Japan Market Overview and Asia

2,609
-1

Published on

- Japan ICT market overview
- Asian market overview

Published in: Business
2 Comments
12 Likes
Statistics
Notes
No Downloads
Views
Total Views
2,609
On Slideshare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
145
Comments
2
Likes
12
Embeds 0
No embeds

No notes for slide

Japan Market Overview and Asia

  1. 1. Asian Breeze!!Japan ICT Market ! 29-30th Oct 2012 Powered by! Supporting of your Global Reach Open Meetup Inc.
  2. 2. Self Introduction George Goda!TOSHIBA R&D, Alliance with Swedish Vendors, Offshore Manufacturing Murata MFG Co. North America Sales Engineer, Corporate marketing Nobot Inc.! Marketing Director, bought by KDDI Group 20MUSD KDDI Group International Strategies General Manager Now ! 1) CEO of WEGLO Inc.! ! ! !2) CMO of 01Booster, Incubator! ! ! !3) Advisor of Samurai International! ! ! !MBA, Master of Science Tech.
  3. 3. Japan overview
  4. 4. Japan overview / Location Tokyo area or others Nagoya : Toyota, many ! manufacturing Sendai : Revival support by Gov. Tokyo : Metropolitan Kyoto : Some international companies Osaka : Second large city, medicine Kobe : P&G, big port Hakata : Try to international Naha : IT Park, Data Centre
  5. 5. Japan overview / Basic indicator Population GDP PPP Population : 127M Japan 127,619,200 6,125,842 35,578 Thailand 67,444,960 367,875 10,204 male female 1)  Aging    -­‐  Healthcare  service    -­‐  Service  for  Aged  person     2)  Economically  mature    -­‐  Something  different    -­‐  High  quality    -­‐  Higher  request  
  6. 6. However… / can think as “Cash-Cow” =
  7. 7. Japan Special segment Otaku  (Geeks)   (Niche,  but  strong) High-­‐school  ladies   (Fashion  Reader) Elder  People   (Emerging) “NEET”   Younger     Local  ciKes   People   (High  PotenKal) (No  work,     no  in  educaKon)  
  8. 8. Japan Special customers 日本語  &  CreaKve Some  Non-­‐Japanese   apps  have  strange   Japanese…   Higher  CreaKve     **  Difference  of  Color  Feeling! Various  colors  Long  explanaKons..
  9. 9. Health Care Service / Next potential h[ps://wellnote.jp/ h[p://caloo.jp/ h[p://welby.jp/
  10. 10. Japan overview / Communication Infrastructure of communication is excellent 3G Penetration : 99% (100% covered population)!!Now Started LTE!!Smartphone penetration : 24% (70% by 2016)! - Android : iOS = 6 : 4! - Unlimited : 4000-5000JPY = around 1700 Baht!!100Mbps / Optical fiber = 3000 – 4000JPY! = around 1400 Baht
  11. 11. Japan overview / Mobile operator WILLCOM  :  PHS  service E-­‐mobile  :  Mobile  broadband So-bank% 24%% Docomo% They don’t ! 48%% have iPhone With US? KDDI% 28%% Very  strong  verKcal  integraKon  model  
  12. 12. Japan overview / Mobile operator Controlled    -­‐  Devices   Very  strong  verKcal  integraKon  model    -­‐  Contents    -­‐  Site    -­‐  Payment    -­‐  ads High-­‐end  Feature  phone
  13. 13. Japan overview / example : Docomo Focus  on  Smartphone   Shib  to  Service  again Service Voice Data
  14. 14. Japan overview / example : Softbank
  15. 15. Japan overview / Two trends NA Europe LaKn Asia Oversea  acquisiKon StarKng  oversea  office
  16. 16. Let’s promote Thailand more! Higher  Credit  card  penetraKon!!   Higher  household  income!!   Higher  penetraKon  of  Smartphone!!   Pro-­‐Japanese!  
