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Graphic Design Principles

Graphic Design Principles



This presentation shows students examples of the thirteen principles behind good graphic design.

This presentation shows students examples of the thirteen principles behind good graphic design.



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  • Learn aboutGraphic Design & its Main Principles to create web or print media that is:Easy-to-readyMessage-tellingVisually Pleasing!
  • Graphic Design in the 21st Century is more than just “paper and pencil”!
  • In your own words, what is the meaning of Graphic Design?What are some of the end products of graphic design?
  • Web & Print media is everywhere!WebpagesDigital Video ProductionsPodcastsBillboardsMagazines, Newspapers, BooksBrochures, Mailings, Pamphlets, Bag Stuffers, NewslettersAdvertisementsLogos, SymbolsStationary, Business CardsCataloguesSigns, Comics, Product Packaging, CD Covers, CollagesScreen Printing on T-shirts
  • Go online and look for an advertisement that combines Text (typography), Graphics (visual arts), and a neat layout that adds to the message and appeals to the audience (You!).When you find the ad:Right-click the pictureCopy the picturePaste in a blank MS Word documentResize the ad so it takes up a good amount of space on the document (remember not to compromise quality of the picture)Print and go up to printer to get your advertisementWrite your first and last name on the printout
  • Read the following parts of this wiki book:Discipline – Graphics – Know the difference between RGB and CMYK colorDiscipline – Type – How can you make text (type) artistic?Theory – Form and Function - Know the difference between Form & FunctionTheory – Principles of Design – Read through the 13 (superstitious???) principles of Graphic Design – Know three of these principles and what they mean that you notice in your printed advertisement.
  • Look at your advertisement that you printed.Describe what makes the type on the advertisement readable and appealing. Use the principle terminology you read about on the last slide in the Principles of Design page of the Graphic Design wikibook (http://en.wikibooks.org/wiki/Graphic_Design/Principles_of_Design).
  • Take a look at these Inspiring and Creative Print Ads!
  • Look at your advertisement that you printed. Describe the:FormFunctionAudienceMessageof your advertisement.
  • Get ready to create works of art with media!

Graphic Design Principles Graphic Design Principles Presentation Transcript

  • GRAPHIC DESIGN PRINCIPLESWeb-based Instruction Mrs. Wiscount
  • A LITTLE BIT OF HUMOR... http://kirkstarr.vox.com/library/photo/6a00c225264172549d00d4143c49243c7f.html
  • WHAT IS GRAPHIC DESIGN? Graphic Design?http://commons.wikimedia.org/wiki/File:Bullseyelogo.jpg
  • KEEP IN MIND... Graphic design enhances transfer of knowledge.http://www.flickr.com/photos/83385870@N00/218151333/sizes/z/ by sublicious on flickr
  • KEEP IN MIND... Graphic Design combines Text - Typography Graphics – Visual Arts Page Layout to produce the final project.
  • GRAPHIC DESIGN PRINCIPLES Graphic Design Wikibook http://commons.wikimedia.org/wiki/File:Gems_and_Rhapsodies_front_cover.png
  • KEEP IN MIND... Readability is enhanced by improving the visual presentation of text. http://www.flickr.com/photos/sitarastarlight/3942307847/sizes/o/ by ~*~Sitara~*~ on flickr
  • AS A GRAPHIC DESIGNER, ONE PRINCIPLE RESPONSIBILITY WE HAVE IS T O C O N V E Y A M E S S A G E E F F E C T I V EL Y V I A V I S U A L M E A N S . 25 Inspiring & Creativehttp://commons.wikimedia.org/wiki/File:Pep_Boys_Logo.jpg Print Ads
  • KEEP IN MIND...FunctionFormMessageAudiencewhen creating web or print media... http://www.flickr.com/photos/anthonywoods/2648481350/sizes/m/ by Anthony Woods at flickr
  • Get Ready to Create with Text, Visual Graphics & Layout! http://www.flickr.com/photos/29671464@N02/2828031761/sizes/o/ mlangsam2004By