32           .2


    Report for ltdc.org.ls
    Generated on February 9th, 2010 at 21:02:19 GMT

    Promoting Lesotho as...
LTDC - investments
                                    investments - Welcome to Lesotho Tourism Development Corporation
  ...
Low impact
Easy to solve

  The website is not structured using the levels of headings in HTML (from H1 to H6) or it has f...
Lesotho Tourism                                                                            17.77%

                       ...
Define the language in each page's HTML.
  Specify the language code in the URL as well. Example: mywebsite.com/fr/myconte...
Although Google™ ignores Geo-Meta Tags, the search engine Bing takes them into account .



   Off-Site SEO

  Popularity
...
It offers two options for suggesting websites for possible listing: " Standard ", which is free, and a paid submission pro...
Usability

Readability level                       Kid

High impact
Difficult to solve

     This measures the approximate...
To improve your website responsiveness keep your server location close to your main visitors.

  Click here to test your w...
http://www.centralbank.org.ls/                                                     Unknown

                              ...
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Lesotho Tourism Development Corporation woorank web analysis

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Lesotho Tourism Development Corporation woorank web analysis

  1. 1. 32 .2 Report for ltdc.org.ls Generated on February 9th, 2010 at 21:02:19 GMT Promoting Lesotho as a preferred adventure tourist destination through strategic marketing and sustainable product and industry development in partnership ... Visitors Traffic estimation 0 to 1,500 visitors/month We use several tools to estimate the web traffic: Google™ ad Planner , Google™ Trends and Alexa. Alexa rank 6,713,915 High impact Although it is not 100% accurate , the Alexa rank is a good estimation of the worldwide traffic on a website. A low rank means that the website gets lots of visitors. Take a look at the most visited websites by country. This can give you precious insights. Quantcast and StatBrain provide similar services. Compete rank Unknown High impact Compete is a traffic estimation tool that only takes US visitors into account. To learn more about Competitive Research Techniques and Tools, check out the Chapter 3.2 of the comprehensive Search Engine Optimization For Dummies book. Content Indexed pages 63 High impact Difficult to solve Indexed pages consist of all the website's pages indexed by Google™ . A low number (compared to the total pages/URL) probably means the internal link architecture is not optimal. Therefore Google™ can not crawl the whole website. The more pages your site has within the Google cache, the better. Popular pages Welcome to Lesotho Tourism Development Corporation Lesotho Tourism LTDC - investments
  2. 2. LTDC - investments investments - Welcome to Lesotho Tourism Development Corporation LTDC - investments LTDC - organisation LTDC - news letter Lesotho Tourism This lists the most popular pages for this website. To learn more about Reading Search Results, check out the Chapter 1.3 of the comprehensive Search Engine Optimization For Dummies book. In-Site SEO Home analysis URL http://ltdc.org.ls Length: 4 characters Keep your URL short. If possible avoid long domain names. If you plan to go international, book local country domains . An obvious URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it. Keep in mind that URL's are an important part in the SEO strategy . Did you know you can help Google™ to better understand your URL's? Title Missing High impact Easy to solve Your title should contain between 10 and 70 characters (spaces included). Make sure your title is explicit enough and contains the most important keywords . Ensure each page has a unique title. Meta description Missing High impact Easy to solve The meta description provides an opportunity to influence how your Web page is described in the search results. Your Meta Description should contain between 70 and 160 characters (spaces included). Make sure your Meta Description is explicit enough and contains the most important keywords . Ensure each page has a unique Meta Description. Meta keywords Missing Meta keywords list keywords supposedly relevant to the website's content. Because search engine spammers have abused this tag so much, this provides little to no benefit to your search rankings. To learn more about Keyword Techniques and Tools, check out the Chapter 2.1 of the comprehensive Search Engine Optimization For Dummies book. Headings H1 H2 H3 H4 H5 H6 0 0 0 0 0 0
  3. 3. Low impact Easy to solve The website is not structured using the levels of headings in HTML (from H1 to H6) or it has far too many H1 titles. For greater SEO impact, only use one H1 per page. Since they are "headings" search engines figure that they are closely related to the content of the page that they appear on. Make sure the first levels include the right keywords. Images No images found on this website. High impact Easy to solve Most of your images have an alternative text ( alt attribute ) specified. Check the list below and make sure effective ALT text are written for the images. Click here to find out how to optimize images for search engines. Restrict the number and size of images to maintain website's responsiveness. Text/HTML ratio 0% High impact Difficult to solve Your ratio is below 15%, which means the website has too few text