  17. 17. Japan Market Details
  18. 18. Growing Market in Japan
  19. 19. BtoB has chance…
  20. 20. Near Field Communication & Business Real  Affiliate
  21. 21. Unique Functions of Japan mobile Water  proof NFC  (Mobile  Payment) Mobile  TV IR  CommunicaKon
  22. 22. Japan High Valuation companies AdverKsing  company  are  looking  for  “media”   h"p://rank.marketgeek.net/
  23. 23. Japan High Valuation companies / example
  24. 24. Japanese and Companies Please  request  to  “Management!  directly    No  acKon  No  Give  and  Take  only  Decision  making  is  really  slow   Change?  Like  exclusive    But  if  starts,    they  are  Kghtly  working
  25. 25. Credit Card penetration Credit  Card  :     UK#    around  300%     US# Cash#    (per  populaKon)   Korea# Credit#/#Debit,#Check#   Japan# 0%# 20%# 40%# 60%# 80%# 100%# Credit  card  usage  rate Total  Payment    (Trillion  JPY) h"p://www.faircard.co.jp/market/index.html
  26. 26. BtoC e-commerce BtoC  e-­‐commerce  Market 100M  JPY Credit  card  penetraKon  is  more  than  270%   SKll  only  12%  uses  Credit  card   e-­‐commerce  rate  is  lower  than  others
  27. 27. BtoC e-commerce Focus  on  E-­‐commerce E-­‐commerce  mall Net-­‐Banking Hotels Coupon Online/Off  line Rakuten  travel Ikyu.com
  28. 28. Price Comparison site / Kakaku.com h[p://kakaku.com/
  29. 29. One of big Information company.. Human  Resource Real  Estate Town  Info Lesson,  educaKon Bridal
  30. 30. Web service market forecast 100M  JPY Portal  site Blog,  mini-­‐blog Social  Network   Social  Gaming
  31. 31. Web service companies Social  networking  and  Games Blog,  Mini  blog Portal  site,  News
  32. 32. GREE business model Social  Networking  +  Social  Gaming   Users Social  Social  Networking   Gaming Community  Text  board In  apps  purchase   Increasing  PV of  Virtual  goods In  apps  charge Ads  Revenue GREE
  33. 33. 2ch ( Large text board in Japan)
  34. 34. Cookpad Paid  users    :  ads  =  52  :  48    
  35. 35. Restaurant site h[p://www.gnavi.co.jp/ h[p://tabelog.com/
  36. 36. Japan Social Service 14M  User  (  11%),  but  sKll  Facebook  promoKon  is     early  stage 32M  user,  it  becomes  popular  channel   But  Kmeline  and  others  are  not  so  used 20M  user,  it  becomes  popular  PromoKon  Channel   But  now  move  to  Facebook? 27M  Users 29M  Users More  than  20  M  Users 40M  Users
  37. 37. Access by devises Video   Blog sharing PC Net-­‐PC Tablet Feature  Phone Smartphone
  38. 38. Video Sharing Service / Comments and Communication 22.5M  Users   1.3M  paid  users h[p://www.nicovideo.jp/
  39. 39. Online Advertising Companies They  are  looking  for  high  Page  View  media  (web-­‐site)  in  Asia Example  :  Online  ads  companies Large  ads  agency
  40. 40. Japanese Startup Ecosystem (Not all! There are many others!) Angels Some  Angels Media Seed  IncubaKon Early Growth   Later Event * Not Including all related org/companies
  41. 41. Co-working Boom!
  42. 42. Example of AppMarket !Smartphone apps Market (iOS)!!No1 Apps at AppStore!* Free : 60k-80k DL / Day!* paid : 7k DL / Day!!
  43. 43. Apps Review site iPhone  and  Android Android Ketchapp!  -­‐ケチャップ-­‐   Appllio  -­‐アプリオ-­‐  h[p://ketchapp.jp/   h[p://appllio.com/           OCTOBA  -­‐オクトバ-­‐  Smapli  -­‐スマプリ-­‐   h[p://octoba.net/  h[p://smapli.net/         meetroid  -­‐ミートロイド-­‐  ■iPhoneレビューサイト   h[p://www.meetroid.com/      iPhone アンドロイダー h[p://androider.jp/      AppBank  -­‐アップバンク-­‐   Android  girls  -­‐アンドロイドガール-­‐  h[p://www.appbank.net/   h[p://android-­‐girls.com/          meet  i  -­‐ミートアイ-­‐   スマホガール h[p://web.meet-­‐i.com/   h[p://spgirl.jp/          AppleFan!  -­‐アップルファン-­‐   andronavi  -­‐アンドロナビ-­‐   h[p://andronavi.com/  h[p://www.applefan2.com/           EXドロイド -­‐エックスドロイド-­‐  App  Woman  -­‐アップウーマン-­‐   h[p://exdroid.jp/  h[p://appwoman.jp/           Favroid  -­‐ファブロイド-­‐  iPhone女子部 h[p://favroid.com/  h[p://www.iphonejoshibu.com/           Androidアプリ100  Girls  App  -­‐ガールズアップ-­‐   h[p://android-­‐100.com/      h[p://girlsapp.jp/   Tabroid  -­‐タブロイド-­‐       h[p://www.tabroid.jp/  iPhone女史 1  h[p://www.iphone-­‐girl.jp/   Hatena  Bookmark26    Twi[er51           お気に入り追加 30   auのAndroidタブレット
  44. 44. AppBank Ads  arKcle,  E-­‐commerce  and  so  on
  45. 45. games 1-­‐2MUSD/month?
