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Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
Social media and how it relates to the job search
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Social media and how it relates to the job search

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  • 1. + Social Media and How It Relates to the Job Search
  • 2. + Things To Remember  Determine your social brand  Outline your plan  Remember your audience  Match your audience to a social media channel  Build a professional presence
  • 3. + Social Media Sites  Facebook  Twitter  LinkedIn  Google+  WordPress  YouTube
  • 4. + Facebook  Audience  Friends and family  Brands  Small companies  Format  Timeline  Job tools  Facebook Marketplace  BranchOut  Advantages  Interact with companies and public figures on a more personal level  Disadvantages  Be careful what you say  Facebook privacy changes
  • 5. + BranchOut on Facebook
  • 6. + Facebook Timeline
  • 7. + Twitter  Audience  Companies  Recruiters  Public figures  Users that you may share common interests with  Format  140 character tweets  Hashtags, RTs, DM, @reply  Advantages  Connect with people you don’t know based on similar interests  Used to integrate news, trends, and interactions  Disadvantages  Public domain  140 characters limit can be both an advantage and disadvantage
  • 8. + Twitter
  • 9. + LinkedIn  Audience  Professionals  Colleagues  Recruiters  Organizations / corporations  Format  Career profiles  Groups  Advantages  Follow companies  Join events  Recommendations  Connect with those in your field  Disadvantages  Need to sign up for LinkedIn premium account to send InMail  Limited number of jobs advertised  Need to establish connections in the real world
  • 10. + LinkedIn
  • 11. + Google+  Audience  Friends and family  Colleagues  Format  Like Facebook, but you can organize your friends and family into circles  Advantages  Share and follow relevant expertise  Hangouts  Follow companies  Disadvantages  Not as mainstream as the other social media sites
  • 12. + Google+
  • 13. + WordPress  Audience  Readers (those who are interested in your work)  Format  Blog posts  Tags, categories  Advantages  Use as a personal website (no HTML/coding required)  Post links to accomplishments  SEO  Register a domain name  Blog about your expertise  Disadvantages  May need to pay $ to fully customize your site
  • 14. + WordPress
  • 15. + YouTube  Audience  Public  Format  Professional and amateur videos uploaded by users  Advantages  Creative way to show off your skills  Disadvantages  Limited interaction with others  May take time to produce videos
  • 16. + What to do next…  Make a commitment to update your social media sites  Critique and measure your progress

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