Arquitetura de restaurantes
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Aula proferida na Faculdade de Gastronomia da UFRJ
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Arquitetura de restaurantes
- 1. Arquitetura de restaurantes como contar com um arquiteto
- 2. Você quer comer ou conversar? Uma questão de tendências
- 11. Tendências mudanças de hábito: conveniência aceitação social: informalidade pessoas sozinhas: tele-entrega envelhecimento: acessibilidade alimentação saudável: refeições leves preferências pessoais: autosserviço franquias: sistematização operações múltiplas: padronização promoções: marcas variedade: cozinhas étnicas
- 12. Objetivos Atrair clientes Transmitir uma mensagem adequada Criar um estilo que atenda às expectativas Fidelizar os clientes “Afastar” a vigilância sanitária
- 13. Visão de negócio 51% dos brasileiros come fora de casa 42% deles procura comida a quilo 35% procura a la carte
- 14. É a hora de chamar o arquiteto Mas o que lhe pedir?
- 15. Condicionantes do projeto • Centros de cidades • Pontos turísticos • Paradas • Aeroportos • Centros de compra • Instituições Local • Acabamentos • Móveis • Mostruários • Iluminação • Ventilação • Programação visual Abrangência • Ciclo de vida (oito anos?) • Recuperação do investimento dentro do ciclo estabelecido Mercado • Variedade: cozinha aberta, bistrô, jantar temáticos • Confiança: higiene, marca, segurança, sustentabilidade Exigência
- 16. Sustentabilidade da construção Renovação de ar Conforto térmico Iluminação artificial Durabilidade dos materiais
- 17. Soluções da arquitetura tropical Paisagismo Beirais grandes Pérgolas e treliças Toldos Cobogó Brises Persianas e venezianas Vidros especiais, filmes e cortinas
- 18. Conceitos importantes Não leve gato por lebre!
- 19. Higiene Banheiros dos funcionários separados Pia para higienização das mãos à entrada da cozinha Torneiras com acionamento automático Saída de lixo independente Bancadas separadas para alimentos e louça
- 20. Iluminação Em restaurantes com alta rotatividade, a luz deve ser eficiente e deixar o ambiente mais iluminado Em restaurantes frequentados de noite, o projeto luminotécnico precisa ser mais detalhado
- 21. Centro de interesse Artificial (objetos que chamam a atenção) Natural (aquário, panorama, etc.) Ocasional (árvore de Natal, mesa de festa, etc.)
- 22. Psicologia das cores de maior visibilidade, serve para chamar a atenção e é próprio para pisos, tapetes e passadeiras provoca conversas, convidando as pessoas a contarem o que pensam une o vigor rubro com a luminosidade do amarelo, estimulando o apetite proporciona conversas mais sérias e sóbrias, ideal para jantares de negócios
- 23. Mesas redonda • maior intimidade • obriga a se preocupar com os outros • facilita a inclusão de outras pessoas • pede espaços amplos • não dialoga com cantos • não pode ser encostada na parede • não casa com banco • 90cm de diâmetro para quatro pessoas e mais duas pessoas a cada 20cm quadrada • oferece poucos lugares • encaixa melhor nos ambientes retangular • prática • mínimo de 55 x 30 cm para cada pessoa • para quatro pessoas, o ideal é 120 x 90 cm
Editor's Notes
- Animated picture circles in and shrinks with title(Intermediate)To reproduce the picture effects on this slide, do the following:On the Home tab, in theSlides group, click Layout, and then click Blank.On the Insert tab, in the Images group, click Picture. In the InsertPicture dialog box, select a picture, and then click Insert.On the slide, select the picture. Under PictureTools, on the Format tab, in the Size group, click the arrow under Crop, point to Crop to Shape, and then under BasicShapes click Oval (first row, first option from the left).Select the picture-filled oval. Under PictureTools, on the Format tab, in the Size group, click the Size and Position dialog box launcher. In the Format Picture dialog box, resize or crop the image so that the height is set to 6” and the widthis set to 6”. To crop the picture, click Crop in the left pane, and in the right pane, under Crop position, enter values into the Height, Width, Left, and Top boxes. To resize the picture, click Size in the left pane, and in the right pane, under Size and rotate, enter values into the Height and Width boxes.Select the picture-filled oval. On the Home tab, in the Drawing group, click Arrange, and then do the following:Point to Align, and then click Align to Slide.Point to Align, and then click Align Center.Point to Align, and then click Align Middle.Also in the Format Picture dialog box, click Glow and Soft Edges in the left pane, and then, in the Glow and Soft Edges pane, do the following:Click the button next to Presets, and then click Blue, 18 pt glow, Accent color 1, (fourth row, first option from the left).Click the button next to Color, and then under ThemeColors click White, Background 1 (first row, first option from the left).Also in the Format Picture dialog box, click Shadow in the left pane, and then, in the Shadow pane, do the following:Click the button next to Presets, and then, under Inner, click InsideDiagonalBottomLeft (third row, first option from the left), In the Transparency box, enter 50%.In the Blur box, enter 8 pt.In the Angle box, enter 135°.In the Distance box, enter 8 pt.On the Insert tab, in the Text group, click TextBox. On the slide, drag to draw a text box.Enter text, and then select the text. On the Home tab, in the Font group, do the following:In the Font list, select Candara.In the FontSize box, enter 30.Click the arrow next to FontColor, and then click Black, Text 1, Lighter 25% (fourth row, second option from the left).On the Home tab, in the Paragraph group, click AlignTextLeft.Under Drawing Tools, in the Format tab, in the Size group, and enter 3.77 into the Width box.On the slide, select the text box. Under DrawingTools, on the Format tab, in the WordArt Styles group, click TextEffects, point to Reflection, and then under ReflectionVariations click TightReflection, touching (first row, first option from the left).Drag the text box onto the right half of the slide.With the text box still selected, on the Home tab, in the Drawing group, click Arrange, and then do the following:Point to Align, and then click Align to Slide.Point to Align, and then click Align Right.Point to Align, and then click Align Middle.Click Send to Back. To reproduce the animation effects on this slide, do the following:On the Animations tab, in the AdvancedAnimation group, click AddAnimation, and then under Entrance click Wheel.On the Animations tab, in the Timing group, in the Start list, select WithPrevious.On the Animations tab, in the Timing group, in the Duration box, enter 2. On the Animations tab, in the Animation group, click EffectOptions, and then click One Spoke.On the Animations tab, in the AdvancedAnimation group, click AddAnimation, and then under Entrance click Zoom.On the Animations tab, in the Timing group, in the Start list, select WithPrevious.On the Animations tab, in the Timing group, in the Duration box, enter 2. On the Animations tab, in the AdvancedAnimation group, click AddAnimation, and then under Emphasis click Grow/Shrink.On the Animations tab, in the Animation group, click the Show Additional Effect Options dialog box launcher. In the Grow/Shrink dialog box, do the following:On the Effect tab, under Settings, do the following:In the Size list, in the Custom box, enter 95%, and then press ENTER.Enter 0.15 in the SmoothStart box.Enter 0.15 in the SmoothEnd box.Select Auto-reverse.On the Timing tab, do the following: In the Start list, select AfterPrevious. In the Speed box, enter 0.3 seconds. On the Animations tab, in the AdvancedAnimation group, click AddAnimation, and then under Emphasis click Grow/Shrink.On the Animations tab, in the Timing group, in the Start list, select After Previous.On the Animations tab, in the Timing group, in the Duration box, enter 2. On the Animations tab, in the Animation group, click EffectOptions, and then click Smaller.On the Animations tab, in the AdvancedAnimation group, click AddAnimation, and then under Motion Paths click Lines.On the Animations tab, in the Timing group, in the Start list, select WithPrevious.On the Animations tab, in the Timing group, in the Duration box, enter 2. On the Animations tab, in the Animation group, click EffectOptions, and then click Left.On the slide, select the text box. On the Animations tab, in the AdvancedAnimation group, click AddAnimation, and then under Entrance click Fade.On the Animations tab, in the Timing group, in the Start list, select WithPrevious.On the Animations tab, in the Timing group, in the Duration box, enter 1. On the Animations tab, in the Timing group, in the Delay box, enter 1.5.On the Animations tab, in the AdvancedAnimation group, click AddAnimation, and then under Motion Paths click Lines.On the Animations tab, in the Timing group, in the Start list, select WithPrevious.On the Animations tab, in the Timing group, in the Duration box, enter 1. On the Animations tab, in the Animation group, click EffectOptions, and then click Left.On the Animations tab, in the Animation group, click EffectOptions, and then click Reverse Path Direction.To reproduce the rectangle on this slide, do the following: On the Home tab, in theDrawing group, clickShapes, and then under Rectangles click Rectangle (first option from the left). On the slide, drag to draw a rectangle.Select the rectangle.Under DrawingTools, on the Format tab, in the Size group, do the following:In the ShapeHeight box, enter 1.54”.In theShapeWidth box, enter 10”.Under DrawingTools, on theFormat tab, in the ShapeStyles group, click the arrow next to ShapeOutline, and then click NoOutline.Under DrawingTools, on the Format tab, in the ShapeStyles group, click the FormatShape dialog box launcher. In the Format Shape dialog box, clickFill in the left pane, selectGradientfill in the Fill pane, and then do the following:In the Type list, select Linear.In the Angle box, enter 0.Under Gradient stops, click Add gradient stops or Remove gradient stops until two stops appear in the slider.Also under Gradient stops, customize the gradient stops as follows:Select the first stop in the slider, and then do the following: In the Position box, enter 0%.Click the button next to Color, and then under Theme Colors click White, Background 1 (first row, first option from the left).In the Transparency box, enter 88%. Select the next stop in the slider, and then do the following: In the Position box, enter 100%.Click the button next to Color, and then under Theme Colors click White, Background 1 (first row, first option from the left).In the Transparency box, enter 43%. On the Home tab, in the Drawinggroup, click Arrange, and then do the following:Point to Align, and then click Align to Slide. Point to Align, and then clickAlignMiddle.Point to Align, and then clickAlignCenter.Click Send to Back. To reproduce the background effects on this slide, do the following:On the Design tab, in the Background group, click Background Styles, and then click Format Background. In the Format Background dialog box, click Fill in the left pane, select Gradient fill in the Fill pane, and then do the following:In the Type list, select Radial.Click the button next to Direction, and then click From Center (third option from the left).Under Gradient stops, click Add gradient stops or Remove gradient stops until two stops appear in the slider.Also under Gradient stops, customize the gradient stops as follows:Select the first stop in the slider, and then do the following: In the Position box, enter 0%.Click the button next to Color, and then under Theme Colors click White, Background 1 (first row, first option from the left).Select the next stop in the slider, and then do the following: In the Position box, enter 100%.Click the button next to Color, and then under Theme Colors click Black, Text 1, Lighter 50% (second row, second option from the left).