content. Improve your SEO by adding more text to your pages and thus increasing your keyword density . Frames No Low impact Difficult to solve There is no frame in the homepage, which is great. Frames can cause problems for search engines because they don't correspond to the conceptual model of the web . Avoid them as far as possible. Flash No Low impact Difficult to solve No Flash has been detected on the homepage, which is good. Although Flash content often looks nicer, it cannot be indexed by search engines. (However this might change in a near future.) Flash should only be used for specific enhancements. Avoid full Flash websites to keep an optimized SEO. This advice also applies to AJAX (although it might ch ange in a near future). Inside analysis Inside links analysis Nice! You have different titles on each pages! Title Meta description Text/HTML ratio Welcome to Lesotho Tourism 16.28% Development Corporation
  4. 4. Lesotho Tourism 17.77% LTDC - investments 31.07% High impact Easy to solve No duplicate content has been detected on the pages of this website. Use Google™ Webmaster Tool to improve the way search engines index your website. To learn more about Linking Strategies, check out the Chapter 5.1 of the comprehensive Search Engine Optimization For Dummies book. Website compliance www resolve Too bad! Your content is different with or without www! High impact Easy to solve This website does not resolves www and non-www on a same version of the URL. It is crucial to fix it. Redirects from your non-preferred domain is important because search engines consider http://ltdc.org.ls and http://www.ltdc.org.ls as two different websites. Once your preferred domain is set, use a 301 redirect to redirect traffic from your non-preferred domain. To learn more about Using Redirects for SEO, check out the Chapter 7.3 of the comprehensive Search Engine Optimization For Dummies book. robots.txt No High impact Easy to solve The website doesn't have a robots.txt file, which can be problematic. Robots.txt file allow to restrict access to websites by search engine robots that crawl the web and prevents them from accessing certain pages. It also specifies where the XML sitemap file is located. Once you've created a robots.txt file click here to analyze its syntax and ensure it does not contain errors. XML Sitemaps Missing Low impact Easy to solve The website does not have an XML sitemap, which can be problematic. A sitemap lists the URLs and includes additional information about each URL. This allows search engines to crawl the site more intelligently. Click here to generate an XML sitemap for this website. Despite sporadic debates regarding this issue, we also recommand to submit the sitemap to Google™ Webmasters Tools and to yahoo site explorer . Language Declared: Missing Detected: Missing Low impact Easy to solve You have not mentioned the Language of your website. Use the META Language Tag to specify the natural language. Tips for multi language websites:
  5. 5. Define the language in each page's HTML. Specify the language code in the URL as well. Example: mywebsite.com/fr/mycontent.html. Check out this website for more multi language tips. Doctype Missing The doctype is an instruction to the web browser , so that the browsers can render the content correctly. Encoding No Low impact Easy to solve The language encoding is not specified, which may cause special characters rendering problems. Google Analytics No Low impact Easy to solve This website is not monitored by Google™ Analytics . You're really missing a great opportunity if you don't have another analytics tool installed. Google™ Analytics is a free solution that gives you rich insights into your website traffic. With Google™ Analytics, you can analyze your traffic data in an entirely new way and create higher converting websites . W3C validity Invalid Low impact Difficult to solve Use valid markup that contains no errors that could make your page difficult for search engines to index. To fix the detected errors, run the W3C validation service. W3C is a consortium that sets the Web standards. Microformats Missing Low impact Easy to solve This website does not take advantage of Microformats. Microformat is a technical semantic markup that can be used to better structure the data submitted to search engines. Thanks to Microformats Google™ regularly improves its search results presentation. Dublin Core Missing Low impact Easy to solve This website does not take advantage of Dublin Core. Dublin Core is a standard of metadata elements used to describe the content of a website. Geo Meta Tags Missing Low impact Easy to solve This website is not geotagged .
  6. 6. Although Google™ ignores Geo-Meta Tags, the search engine Bing takes them into account . Off-Site SEO Popularity Google last crawl date Unknown Google periodically crawls websites looking for new and updated content. In general, you want Google to crawl your site as often as possible, so your new content shows up in Google search results immediately. Click here to ensure the website's content and links have been indexed by Google. If the Google's™ cache of the website lack text or links, it means there's a programming problem. Backlinks 94 High impact Difficult to solve Backlinks consist of all the links pointing to your website . It's the popularity rating of the website. Since this factor is crucial to SEO , you'd better set up a strategy to improve the quantity and the quality of the backlinks. To learn more about Incoming Links, check out the Chapter 1.2 of the comprehensive