  46. 46. Example of Hot Gaming Companies and more Large  App  Review  Site
  47. 47. Example of e-commerce Zozotown.com Cosme.net
  48. 48. Popular of C to C Service
  49. 49. Example of Facebook Success h[p://welby.jp/
  50. 50. Go to the world Appendix
  51. 51. ex-Colony
  52. 52. Startup Ecosystem h"p://blog.startupcompass.co/the-­‐rise-­‐of-­‐startup-­‐ecosystems-­‐silicon-­‐valley
  53. 53. English Super Corridor h"p://blog.startupcompass.co/the-­‐rise-­‐of-­‐startup-­‐ecosystems-­‐silicon-­‐valley
  54. 54. SV/SF!NYC !LA!Seattle!Boston/Chicago !Austin !
  55. 55. BtoC : できるだけ安くと考える    BtoB : レバレッジが効くのであれば、金を払う        →日本に比べてStartupの製品を使いやすく、BtoB系のStartupが多い 
  56. 56. h"p://www.slideshare.net/NenadMarovac/european-­‐champions-­‐in-­‐entrepreneurship-­‐by-­‐nenad-­‐marovac-­‐12904906
  57. 57. ASIA
  58. 58. Key Indicator… - Economy & Income! - Politics System, Infrastructure! - Religion / Ethnics! - Geopolitics! - ex-Colony! - Government, Financial group! - Negative List
  59. 59. Wide diversity of Asia…
  60. 60. Low Cost Carrier…
  61. 61. 2015…. ASEAN Economic Community - Indonesia! - Malaysia! - Singapore! - Vietnam! - Brunei! - Myanmar! - Philippine! - Laos! - Cambodia! - Thailand! ! = 1/2 -1/3 of Japan GDP
  62. 62. Example : Differences of service..
  63. 63. China Summary!- Difficulty of payment system for individual person!- Super strong platform such as Tencent, Sina. Their Platform have Event function! 50% Online Payment : Alipay! www.alipay.com There are communities in Sina Weibo, and these have function of Event page.!Generally, many uses this function!
  64. 64. Korea Summary - For example there is Onoffmix!- Many uses Naver Café (can use Paypal) Paypal share is less than others! http://onoffmix.com/
  65. 65. Taiwan Summary - There are Accupass, Registrao!- Still many uses Direct Mail!!Payment : ATM, 7-11 ibon, Famiymart, Paypal, Credit Card! All Event! Tech Event! http://www.accupass.com/ http://registrano.com/
  66. 66. HK Summary - There is no many choice except to use Western service !- hkticketing.com! h[p://www.hkKckeKng.com/
  67. 67. Thailand Summary - Using Direct Mail!- Using Facebook Event function!- Promotion in Train, Commercial on TV (Very Cheap)!!They can buy ticket by Internet, but need to get the ticket at Ticket counter…!!* Delivery problem!* 10M credit card, but early stage!
  68. 68. Vietnam Summary 1M  Credit  card…  SKll  early  stage.   h[p://www.acKon.vn/ h[p://keewi.me/
  69. 69. Indonesia Summary - Little event site. Large ticket companies!!- Small penetration of Credit card (Mainly prepaid)!!- They love to have meetup Off-line!
