search engine optimization(SEO)

312 views
250 views

Published on

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
312
On SlideShare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

search engine optimization(SEO)

  1. 1. Search Engine Optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine.
  2. 2. •Image search •Local search •Video search •Academic search •News search •Vertical search
  3. 3.  DANNY SULLIVAN was the first to quote the word “Search Engine Optimization (SEO)” in 1997. The first documented use of the term Search Engine Optimization was done by John Audette and his company Multimedia Marketing Group in August 1997.
  4. 4.  Getting Indexed  Crawlers  Cross linking pages  Updating content  Frequently used keywords or phrases
  5. 5.  Google  Bing Yahoo Baidu
  6. 6. o Customer Magnetism o Boostability o SEO Valley USA oLead To Conversion o Sky Diamond
  7. 7. Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising.

×