Higher Education Live Transfers

LIVE Hot Transfers In Education

Who We Are

Founded in 2004, DoublePositive

is located in Baltimore’s high-tech waterfront community, home to some of the region’s most successful Internet startups and marketing-driven organizations.

Venture-backed

30 employees

$9 million annual revenue

What We Do

LIVE Hot Transfers are genuinely interested and qualified consumers delivered to your customers by phone using the DoublePositive platform, a proprietary combination of technology, process, an call center services.

Live Transfer The call center agent transfers the call to an enrollment advisor, and the enrollment process continues between the enrollment advisor and the consumer. 3 Live Contact DoublePositive’s call center agent contacts the consumer, verifies the consumer’s information and confirms their interest in speaking with an enrollment advisor. 2 Interested Consumer Consumers express interest in more information by submitting an online form or calling a toll-free number. DoublePositive gathers lead data and sends it to a call center in real time. 1

The Evolution of Online Marketing Banner Ads Clicks Leads Hot Transfers

Vertical Offerings LIVE Hot Transfers are currently being offered in the following Industry Verticals: - Mortgage - Debt Settlement - Education - Insurance

The Typical Enrollment Process 3 Begin Enrollment Presentation 2 Confirm Interest and Qualify 1 Make Contact

Enrollment Marketing Options Raw Lists Make Contact Qualify Enroll Qualify Enroll Make Contact Data Leads Enroll Hot Transfers

It’s So Simple Ok. I’ve got it. DoublePositive contacts, qualifies and transfers… So what’s the big deal? We have spent 3 years and millions of dollars doing nothing else

Infinite scalability up and/or down

Enormous efficiency gains and capacity increases

Only pay per transfer

No set-up fee

Our Process Scrub Data to remove dupes, bad data, etc. Score Lead Quality using proprietary algorithm that takes into account, data, geography, historical results, etc. Import Leads real time via custom web service or batch via private extranet upload tool Assignment Optimization Optimum sales professional selected automatically for call center rep based on customizable criteria Fail Outbound Optimization Approved leads that match current user/customer demand orders are separated and forwarded. High Cycle No Matches Outbound Dialing Call Center connects with consumer using custom, targeted scripts Matches Repeat 7 Times If No Connection Final Disposition captured and delivered in real time via web service or private extranet reporting service No Connection

Where We Add Value Increase Value from Lower-Scored Leads Since our process can work thru leads more effectively than most sales teams, we have been used to work thru the lower half of a batch of scored leads, so that the out-bound sales team is only working the highest scored leads, and our platform is used to work the lower half. Convert Data Leads to Qualified In-Bound Calls Allow firms that prefer In-bound over Out-bound sales models to be able to take advantage of traditional Internet data leads, which is the most common type of lead available today. Increase Lead Consumption Capabilities Since there is so much time consumed in the contacting/qualifying/confirming interest stage of the sale, firms are often limited in the volume of data leads they can effectively consume. By converting some or all of these to Hot Transfers, the volume of leads that can be consumed effectively can more than triple. Improve Call Center Utilization Since we incorporate efficient use of call center services as needed in our core offering, we provide firms with an easy and scalable method of employing call center services in a flexible and pay-per-use model that can be doubled in strength, or completely turned off, at the flick of a switch. Increase Staff Utilization Since on average, a sales professional only spends 20%-30% of his/her time selling; the other 70%-80% contacting/qualifying/confirming interest, we allow firms to better utilize their investment in people and infrastructure by allowing their sales professionals to spend 100% of their time selling.

Where Hot Transfers May Not Add Value

Low Lead Volumes If a client has an out-bound team, but is unable to keep them full with new Data Leads either because of cost or availability, then Hot Transfers may not make sense. This is because they are already paying the outbound staff, and they probably have the time to work thru the leads. If they can cut staff, then Hot Transfers may add value to help increase utilization of the new reduced staff to produce the same or better results.