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What Is A Blog?
 

What Is A Blog?

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Not sure if you want to start a blog? View this presentation on the advantages and the disadvantages of starting a free hosted blog or a nonhosted blog. Happy Blogging?

Not sure if you want to start a blog? View this presentation on the advantages and the disadvantages of starting a free hosted blog or a nonhosted blog. Happy Blogging?

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    What Is A Blog? What Is A Blog? Presentation Transcript

    • What Is A Blog? CORPORATECOSMO.COM The cosmopolitan style of marketing
    • Visual Presentation By CorporateCosmo.com
    • What You Will Learn: • What Is A Blog? • To Host or Not To Host • Different Blogging Platform
    • What Is A Blog? 1. Contents listed in chronological order with recent post on top
    • What Is A Blog? 2. Content is frequently updated (which the search engine loves)
    • What Is A Blog? 3. Allows Your Audience To Leave Comments (great way to build relationships and communities)
    • What Is A Blog? 4. Easy as 1-2-3 to add new content click on 1. new post 2. add content 3. click publish
    • What Is A Blog? 5. Establish you as an industry leader (opportunity to gain authority and credibility)
    • To Host or Not To Host
    • (2) Main Types of Blogs • Hosted Blogs • Nonhosted Blogs
    • Hosted Blogs Advantages: • No need to worry about software/coding knowledge • Hosting/Service is Free • Easier to jump start
    • Hosted Blogs Disadvantages: • You don’t have total control of your blog (Hosted blogs have guidelines you must follow, if you do not follow their rules, your blog will be removed.)
    • Hosted Blogs Disadvantages: • Limitations on Customizing Your Blog (You can not install your own plug-ins or extras. The level of customization is limited.)
    • Hosted Blogs Disadvantages: • Unable to Monetize Your Blog (Unable to start affiliate programs Google AdSense or any other programs to generate income)
    • Nonhosted Blogs (blogs on your web server) Advantages: • Monetize Your Blog by Contextural Advertising Affiliated Links Selling Products
    • Nonhosted Blogs (blogs on your web server) Advantages: • Personalization and Customization (access to free plugins, widget, templates to personalize and customize your blogs to fit your brand)
    • Nonhosted Blogs (blogs on your web server) Advantages: • More Bandwith Space (Free, hosted blogs have space limitations With non-hosted blog you can use as much space as you need)
    • Nonhosted Blogs (blogs on your web server) Disadvantages: • Requires More Technological Skills (You are responsible for installing, maintaining and backing up all data. Many web hosts will not give technical support.)
    • Nonhosted Blogs (blogs on your web server) Disadvantages: • Paying for Domain Registration and Web Hosting
    • Different Blogging Platform: • Wordpress.com • Blogger.com • Typepad.com • Movabletype.com
    • My Personal Experience! Last years I started blogging using the free hosted blog from Wordpress.com. (A great platform for beginners to get their feet wet.) I fell in love with blogging! But, I was adamant about exploring the additional features the free hosted platform could not provide. For example: • Audio, Video content without any space limitation. • Personalizing and customizing layout. • Personal url name. • The opportunity to sell my own products. So I got serious, and decided to • register my domain name • get a web hosting account from GoDaddy.com Now I’m happy Blogging!
    • For any questions or comments please visit corporatecosmo.com the cosmopolitan style of marketing for the socially conscious entrepreneurs