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Il benessere personale

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    Il benessere personale Il benessere personale Presentation Transcript

    • Global @dvisorLiving Better and Personal Well-BeingCitizens in 24 Countries Assess Their Views on Living Better for a TotalGlobal Perspective A Global @dvisory – March 2012 – G@30 HEALTH and WELLNESS
    • These are the findings of the Global @dvisor Wave 30 (G@30),an Ipsos survey conducted between February 7th and February 21st, 2012 A Global @dvisory – March 2012 – G@30 2 HEALTH and WELLNESS
    • ANALYTIC COMPONENTS1. To what extent do you agree or disagree with the following statements: Strongly agree, Somewhat agree, Somewhat disagree, Strongly disagree[RANDOMIZE]For me, living better is defined more holistically today - its no longer just about physical or mental healthI wish I had a plan or recipe for living betterLiving better is more difficult today than ever beforeMy life is fine the way it is, I dont need to live better2. Which of the following statements best reflects your personal view about living better?[RANDOMIZE]Living better requires a planLiving better just happens-, its not something you can plan A Global @dvisory – March 2012 – G@30 3 HEALTH and WELLNESS
    • ANALYTIC COMPONENTS3. For each of the following, please indicate how important the factor is in improving your own personal well- being - your general health and quality of life: Very important, Somewhat important, A little bit important, Not important at all[RANDOMIZE]Eat betterBetter living conditionsLose weightNo longer have a current disease or ailmentMeditation or prayerA stronger economy in my countryStrengthen my family relationshipsHave more friendsMore or better sleepFind a romantic partnerDo more exercise/play more sportsSolve an interpersonal conflict in my lifeGet a new job or careerLearn something new/find a new challengeImprove my sex lifeVolunteer/donate to charity[ALWAYS LAST] Something else A Global @dvisory – March 2012 – G@30 4 HEALTH and WELLNESS
    • DETAILED FINDINGS A Global @dvisory – March 2012 – G@30 5 HEALTH and WELLNESS
    • To what extent do you agree or disagree with the following statements: – For me, living better is defined more holistically today - its no longer just about physical or mental health – I wish I had a plan or recipe for living better – Living better is more difficult today than ever before – My life is fine the way it is, I dont need to live better Strongly agree Somewhat agree Somewhat disagree Strongly disagree A Global @dvisory – March 2012 – G@30 6 HEALTH and WELLNESS
    • Global Summary Total ‘Agree’ 81% 80% 79% 36%EJ1_1. [For me, living better is defined more holistically today - its no longer just about physical or mental health] To what extent do you agree or disagree with thefollowing statements: Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 7 HEALTH and WELLNESS
    • I wish I had a plan or recipe for living betterEJ1_2. [I wish I had a plan or recipe for living better] To what extent do you agree or disagree with the following statements:Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 8 HEALTH and WELLNESS
    • Living better is more difficult today than ever beforeEJ1_3. [Living better is more difficult today than ever before] To what extent do you agree or disagree with the following statements:Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 9 HEALTH and WELLNESS
    • For me, living better is defined more holistically today - its no longer just about physical or mental healthEJ1_1. [For me, living better is defined more holistically today - its no longer just about physical or mental health] To what extent do you agree or disagree with thefollowing statements: Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 10 HEALTH and WELLNESS
    • My life is fine the way it is, I dont need to live betterEJ1_4. [My life is fine the way it is, I dont need to live better] To what extent do you agree or disagree with the following statements:Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 11 HEALTH and WELLNESS
    • Which of the following statements best reflects your personal view about livingbetter? – Living better requires a plan – Living better just happens, its not something you can plan A Global @dvisory – March 2012 – G@30 12 HEALTH and WELLNESS
    • Which of the following statements best reflects your personal view about living better?EJ2. Which of the following statements best reflects your personal view about living better?Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 13 HEALTH and WELLNESS
    • For each of the following, please indicate how important the factor is in improving your ownpersonal well-being - your general health and quality of life. – A stronger economy in my country – Better living conditions – Strengthen my family relationships – Eat better – More or better sleep – Learn something new / find a new challenge – Do more exercise / play more sports – Get a new job or career – Solve an interpersonal conflict in my life – Have more friends – Improve my sex life – Lose weight – No longer have a current disease or ailment – Find a romantic partner – Volunteer / donate to charity – Something else – Meditation or prayer A Global @dvisory – March 2012 – G@30 14 HEALTH and WELLNESS
    • Global SummaryEJ3_1. For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health and quality of life.Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 15 HEALTH and WELLNESS
    • A stronger economy in my countryEJ3_6. [A stronger economy in my country] For each of the following, please indicate how important the factor is in improving your own personal well-being - your generalhealth and quality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 16 HEALTH and WELLNESS