  70. 70. Many differences…
  71. 71. Income Level.. イメージを表示できません。メモリ不足のためにイメージを開くことができないか、 イメージが破損している可能性があります。コンピューターを再起動して再度ファイ ルを開いてください。それでも赤い x が表示される場合は、イメージを削除して挿入 イメージを表示できません。メモリ不足のためにイメージを開くことができないか、イメージが破損している可能性があります。コンピューターを再起動して再度ファイルを開いてください。それでも赤い x が表示され してください。 イメージを表示できません。メモリ不足のためにイメージを る場合は、イメージを削除して挿入してください。 開くことができないか、イメージが破損している可能性があ ります。コンピューターを再起動して再度ファイルを開いて ください。それでも赤い x が表示される場合は、イメージ を削除して挿入してください。 イメージを表示できません。メモリ不足 イメージを表示できません。メモリ不足のためにイメージを開くことができないか、 のためにイメージを開くことができない イメージが破損している可能性があります。コンピューターを再起動して再度ファイ か、イメージが破損している可能性があ ルを開いてください。それでも赤い x が表示される場合は、イメージを削除して挿入 ります。コンピューターを再起動して再 してください。 度ファイルを開いてください。それでも 赤い x が表示される場合は、イメージを 削除して挿入してください。 イメージを表示できません。メモリ不足の イメージを表示できません。メモリ不足のためにイメージを開くことができないか、 ためにイメージを開くことができないか、 イメージが破損している可能性があります。コンピューターを再起動して再度ファイ イメージが破損している可能性がありま ルを開いてください。それでも赤い x が表示される場合は、イメージを削除して挿入 す。コンピューターを再起動して再度ファ してください。 イルを開いてください。それでも赤い x が表示される場合は、イメージを削除して 挿入してください。
  72. 72. History…
  73. 73. Government…
  74. 74. Ability …
  75. 75. Ability … to take action…
  76. 76. Malaysia
  77. 77. Expand Asian Country - Local knows Everything?!- Research / Direct Answer?!- Who has power?!- Why to “this” country?!- Negative List / Permission to work!- Promotion!- Recruiting!
  78. 78. Malaysia
  79. 79. Malaysia hatch International Business.. Penang KL Cyberjaya Johor
  80. 80. Putrajaya/Cyberjaya
  81. 81. Malaysian Startups…
  82. 82. Malaysian Movement…
  83. 83. Malaysian Media…
  84. 84. China…
  85. 85. Korea… They are so serious, we should learn from them!!
  86. 86. Vietnam イメージを表示できません。メモリ不足のためにイメージを開くことができないか、イメージが破損している可能性があります。コンピューターを再起動して再度ファイルを開いて ください。それでも赤い x が表示される場合は、イメージを削除して挿入してください。イメージを表示できません。メモリ不足のためにイメージを開くことができないか、イメージが破損している可能性があります。コンピューターを再起動して再度ファイルを開いてください。それでも赤い x が表示される場合は、イメージを削除して挿入してください。 イメージを表示できません。メモリ不足のためにイメージを開くことができないか、 イメージが破損している可能性があります。コンピューターを再起動して再度ファイ ルを開いてください。それでも赤い x が表示される場合は、イメージを削除して挿入 してください。
  87. 87. Vietnam
  88. 88. Vietnam Scenes
  89. 89. Vietnam and US…, and Brand-new Vietnam.. Why did you back to Vietnam?! Because we can make history…
  90. 90. Vietnam Startups Ecosystem Successful start-ups! VNG, VC Corp, FPT Online!!Venture Capitals!- IDG Ventures Vietnam(70), !- VinaCapital DFJ, !- Cyber Agent Ventures!!Almost no angel investors!!Things are changing and growing!More incubators
  91. 91. Vietnam Startups camps..
  92. 92. Vietnam Event…
  93. 93. Vietnam as Startups 10 Mobile Payment! 5-10 PC Payment
  94. 94. Vietnam Startups from Macro View.. 140,000,000" 120,000,000" 100,000,000" 80,000,000" Japan" 60,000,000" Vietnam" 40,000,000" 20,000,000" 0" 2012" 2015" 7,000,000" 6,000,000" 5,000,000" 4,000,000" Japan" 3,000,000" Vietnam" 2,000,000" 1,000,000" 0" 2012" 2015"
  95. 95. Vietnam as Offshore
  96. 96. Vietnam Beauty
  97. 97. Taiwan
  98. 98. Indonesia
  99. 99. Indonesian Event…
  100. 100. Indonesian Startups …
  101. 101. Indonesian Startups Emerging…! - E-commerce! - Travel! - Mobile Apps! ! - Facebook, C-C, Education
  102. 102. Indonesian e-commerce Source : Dailysocial
  103. 103. Scattering of Indonesia Jakarta   Bandung   Yogyakarta   Malang   Surabaya  
  104. 104. Indonesian Beauty
  105. 105. Universitas Indonesia
  106. 106. Indonesia Household
  107. 107. Singapore
  108. 108. Singapore Ecosystem Corporate Tax 17% Capital Gain Tax 0%
  109. 109. Singapore Great!
