etc.     •  Things  going  for  us   •  Popula3on  Density  =  faster  deliveries  =  cheaper  per  order   •  Low  labor  cost  =  cheaper  deliveries,  low  burn   •  $5.5  billion  grocery  market  in  Dhaka   •  $200+  million  spent  on  Flipkart  =>  revenue  $10  million/ month   •  $10  million  spent  of  Bigbasket  =>  revenue  $2  million/month  
  82. 82. What’s  important  in  our  business? •  Quality.  Quality.  Quality.   •  Time.  Can  we  deliver  before  11  am  in  the  morning.   •  Ease  of  using  the  site???   •  Price?  Not  really,  but  people  like  to  complain.  
  83. 83. How  are  we  doing? •  Well  sales  are  increasing…   •  Complexity  follows  power   law   •  Deploy  back-­‐end  soeware!   •  Training,  re-­‐training,  training   •  Are  we  just  a  logis3cs   company??   0   100,000   200,000   300,000   400,000   500,000   600,000   700,000   800,000   Jul   Aug   Sept   Oct   Nov   Dec   Jan   Feb   Mar*   Total  Sales  (Tk.)  
  84. 84. Unanswered  Ques;ons •  How  long  do  we  need  to  be  in  the  trench?   •  10  Years?  5  Years?   •  How  far  can  we  stretch  the  margins?   •  When  can  we  grow  outside  Dhaka?   •  How  do  we  fund  it?   •  15%  cost  of  capital   •  Land  prices  are  crazy   •  How  do  we  handle  order  spikes?    
  85. 85. What  we  need  to  think  about? •  How  far  can  we  stretch  the  copy/paste  model?   What  really  is  our  “crea3ve”  contribu3on?   •  What  do  we  do  for/with  payments?     •  Where  does  the  Govt.  fit  in  all  this?  Who  designs   the  laws?   •  Save  the  consumers  vs.  grow  the  tech  industry   •  Poor  country  vs.  the  next  silicon  valley  
  86. 86. Message from Sponsor Shourav Islam CEO, Unifox Group
  87. 87. Panel Discussion on E-Commerce Shameem Ahsan President, BASIS
  88. 88. THANK YOU !! Please follow us on Google+ & Facebook to keep up to date on our latest activities

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