Migrating to E-Learning
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Migrating to E-Learning

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A Guide to Your First e-Learning Project from Dave Goodman, CEO of SoftAssist

A Guide to Your First e-Learning Project from Dave Goodman, CEO of SoftAssist

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Migrating to E-Learning Migrating to E-Learning Presentation Transcript

  • MIGRATION Guide to Your First e-Learning Project Dave Goodman SoftAssist, Inc.
    • SoftAssist, Inc., 1994
    • Philadelphia office
    • Stellar Client Base
    • 13 National Juried Awards
  • The next slide addresses some common rationale for investing in eLearning. The Level 1 rational is built upon reducing travel costs, doing low budget training, doing things “quick and cheap”. (low ROI) The upper levels (3 – 5) have their foundations on leverage, increased revenues, improved client satisfaction, etc. (high ROI) Before you migrate a course, find out the investment rationale.
  •  
  • Remember – use Blended Learning during Curriculum Development. Pre and post learning elements must be part of your design. ASTD, 2005 study
  • What goes into pricing an eLearning course?
    • Length of Learning Time
    • Volume of Courses
    • Readiness of Content
    • Instructional Design
    • Availability of SMEs and Reviewers
    • Amount and Level of Revisions
    • Schedule
    • Use of Media
    • Complexity of Content
    • Complexity of Course
  • Requirements Analysis Initial Design Prototype Development Review & Edits Development Test Group Review & Edits Approval Quality Control is conducted throughout the project 35% 50% 15% Project Process
    • Types and Levels of eLearning
      • Powerpoint Conversion
      • Template
      • Level 1
      • Level 2
      • Level 3
    • Pricing is based upon:
    • Volume of training
    • Amount of media used
    • Complexity of the content and the technology
  • PowerPoint Conversion Effort: < 1 week
  • Template Lower priced courses that follow pre-defined designs and interactions. This is an example of a “drag and drop” activity. Effort: < 3 week
  • Level 1 Attributes of a Level 1 Course: Content Graphical Design Navigation Assessment Simple Interactions Narration (optional) Effort: 4 – 6 weeks
  • Level 2 Attributes of a Level 2 Course: Level 1 plus… Animation Stronger Instructional Design Narration More complex assessments Advanced Interactions Effort: 8 - 10 weeks
  • Level 3 Attributes of a Level 3 Course: Level 2 plus… Video Case Scenarios Decision Branching Advanced Instructional Design Performance Based Advanced Interactions Effort: > 10 weeks based upon media required
  • Estimated Project Pricing Levels Level 1 Text, graphics, assessments, some interactions Price: $13 - $15K Level 2 Level 1 + interactions every 3 screens, stronger instructional design, case studies, game, audio, etc. Price: $18K - 22K Level 3 Level 2 + very strong instructional design, animation, video, higher engagement, deeper immersion, etc. Price: $26K and above PowerPoint Conversion Approximately $3K assuming that instructional design effort is included. Template Approximately $7K - $9K
  • In addition to the five levels of elearning discussed, documents and publications can also be converted to online learning training. The pricing for these forms of conversions are usually below $9K. Creating an eBook or flipbook is usually lower in price. Immersive games and virtual reality training are two newer areas of learning that require a separate process and pricing model.
  • Selecting a Project Define a project that has a senior manager who supports it and will act as the project champion. Select a project that has tested and readily available content (if possible). Know your expectations and requirements – be realistic. Understand the information that is presently gathered which might become part of your measurement and analysis tasks, e.g. # of customer objections. Determine if the course should be developed in-house, vendor contract or off-shore outsourcing. Depend upon methods, project management, QC, and team communications to manage the project.
  • Pre-Work SoftAssist uses a 6 page Requirements Analysis document to capture information on needs, measurements, style, colors, assessment, IT standards, media, SCORM, Section 508 compliance and many other concerns.
  • Manage the project flow; establish task deadlines and responsibilities; track changes; and perform quality control throughout.
  • Project Overview
    • These are the steps in SoftAssist’s design process:
  • Contact
    • Dave Goodman
    • SoftAssist, Inc.
    • 700 American Ave.
    • Suite 206
    • King of Prussia, Pa. 19406
    • 610.265.8484 x14
    • [email_address]