  110. 110. Two functions… 01Booster WEGLO - Incubation service! - Total support of your ! - Share office in Tokyo! Oversea business - Strong network in Japan! with Globis Management School
  111. 111. My business as WEGLO and partners Our goal is Total Platform of Oversea business!Customer : Mid-Large size companies in Developed countries!Problem : Services are very fragmented!Service : Curation (Aggregation) service for Oversea business Sales Sales & Media US! Japan! Singapore(Plan) Our company or Alliance with Partners! Future Research (Plan) Operation Flow Management! Sale & Marketing Investment / Incubation Market Research Market Place Data Base Philippine! Delivery Strategy and Execution (Plan October) Control / Media Promotion (Plan) Development SEA Office! (Plan) Human Resource Delivery! Virtual Company Legal, Back-office, Office space Our Service with Alliance System Office
  112. 112. What We do Total Supporting of your Asian Business Research Strategy & Execution - Market! - Strategy and Planning! - Alliance Partner! - Execution support! - Investment target! - Business Trip support ! and more and more Promotion & Operation Human Resource and more - Promotion Planning! - BPO / Offshore! - Operation Planning! - Recruiting support ! - Execution of above! in Oversea! and more - Introducing Office, Lawyer etc..! and more
  113. 113. Our Experience All Oversea business Middle size Advertising company!!Market Research for Sports Gym!!Market Research and finding alliance partner for e-learning!!Smartphone apps promotion to Asian Market!!Supported Asian Event (Indonesia, Thailand, Vietnam) for Incubator!! and more!
  114. 114. About WEGLO Company Name ! !WEGLO Inc. Registered in US!!Japan Subsidiary! !WEGLO Japan Inc.!!CEO ! ! ! !George Goda !(george@weglo.in)!!Address ! ! ! !Second Watanabe Building 7F, 1-7-3, Higashi-Azabu, ! ! ! ! ! !Minato-ku, TOKYO, JAPAN, 106-0044 !!Contact ! ! ! !info@weglo.in! ! ! ! ! !+81-90-9690-5984!!Web ! ! ! !weglo.in! ! ! ! ! !facebook.com/Weglo.in!!Business ! ! !Supporting Oversea business! ! ! ! ! ! !- Research, Strategy and Execution, Promotion! ! ! ! ! ! !- Human Resource! ! ! ! ! ! !- Connect to Office, Legal service and more!
  115. 115. Start business in JAPAN ?!! !Incubation style Shared office ! !Now we are expanding our alliance to Asia Powered by Open Meetup Inc.
  116. 116. Who we are.. / Professional Company Group as Open Meetup Inc. Norifumi Suzuki : Business Development ! CEO of NextMarket! - CCC Corporate Planning Director, IPO! - Founder of Kids Base Camp, acquired by Tokyu Railway Company Mitsuhiro Hata : Educational Consulting! Director of CareNet, CEO of Millennium Partners! - Boston Consulting Group! - VC, Founders of Ventures (one was IPO)! - Lecturer of Globis Management School George Goda : Global Marketing! CEO of WEGLO Inc., Strategic Advisor of Samurai Int.! - Toshiba, Murata MFG Co. Oversea Business, Alliance, Marketing! - Nobot Inc. Marketing Director (acquired by KDDI Group)! - International Strategies GM of KDDI Subsidiary company Kenichi Kishi : Back office! CEO of RiyudoCho Consulting Group! 龍土町 - Tax Accountant, and supports many companies! コンサルティンググループ - Representative of Globis Entrepreneurs Club Kimito Higuchi : Oversea Human Resource! CEO of iForce! - ILO Organization under Japan Government! - Supported human resources related to ODA etc
  117. 117. Our Activities, Started from 1st June 2012 Partner of ! Business Development! Globis Management School, ! Alliance (Oversea Expansion Support) Largest Japanese MBA School Event / Education Share Office Incubation! Business Development
  118. 118. Supporting of your Global Reach Powered by!Open Meetup Inc. Open Meetup Inc.! George GODA!! !E-mail : george@weglo.in! E-mail : george@weglo.in!Web : 01Booster.com! Tel : 81-(0)90-9690-5984!Facebook : facebook.com/01Booster Twitter : Global_GG! Facebook : facebook.com/weglo.in
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×