AWC 2.0 - June 30, 2009

AWC 2.0
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History
Founded in 1994 by Paul Wagner, Harvey Posert, and Sam Folsom
Established to encourage wine writers, the craft of wine writing, and wine coverage in the media
Mission has evolved over the years
Hiatus since 2007
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Mission Statement
The mission of the Academy of Wine Communications is to provide a public forum for wine & food public relations and marketing professionals to network, exchange ideas, meet key members of the wine press, and learn classic and innovative techniques for communicating about wine.
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Officers
Michael Wangbickler – Executive Director
Lisa Adams Walter – Assistant Director
Paul Wagner – Treasurer
Harvey Posert – Awards Committee Chair
Interested in helping shape the AWC? Volunteer.
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General Principles
Build on the past – look to the future
Be a resource
Inclusion of all wine regions
Web 2.0 for communication
Content generation
Green organization
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Activities
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Events
Quarterly meetings
Monthly meet-ups
Training sessions/seminars
Online meetings/chats
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The Academy Awards of Wine
Revamped for 2009
More focus - categories
The AWC will conduct an open nomination/election process.
Final nominations will be chosen by the Awards Committee from those submitted.
Each member of the AWC will have a chance to vote for the winners.
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Social Media
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Other projects
Quarterly e-Newsletter
Website badge/widget
Membership survey
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Updated Identity
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New Logo
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Design by:

Updated Website
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Future Possibilities
501(c)3 Status
Local chapters
Annual conference
Partnerships
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Thank Yous
Titus Vineyards
Verge Wine Cellars
Wente Family Estates
E&J Gallo Winery
Design This!
Culinary Institute of America
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We Need Help!
Success depends on membership
Get involved
Help us grow
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Where to find us?
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@academy_of_wine
Facebook.com/academyofwine
LinkedIn.com/groups?gid=1878431
Ustream.tv/channel/
Academy-of-Wine-Communications