Search Engine Optimization For Dummies book. .edu backlinks 0 High impact Difficult to solve Because they are stricly reserved to educational institutions, .edu domains are considered as authority sites. Therefore links pointing from .edu domains have stronger SEO impact . .gov backlinks 0 High impact Difficult to solve Because they are stricly reserved to government institutions, .gov domains are considered as authority sites. Therefore links pointing from .gov domains domains have stronger SEO impact . Directories DMOZ No High impact Easy to solve This website is not listed in DMOZ , a multilingual open content directory of World Wide Web links constructed and maintained by a community of volunteer editors. Submitting the website here is important since search engines take DMOZ into account. Yahoo! Directory No Low impact Easy to solve The Yahoo! Directory is a web directory which rivals DMOZ.
  7. 7. It offers two options for suggesting websites for possible listing: " Standard ", which is free, and a paid submission process that offers expedited review To learn more about Optimizing Directories, check out the Chapter 4.4 of the comprehensive Search Engine Optimization For Dummies book. Social Media Delicious links 0 Low impact Difficult to solve Delicious is a popular social bookmarking web service for storing, sharing, and discovering websites. Digg entries 0 Low impact Difficult to solve Digg is a social news website made for people to discover and share content. Digg is a great way to know the latest news about this website . Twitter recent backlinks 0 Low impact Difficult to solve Click here to browse the most recent tweets related to this website. Recent tweets are a real-time way to appraise what people are saying about a website. Twitter account check Twitter username ltdc is already taken! Is it yours? Twitter is a fast-growing social network . If need be, book the Twitter account of the brand right now to prevent identity theft . You'd better also check the availability of your brand name in other social networks . To learn more about Connecting with Social Networks, check out the Chapter 6.5 of the comprehensive Search Engine Optimization For Dummies book. Wikipedia backlinks 0 High impact Difficult to solve Neither articles nor references of this website were found on Wikipedia . Since Wikipedia is currently the world's largest wiki, you'd better write a Wikipedia article for your website. Feeds Missing Low impact Easy to solve This website does not provide a feed. Feeds are important for blogs and news websites as they allow to notify subscribers of content updates, which improves website visibility. Did you know that FeedBurner provides custom RSS feeds and management tools to bloggers, podcasters and other web-based content publishers?
  8. 8. Usability Readability level Kid High impact Difficult to solve This measures the approximate level of education necessary to understand the web page content. A website targeting a large audience should be easy to read for a teenager. Use the world standards to improve the readability of your website. Favicon Missing High impact Easy to solve The website does not have a favicon. Add a favicon to improve brand visibility. This tiny enhancement is especially important when bookmarking. Website informations Server Load time 0.001 second(s) (0.000 s/Kb) High impact Difficult to solve Site speed is becoming an important factor to rank high in the Google™ search results This website is fast. Well done. Check out these other tips to make this websites run faster. IP ltdc.org.ls Your server IP has no impact on your SEO. Advanced users can use Robtex to get a comprehensive report on their domain name server. DNSstuff may help them to further investigate. Location
  9. 9. To improve your website responsiveness keep your server location close to your main visitors. Click here to test your website speed. Everything is OK if the average time over 10 pings is less than 300ms. To learn more about Server Issues, check out the Chapter 7.1 of the comprehensive Search Engine Optimization For Dummies book. gzip No Low impact Difficult to solve This website does not take advantage of gzip. gzip is a free software with GNU license that helps to improve the website's speed. Other facts Safe browsing Yes Low impact Almost impossible to solve This website is safe. Suspected phishing and/or malwares pages have not been detected. To learn more about Spam Issues, check out the Chapter 1.6 of the comprehensive Search Engine Optimization For Dummies book. Related websites Related websites Website WooRank http://www.lesotho.gov.ls/ Unknown http://www.malealea.co.ls/ Unknown http://www.botswanatourism.co.bw/ Unknown http://www.afdevinfo.com/htmlreports/org/org_24548.html Unknown http://www.lhwp.org.ls/ Unknown http://www.southafrica.net/ 61.7
  10. 10. http://www.centralbank.org.ls/ Unknown http://www.drakensberg-tourism.com/lesotho-tourism.html Unknown This lists the websites related to your domain. Domain Whois Don't know the whois server for domain ltdc.org.ls Old domainss are better ranks by search engines. They will perform better. Google™ temporarily reduces the page rank of new domains, placing them into what is referred to as the " sandbox ". Registering a domain for many years can counter this effect to some extent. Take these Whois tips to further improve your SEO. To learn more about Web Analytics, check out the Chapter 8.2 of the comprehensive Search Engine Optimization For Dummies book.

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