Building a community - go to them, don't wait for them to go to youHow to leave comments on blogsNofollow on commentsGood and bad exampleHow social media affects search rankings
Transcript of "How My Blog Pays My Rent - WordCamp Philly 2012"
+ How My Blog Pays My Rent By: Yasmine Mustafa (@myasmine) Blog: http://myasmine.com
+ Agenda 2 About Me How I Monetize My Blogs Personal Case Study Other Ways to Monetize Main Factors of Success Soup to Nuts (Step-by-step process from blog post idea to launch and beyond) Tricks of the Trade FTC Disclosures Q/A
+ About Me 3Late 2006 – Started Mid-2009 – Hit 2011 – Hit blogging 5 figures $15k Late 2007 – Mid-2010 – Experimenting Launched with 123LinkIt monetization
+ How to Write your Posts 21 Be objective Write for search engines (focus on one keyword) Make lists! Include visuals Add incentives if there are any (limited time sale, satisfaction guaranteed, etc) Capitalize on the latest trends
+ How to Promote your Blog Posts 22 Linkbacks using specific anchor text is key! Maintain a community on your blog Set up Google Alerts for your “Keyword” Leave comments on other posts/blogs with the blog URL Stumbleupon/Pinterest Guest blogging Q&A sites (Yahoo Answers, Quora, etc)
+ Tricks of the Trade Being objective Consider it a PT job Keeping the audience in mind first On-page SEO and blog post titles Reporting stats to track: Listing alternatives to a service/product •Revenue to date •Revenue by advertiser Don’t forget to promote your post! •Revenue per advertiser per month A/B testing (e.g. lists) •Top performing posts •Monthly traffic/page views Monthly stats •Keyword rankings
+ FTC Disclosures 24 A disclaimer within the post if services/products were exchanged free of charge or for a reduced fee. Example disclaimer: Intuit provided me with a free copy of Quickbooks 2011 in return for an honest review. A disclosure statement (or page) which outlines how you make money from your blog. Example disclosure: The FTC requires bloggers to disclose any type of advertising revenue received from our blog. As such, please note we make money from in-text affiliate links as well as the banner ads on our Resources section. We do not review free products or provide paid reviews. The main goal of our blog is to provide you with resources to help you increase your blog revenue. Thank you!
+Questions?Keep in touch!Twitter: @myasmineBlog: http://myasmine.comEmail: email@example.com