Your SlideShare is downloading. ×
Creativity In A2 Media
Upcoming SlideShare
Loading in...5

Thanks for flagging this SlideShare!

Oops! An error has occurred.


Saving this for later?

Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime - even offline.

Text the download link to your phone

Standard text messaging rates apply

Creativity In A2 Media


Published on

Published in: Education, Technology

  • Be the first to comment

  • Be the first to like this

No Downloads
Total Views
On Slideshare
From Embeds
Number of Embeds
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

No notes for slide


  • 1. Creativity Tends to be used in combination with one of the other topics!
  • 2. Creativity • It is important not to assume one answer to any question! Rather than ask yourself the question, • ‘How have I because more creative?’, ask yourself, • ‘Have I become more creative?’. • If you answer the second question, then you will evaluate your progress much more thoroughly rather than just describe what you have done.
  • 3. Creativity • Think about the pros and cons of the technology, software, research (esp into conventions) and planning you did • Perhaps your options (creativity) have sometimes been limited by these things (imove, cameras, equipment, lack of knowledge) • Or perhaps your options were broadened, developed, emphasised by these things • How could changes to these things be improved to make you even more creativity?
  • 4. Creativity • What do we mean by creativity anyway? • Is it being – Original? – Different? – Cleverer? • What does creativity mean to you? (Think, Pair, Share)
  • 5. Creativity – Serious Definitions A process needed for problem solving...not a special gift enjoyed by a few but a common ability possessed by most people" (Jones 1993) "The making of the new and the re arranging of the old" (Bentley 1997) "Creativity results from the interaction of a system composed of three elements: a culture that contains symbolic rules, a person who brings novelty into the symbolic domain, and a field of experts who recognise and validate the innovation." (Csikszentmihalyi 1996) "There is no absolute judgement [on creativity] All judgements are comparisons of one thing with another." (Donald Larning)
  • 6. Creativity - Influences • Think about where your ideas come from? It is likely to be a combination of influences and some original thinking. • Think first about influences – Make a list – Identify specific real world media text, media products and other students work – Are there things outside of ‘media’ that have influenced you? • List specific aspects of your production that have been influenced by these external influences
  • 7. Creativity – Influences • How did your audience influence you? Give specific examples • How did other member of your team or other members of the class influence you? Give specific examples • How did your teachers influence your work? Give specific examples
  • 8. Creativity and You • Now think about what has been original in your work? Did working alone help or hinder this? • Is originality still possible? What does Post Modernism have to say about this? Are you able to be original when you are required to do certain things for OCR • Have you developed your own personal themes/style/aesthetic in the last two years • Identify specific aspects of your productions that you could talk about to illustrate these points
  • 9. Evaluation of Creativity • How has what you have done encouraged and developed your creativity over the last two years? – Technology, research, planning, conventions • Are you more creative now? How or why not? • What impact has creativity had on your work? • Is creativity important?
  • 10. Preparing for the exam • Consider how the elements below have helped or hindered creativity. Give specific examples. You need to write about AT LEAST 3 productions Production Research/Planning Digital Tech Post Production Real Media conventions