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The unspoken truths about running a successful online business
The unspoken truths about running a successful online business
The unspoken truths about running a successful online business
The unspoken truths about running a successful online business
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The unspoken truths about running a successful online business


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  • 1. ==== ====To be a success on your online business check this ====With the world currently steeped in an economic crisis of immense proportions the followingquestions become pertinent... How can we cope individually with this worldly predicament? Howcan we turn individually such immense negatives into positives?While governments all round the world attempt to deal with this crisis, we must do something forourselves both individually and collectively. And one sure way of doing so is to embark on anonline business start-up. The Internet is growing every year as more and more people visit it tofind information and buy goods and services. The aim of this article is to facilitate the process ofstarting an online business or of correcting a faltering online business.Every day lots of people like you make the decision to start an online business, yet not everyoneends up succeeding at it. Many struggle and give up after a while, while others come through withdifferent levels of success. The problem with starting an online business is that there is too muchhype and too many lies surrounding the process.The Internet is full of scam artists looking to make a quick bug, and it is easy to fall prey to theseartists. The common tactic is to convince you that it is easy to make money on the Internet. Allsorts of get-rich-quick schemes have been enacted on the Internet and these schemes are veryenticing to newcomers. Who doesnt want a quick way to become rich, anyway? Isnt that thefastest way to financial freedom? However, with anything that sounds that good, there is always acatch.The person who is promoting or selling a get-rich-quick scheme is after your money, and the ideaof getting rich quick (with no effort at all) is the quickest way to persuade a newcomer to buy. Thistactic only works for newcomers, and it works until the newcomer grows up to recognise that thereis NO QUICK WAY to make money in this world (unless through fraud or unless you win a lottery).The idea of getting sales by making get-rich-quick promises is a scam. It is a scam because theseller makes money by misleading the customer. The typical newcomer will move from one get-rich-quick scheme to another until he or she gets the message... that it is a fraud! The newcomerthen gives up in frustration, or continues to search for the fundamental truths of online businesssuccess. If you are a newcomer and your first port of call is this article then you are a luckynewcomer. This article will get you out of the hands of the many get-rich-quick crooks that infestthe Net. It will direct your efforts along the correct path to online business success, so that youdont waste your money by dealing with Internet crooks.The Essence of Business PlanningRemember that an online business is first and foremost a business. This means that the traditional
  • 2. basics of achieving business success apply. For instance, it is well-known that a business that hasno plan is almost certain to fail. No matter how small the business is, it still needs a plan. Abusiness plan compels you to think before you act. It compels you to find out about your businessarea before you start; i.e. to research your business area or to establish its groundwork.A business plan forces you to think hard about your competition and how you are going to beatthem in the market. It forces you to establish whether your business idea is even worth pursuing.Why start a business that is going to fail? Isnt that stupidity?A business plan forces you to establish the expected costs and revenues of your business, andhence to determine profitability. Why run a business when, at any time, you cannot tell whether ornot the business is succeeding? If you dont know your costs or your revenues you cannotcompare them together to tell whether your business is succeeding or failing.An online business is no different from an offline business, when it comes to business planning! Itneeds a business plan! Yet, how many newcomers do we see trying to make it online without evenunderstanding the concept of business planning? Is it then a surprise that too many fail?A High Tech BusinessThe next key thing to understand about an online business is that it is a high-technology business.This point is all-too-often overlooked in all the hype or wild claims about getting rich quick on theInternet. As a high-tech business an online business is dominated by technological complexity.This complexity manifests not only in the process of web site research, design, and constructionbut also in the process of web site marketing (commonly called Internet marketing).The only way to remove or hide such complexity is to use sophisticated software tools, and themore integrated the tools are the less is the technological complexity required to achieve asuccessful online business. The best tools integrate the entire cycle of web site research, design,and construction with the process of Internet marketing.The end of this article refers you to the best integrated tool that the author has found for start-upand struggling online businesses. The tool integrates the entire online business building cycle andis the best tool to use for newcomers and strugglers. When newcomers have graduated intoseasoned professionals (and can thus handle some amount of complexity) they can go forspecialist tools that better optimise specific aspects of the online business cycle. This will lead togreater profitability, above what can be achieved with an integrated tool such as SBI!.An Intellectual BusinessThe final key thing to understand about an online business is that it is an intellectually-intensivebusiness. This means that you must be prepared to learn a great deal of new things, and you mustbe prepared to develop your own understanding of the new ideas. The development of your ownunique understanding is paramount, as it is the basis for differentiating your business from otheronline businesses. Your business must be uniquely different from your competition. It must bebetter, or visitors will not see why they should be doing business with you. The uniqueness in yourunderstanding of whatever you learn ultimately leads to the formulation of your unique sellingproposition (USP), which is the basis for positioning your business and getting sales.
  • 3. You will need to learn the fundamental online business philosophy that drives all successful onlinebusinesses. You will need to learn how to build an online business using the recommendedintegrated tool that does everything to handle the underlying technological complexity for you, thussimplifying your work considerably while dramatically shortening your time to success. You willneed to learn practical Internet marketing skills, without necessarily being sucked into theunderlying technological complexity. The recommended online business building tool handles thecomplexity for you.Final RemarksThis article has discussed three fundamental truths about online business success that you mustknow if you dont want to fail. They are...1. An online business must be planned. This forces you to think before you act. Without this youare almost certain to fail.2. An online business is a high tech business. Newcomers and strugglers must use asophisticated integrated tool to remove this complexity.3. An online business is an intellectual business. Be prepared to learn a great deal.This article has touched only the surface of what you need to know to start or run your onlinebusiness. For more information read the following source and find out more about therecommended integrated tool mentioned above...Starting or Running Your Online Business?Dr A A Agbormbai owns this popular Online Business Site [].Article Source: ====To be a success on your online business check this out.
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