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Marketing online 101

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This is the presentation that supported my talk in Chandigarh's First Online Media Conference held in early 2010

This is the presentation that supported my talk in Chandigarh's First Online Media Conference held in early 2010

Published in: Business, Technology

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  • 1. Nandini Hirianniah Zero Budget Marketing All Things Online 21/10/10 © The Morpheus 2010
  • 2. 21/10/10 © The Morpheus 2010 Who Am I? ENTREPRENEUR MOM 16 month old - Sanaa CAMPAIGNS FOR Usability Customer Experience Measurable Marketing Strategies
  • 3. 21/10/10 © The Morpheus 2010 5 Common Online [Marketing] MYTHS
  • 4. 21/10/10 © The Morpheus 2010
    • One Time TASK
  • 5. 21/10/10 © The Morpheus 2010
    • Requires lot of MONEY
  • 6. 21/10/10 © The Morpheus 2010
    • SEO is EVERYTHING
  • 7. 21/10/10 © The Morpheus 2010
    • Social Media is for TEENAGERS
  • 8. 21/10/10 © The Morpheus 2010
    • Traffic proportional to SALES
  • 9. 21/10/10 © The Morpheus 2010 Marketing [online] the ZERO BUDGET WAY - 5 Tips
  • 10. 21/10/10 © The Morpheus 2010
    • Converse with your CUSTOMER
  • 11. 21/10/10 © The Morpheus 2010
    • Simple & effective WEBSITE
  • 12. 21/10/10 © The Morpheus 2010
    • Organic growth Vs. SEM
  • 13. © The Morpheus 2010
    • Social Media is for YOU
    21/10/10
  • 14. 21/10/10 © The Morpheus 2010
    • Blog – Personal / Company
    • Twitter
    • Facebook
    • LinkedIN
    • Establish Expertise
    • Ride the next thing Social!
  • 15. 21/10/10 © The Morpheus 2010
    • Increase your INFLUENCE
  • 16. 21/10/10 © The Morpheus 2010
    • [Old School] Newsletters & Mailing Lists
    • Get other influencers & opinion leaders to talk about you
    • All news is good news
    • Happy Customers!
  • 17. 21/10/10 © The Morpheus 2010 BONUS: Advantage ONLINE
  • 18. 21/10/10 © The Morpheus 2010
    • Track each ACTIVITY
  • 19. 21/10/10 © The Morpheus 2010
    • Measure. Analyze. MODIFY
  • 20. 21/10/10 © The Morpheus 2010 IMAGES Courtesy http://www.flickr.com/photos/thetruthabout/3322682479/sizes/m/in/photostream/ http://www.flickr.com/photos/lwr/2795338061/sizes/m/in/photostream/ http://www.flickr.com/photos/teban32/547351984/ http://www.flickr.com/photos/marciookabe/3102556540/sizes/m/in/photostream/ http://www.flickr.com/photos/lwr/2795338061/ http://www.flickr.com/photos/pefectfutures/163853250/sizes/m/in/photostream/ http://www.flickr.com/photos/tierecke/230727165/sizes/m/in/photostream/ http://www.flickr.com/photos/rxmflickr/2687319911/sizes/m/in/photostream/ http://www.flickr.com/photos/ldcross/2200565617/sizes/m/in/photostream/ http://www.flickr.com/photos/intersectionconsulting/3598356119/sizes/m/in/photostream/ http://www.flickr.com/photos/jeremiah_owyang/4377517168/sizes/m/in/photostream/ http://www.flickr.com/photos/vpasson/2288595994/sizes/m/in/photostream/ http://www.flickr.com/photos/smil/427143733/ http://www.flickr.com/photos/naturesdawn/2758645685/ http://www.flickr.com/photos/track24/2185517005/sizes/m/in/photostream/ http://www.flickr.com/photos/adam_holloway/254561650/
  • 21. 21/10/10 © The Morpheus 2010 Find me ONLINE @nandinih nandinihirianniah www.nandini.me www.themorpheus.com