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Mwt Eloqua

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Transcript

  • 1. Michael W. Thomas
  • 2. Agenda
    • My place in the CRM Industry
    • My CRM Experience
    • State of CRM and why Eloqua
    • My Strengths
    • My Weaknesses
  • 3. CRM Industry Achievements
    • National President and Board member of the CRM Association
    • 2004 CRM Magazine Most Influential CRM Leader Award
    • 2005-2008 Peppers and Rogers Group 1to1 Impact Awards Judge
    • Advisory Board member of CRMandDW Experts.com
    • Editorial Advisory Panel of Touch Briefings
    • 2007 1to1 Magazine Customer Champion
    • Co-host of Radio Show “Technology for Business Sake”
    • 2007 Executive Insight Conference CRM Speaker
  • 4. CRM Experience
    • ADP- System Consultant, Sales and Sales Trainer and Regional Sales Manager
    • Oracle Corporation – Sr. CRM/HRMS Product Consultant, National SWAT Team
    • PeopleSoft – South East Regional CRM/HCM Product Consultant Manager
    • CRM Essentials- salesforce.com certified implementation partner, Microsoft CRM certified implementation partner, Eloqua, Exact Target and GOT! partner
    • Consulted with TNT on bringing Eloqua on board
    • Implemented salesforce.com/Eloqua with Knowlagent
  • 5. Why Eloqua enhances the CRM (*PPT) Experience
    • Increases Marketing/Sales Collaboration (Leads vs. Inquiries)
    • Improves lead determination and efficiency
    • Enables marketing and sales best practices
    • Enhances user Adoption (Outlook)
    • Leverages the web, Web 2.0 usage to determine funnel designation
    • Potential customer readiness direction, focus and action
    • Continuous customer activity to fuel future campaigns
    • * People, Process and Technology
  • 6. My Strengths
    • CRM Insight and Credibility
    • Passionate Presenter
    • Personal and Engaging as well as the ability to not just hear but listen
    • Ability to relate to any audience, technical, C-Level, end user
    • Understands sale cycles and the strategic role of the Solution Engineers
    • Reliable and dependable
  • 7. My Weaknesses
    • Overly enthusiastic at times
    • I work hard at staying organized and use all of the tools available
    • Closet introvert
    • I sometimes over answer when a simple yes or no will suffice. I have learned to determine which is appropriate for the specific situation.
  • 8. What I bring to Eloqua
    • Experience
    • Credibility
    • CRM Insight
    • CRM Industry Relationships
  • 9. Personal
    • Husband and father of 3 incredible kids.
    • Fitness Fanatic
    • AVID Reader and Music Lover
    • SCUBA Diver
  • 10. People can be divided in 3 Groups
    • Those who watch things happen,
    • Those that wonder what happen,
    • Those that MAKE things happen !
    • Always expect to win…….

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