Choosing a Topic – take a little extra time defining your topic and the post will flow better and you’ll develop something that matters to readers.
Crafting Your Post’s Title – perhaps the most crucial part of actually getting readers to start reading your post when they see it in an RSS reader or search engine results page.
The Opening Line – first impressions matter. Once you’ve got someone past your post’s title your opening line draws them deeper into your post.
Your ‘point/s’ (making your posts matter) - a post needs to have a point. If it’s just an intriguing title and opening you’ll get people to read – but if the post doesn’t ‘matter’ to them it’ll never get traction.
Call to Action – driving readers to do something cements a post in their mind and helps them to apply it and helps you to make a deeper connection with them.
Optimize: What to Write
Statistics, graphs and info graphics.
A collection of links and resources.
Videos are an interesting, engaging way to spice up your blog posts.
Interviews with industry thought leaders.
Use numbers in your title. It has been found that his most popular posts almost always included a number in them (i.e. 9 steps, 4 types, etc.)
Write a Series of Posts.
Optimize: When to Write
Optimize: When to Write
The best time is in the morning for most views
Social Media Sharing happens later in the afternoon
The best day to blog is the beginning of the week
The more frequently you blog—the more traffic you create
Optimize: How to Use SEO to Bring Free Traffic to your Blog
Search Engine Optimization is a technique which helps search engines rank your site higher than the other sites in response to a search query.
SEO thus helps you get traffic from search engines.
Optimize: Increase Google Traffic
Optimize: Make Your Content Relevant
Keyword / Synonym in the page or site
Page Title, ALT Texts, Meta Tags
Optimize: How to Use ALT Text and meta tags
ALT = Image Alternate Text, search engines can “understand” pictures from it
Meta Tags = Text in the page code that is not visible in the browser.
Description – controls the display in the search results
Meta Keywords. Does not help SEO
Optimize: How to Increase Popularity
Add external links to blog in order to increase popularity like a Blog Roll
Use Plugins like BlogGlue to check your SEO as you write your post and check your links
Try to Increase readers time on page
Analyse Readers behavior using google analytics and other tools
Optimize: What are people searching for?
There are many free SEO and keyword research tools. Google Adwords Keywords Tool is the most recommended one
Don’t forget to select “Exact Match”
Optimize: Learning SEO Techniques
Link to other sites
When relevant – link to other content on the web. Especially to other blog posts.
If you link to a trackback enabled content (see example ), you may paste the trackback URL of places you linked to notify them that you linked to them.
Create relevant internal links to other posts in your blog, other blogs or website.
Submit your posts to social bookmarking sites
Taking the time to submit your best posts to social bookmarking sites such as Digg , StumbleUpon , Reddit and more can be a simple way to quickly boost traffic to your blog.
Join Forums, Web Rings or Online Groups .
Find online forums, web rings, groups or social networking sites such as Facebook and LinkedIn where you can share ideas and ask questions of like-minded individuals.
Nominate yourself and other blogs for blog awards
Harness the power of comments
Leave comments on other blogs to drive new traffic. Make sure you leave your blog's URL in your comment, so you create a link back to your own blog.