1. « The GTA Food and Beverage
Cluster »
By: Melissa Brasil

2. According • A cluster focuses on competitive
to Michael strategies for governments and
organizations
Porter
What is a According
to Richard • clusters are based on creativity
Cluster? Florida
• A cluster is concentration of
companies and industries in a
geographic region, which are
interconnected by the markets they
Overall serve, and the products they
produce, as well as the
suppliers, trade
associations, government and
educational institutions.

3. GTA Clusters
•Aerospace
•Automotive
•Apparel and Textiles
•Biomedical and
Biotechnology
•Business and
Professional Services
•Financial Services
•Food and Beverage
Manufacturing
•IT&T
•Media
•Tourism

4. About the Food and Beverage
Cluster
Annual sales of
$17 billion
Over 2000 food
and manufacturing
establishments
Over the last five
years, experienced
a growth rate of
about 4.5%
Created 4.5% increase in
Employment

5. Food and Beverage Cluster
Composition

6. GTA Cluster Members
 Maple Lodge Farms Ltd. 1,700
 Quality Meat Packers Limited 680
 Cadbury Chocolate Canada Inc. 800
 Cargill Foods 1,000
 Campbell Soup Company Ltd. 650
 Peek Freans 600

7. Trade Shows

8. Competitor One: Chicago Food
Processing Cluster
Food processing is when you change raw ingredients
into food that can be consumed Transformation
includes activities such as enhancing the
flavour, adding nutritional value, and preservation
The processed food industry is one of the largest
manufacturing sub-sectors in the US economy
The industry employed 1.44 million people in
2004 and with an output of $470 billion
industry sales were estimated to be $784. The industry
has expanded output by 1.2% CAGR in the period 1994-
2003

9. Competitor Two: Food and
Beverage Cluster in New Zealand
There is a long and proud history the food industry has a
long and proud history in New Zealand’s development
The country has always had bountiful resources and food
and beverage processing has evolved into a vibrant
industry sector
Food and beverage processing is one of the largest
industry sectors within the southern sector of
Auckland, New Zealand
There are over 5,460 people employed in the southern
sector of Auckland and over 73,000 in New Zealand
growing at a rate of 5% a year

10. Recommendation
The recommendation for the GTA Food and Beverage cluster
is to follow the three critical success factors and focus on
reaching the ideal cluster:
Strong skills base
Innovation and R&D capacity
Networks and Partnerships

11. Implementation
Short-Term
Create seminars about the food and beverage clusters to be
presented in food and beverage specialty programs (I.e. George
Brown College of Culinary Arts)  Establishes partnerships and
innovation
Create a booth and the Canadian Food and Beverage Show with
resources such as innovation centers and centers of excellence
Long-Term
Acquire new financial resources
Open more innovation centers and centers of excellence
Implement a mandatory cluster course in the school curriculum
Work towards food tourism

12. Thank You