Nobot Inc. !       !Global Smartphone Latest Market Information 	              Copyright © 2011 Nobot Inc. All Rights Rese...
AT A GLANCE ……	           Copyright © 2011 Nobot Inc. All Rights Reserved.!
Smartphone Subscriber and Population	             !"   #!"      $!!"           $#!"           %!!"           %#!"       &!...
Smartphone Shipment by OS	(#!$!!!""(!!$!!!"" !$!!!""                                                                      ...
160+ Apps store in the world	    445+#!!5"         #!!&" (./0+123"#!!4"                                                   ...
China!30+ App Store, 30+ in-app ADNEW, 100-200k Devex : 79% Android apps DL is not from Google Android market	      OS	   ...
90% Dev thinks Reach is important !!but..!!Submit 1-2 app store 43.3% !even if can reach 10 apps store…	                  ...
The number of apps in stores	                         !""   #!!$!!!""      %!!$!!!""        &!!$!!!""       !!$!!!""     (...
Another growing market Asian Movement	           HQ : Singapore and mainly Asia           Mobile & Web community service  ...
Indonesia…	   2nd Largest 36.5Million 	                                                                       Low End     ...
in-apps purchase Top300 adaptation by Country	$!!"# ,!"#                                                                  ...
Top Apps on AppStore	                                                                      Source :                       ...
Top Developer on Social Networking	                                   Like or Followers (Log - Scale)	                   !...
Top Developers on 	                                 View counts (Log - Scale)	                   !""   !##""              ...
Other promotions by Top Developers	         iShoot Lite	        Competition!        Awards	                  Copyright © 2...
Download and use for Free                                           !! 	Social apps recommendation service	               ...
Challenge the Future : Social Ads	                                    Recommend apps to others                            ...
http://appict.me/                                            Thank you !	info@nobot.co.jpTwitter : @appictmeSlideshare :  ...
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Smartphone latest market information

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  1. 1. Nobot Inc. ! !Global Smartphone Latest Market Information Copyright © 2011 Nobot Inc. All Rights Reserved.!
  2. 2. AT A GLANCE …… Copyright © 2011 Nobot Inc. All Rights Reserved.!
  3. 3. Smartphone Subscriber and Population !" #!" $!!" $#!" %!!" %#!" &!!" &#!" !!" ()" *+,-." more  ? /-0,."/-01-23,." /4.56" (7" 7152."8259.-6" :.;.-" <5.-=2" )9.54;+1-2" >1;?@.A1-" Source : from Various news Copyright © 2011 Nobot Inc. All Rights Reserved.!
  4. 4. Smartphone Shipment by OS (#!$!!!""(!!$!!!"" !$!!!"" +,-./"+0" 123/4546" &!$!!!"" 7.5.8/3-"9:"14;4:" 2+0" %!$!!!"" 0<=>28:" ?:@/42@" #!$!!!"" !"" #!(!")(" #!(!")#" #!(!")*" #!(!")%" #!((")(" Source : Gartner Copyright © 2011 Nobot Inc. All Rights Reserved.!
  5. 5. 160+ Apps store in the world 445+#!!5" #!!&" (./0+123"#!!4" 678)/"9.:;2-" ()*+(.*2"#!!" 92<"=).*3>" (./0+123"#!!" ()*+,)-"#!" !" #!" $!" %!" &!" !!" #!" Listed App Store on WIP List Source : GetJar, WIP Copyright © 2011 Nobot Inc. All Rights Reserved.!
  6. 6. China!30+ App Store, 30+ in-app ADNEW, 100-200k Devex : 79% Android apps DL is not from Google Android market OS Handset  Vendor Operator Others and More More.. in-­‐app  Ad  network and More More.. Source : Madhouse, GWC Copyright © 2011 Nobot Inc. All Rights Reserved.!
  7. 7. 90% Dev thinks Reach is important !!but..!!Submit 1-2 app store 43.3% !even if can reach 10 apps store… Source : Exicon and WIP Copyright © 2011 Nobot Inc. All Rights Reserved.!