    • Better living conditionsEJ3_2. [Better living conditions] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health andquality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 17 HEALTH and WELLNESS
    • Strengthen my family relationshipsEJ3_7. [Strengthen my family relationships] For each of the following, please indicate how important the factor is in improving your own personal well-being - your generalhealth and quality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 18 HEALTH and WELLNESS
    • Eat betterEJ3_1. [Eat better] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health and quality of life.Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 19 HEALTH and WELLNESS
    • More or better sleepEJ3_9. [More or better sleep] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health andquality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 20 HEALTH and WELLNESS
    • Learn something new/find a new challengeEJ3_14. [Learn something new/find a new challenge] For each of the following, please indicate how important the factor is in improving your own personal well-being - yourgeneral health and quality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 21 HEALTH and WELLNESS
    • Do more exercise/play more sportsEJ3_11. [Do more exercise/play more sports] For each of the following, please indicate how important the factor is in improving your own personal well-being - your generalhealth and quality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 22 HEALTH and WELLNESS
    • Get a new job or careerEJ3_13. [Get a new job or career] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health andquality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 23 HEALTH and WELLNESS
    • Solve an interpersonal conflict in my lifeEJ3_12. [Solve an interpersonal conflict in my life] For each of the following, please indicate how important the factor is in improving your own personal well-being - yourgeneral health and quality of life.. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 24 HEALTH and WELLNESS
    • Have more friendsEJ3_8. [Have more friends] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health and qualityof life.. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 25 HEALTH and WELLNESS
    • Improve my sex lifeEJ3_15. [Improve my sex life] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health andquality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 26 HEALTH and WELLNESS
    • Lose weightEJ3_3. [Lose weight] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health and quality of life.Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 27 HEALTH and WELLNESS
    • No longer have a current disease or ailmentEJ3_4. [No longer have a current disease or ailment] For each of the following, please indicate how important the factor is in improving your own personal well-being - yourgeneral health and quality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 28 HEALTH and WELLNESS
    • Find a romantic partnerEJ3_10. [Find a romantic partner] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health andquality of life.. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 29 HEALTH and WELLNESS
    • Volunteer/donate to charityEJ3_16. [Volunteer/donate to charity] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general healthand quality of life. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 30 HEALTH and WELLNESS
    • Something elseEJ3_17. [Something else] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health and quality oflife.. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 31 HEALTH and WELLNESS
    • Meditation or prayerEJ3_5. [Meditation or prayer] For each of the following, please indicate how important the factor is in improving your own personal well-being - your general health andquality of life.. Base: All Respondents n=19,216 A Global @dvisory – March 2012 – G@30 32 HEALTH and WELLNESS
    • About Ipsos…Ipsos is an independent market research company controlled and managed byresearch professionals. Founded in France in 1975, Ipsos has grown into a worldwideresearch group with a strong presence in all key markets. In October 2011 Ipsoscompleted the acquisition of Synovate. The combination forms the world’s third largestmarket research company.With offices in 84 countries, Ipsos delivers insightful expertise across six researchspecializations: advertising, customer loyalty, marketing, media, public affairsresearch, and survey management. Ipsos researchers assess market potential andinterpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audienceresponses to various media. They measure public opinion around the globe.Ipsos has been listed on the Paris Stock Exchange since 1999 and generated globalrevenues of €1.14 billion ($1.6 billion U.S.) in 2010.Visit www.ipsos-na.com to learn more about Ipsos’ offerings and capabilities. A Global @dvisory – March 2012 – G@30 33 HEALTH and WELLNESS
    • For information about this and other Global @dvisory products contact:John WrightSenior Vice President and Managing Director, Public Opinion PollingIpsos Public Affairs +1 (416) 324-2002john.wright@ipsos.comKeren GottfriedResearch Manager, Public Opinion PollingIpsos Public Affairs +1 (416) 572-4481keren.gottfried@ipsos.comThe Ipsos Global @dvisor Omnibus is a monthly, online survey of consumer citizens in 24 countriesand produces syndicated reports and studies specifically tailored to the needs of corporations,advertising and PR agencies, and governments. For information contact:Chris DeeneySenior Vice President and Managing Director, Omnibus DivisionIpsos Public Affairs +1 (312) 665-0551chris.deeny@ipsos.comVisit www.ipsos.com for information about all of our products and services.Copyright Ipsos 2010. All rights reserved. The contents of this publication constitute the sole andexclusive property of Ipsos. A Global @dvisory – March 2012 – G@30 34 HEALTH and WELLNESS