  8. 8. The number of apps in stores !"" #!!$!!!"" %!!$!!!"" &!!$!!!"" !!$!!!"" (!!$!!!"" )!!$!!!"" *++,-./0" *12/.32"45/60-" 7859670//:;<088=5135" >?3",-./0" @312.AB"45/60-" C51251D.;E.960-D05/" F0-G5/;,+/31-" *=5H.1" Source : WIP, 148apps etc.. Copyright © 2011 Nobot Inc. All Rights Reserved.!
  9. 9. Another growing market Asian Movement HQ : Singapore and mainly Asia Mobile & Web community service - Chat, IM, SMS, Intl calls, Games, Avatars - 40M+ users, Cross platform - Monetizes premium services - Mig33 credits /merchant distribution HQ is London, Facebook bought Smartphone U/I for Feature phone - 10M+ users - Smartphone likes User interface - In app ads based Source : GetJar etc.. Copyright © 2011 Nobot Inc. All Rights Reserved.!
  10. 10. Indonesia… 2nd Largest 36.5Million Low End 16M/year(40%) Local Brand 140+ 20-120USD High End Shipments : 3-4M/year ? 240-550USD Copyright © 2011 Nobot Inc. All Rights Reserved.!
  11. 11. in-apps purchase Top300 adaptation by Country $!!"# ,!"# Paid +!"# *!"# )!"# (!"# B62# !"# 42#C::8# &!"# %!"# US : Most progress $!"# China :Most growing !"# -.# /0123# 425627813# .1293:6;7# <3:32# =6;73# >;32?7# 4@3;A# Indonesia : Lowest Pene. S’pore Highest Penetration100%   Free Japan : Still early 90%   80%   Korea : Many Local apps 70%   EU : Higher penetration 60%   50%   Non   40%   In  Apps   30%   20%   10%   0%   US   China   Indonesia   Singapore   Japan   Korea   France   Itary   Source : appannie Copyright © 2011 Nobot Inc. All Rights Reserved.!
  12. 12. Top Apps on AppStore Source : 148Apps etc.. Copyright © 2011 Nobot Inc. All Rights Reserved.!
  13. 13. Top Developer on Social Networking Like or Followers (Log - Scale) !"" !#"" !##"" !$###"" !#$###"" !##$###"" !$###$###"" !#$###$###"" %&(&")&*(+," -(./012-," 34,,,4.," 3(4,)(02"52670"8(1+&9." ?E(F,4":0;4,7."<++(=,4" 371,*&&G" >,0;(?,16" :++@&92:AA."<0B&),;(7"<01" C)9+," @&+2"D4,7/," Source : Nobot Copyright © 2011 Nobot Inc. All Rights Reserved.!
  14. 14. Top Developers on View counts (Log - Scale) !"" !##"" !#$###"" !$###$###"" !##$###$###"" %&(&")&*(+," -(./012-," 3(4,)(02"5064,7."8++(9,4"80:&),6(7"801" ;)<+," =&+2">4,7/," Source : Nobot Copyright © 2011 Nobot Inc. All Rights Reserved.!
  15. 15. Other promotions by Top Developers iShoot Lite Competition! Awards Copyright © 2011 Nobot Inc. All Rights Reserved.!
  16. 16. Download and use for Free !! Social apps recommendation service Copyright © 2011 Nobot Inc. All Rights Reserved.!
  17. 17. Challenge the Future : Social Ads Recommend apps to others Message exchange between Developer and Users ReportingAppict.me banner or button is applied to apps directly For Users For Developers Copyright © 2011 Nobot Inc. All Rights Reserved.!
  18. 18. http://appict.me/ Thank you ! info@nobot.co.jpTwitter : @appictmeSlideshare : www.slideshare.net/nagi5otakegg/ social- promotion-for-smartphone-apps-appictme Nobot Inc. Find us on Facebook : nobotinc Twitter (JP) : nobot_k Twitter (EN) : nobot_g weibo : nobot_g weibo : nobot_c Copyright © 2011 Nobot Inc. All Rights Reserved.!
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