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NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
NGOs and Social Media: Case Study Arab Uprisings
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NGOs and Social Media: Case Study Arab Uprisings

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  • 1. NGOS AND SOCIAL MEDIA: COMMUNITY MANAGEMENT IN RECENT ARAB UPRISINGS
    Mustafa Abbasoglu
    107604024
  • 2. A QuickWalkthrough
    What is a Non-governmentalOrganization?
    NGOsarebig, but how bigarethey?
    ChallengesforNGOs
    OpportunitiesforNGOs in socialmedia
    NGOs in socialmedia
    Discussion: Socialmedia in TunisianandEgyptianUprisings
  • 3. What is a Non-GovernmentalOrganization?
    humanrights, womenrights, indigenousrights, freedomandpeace
    delivershumanservices
    promotesgrass-rootseconomicdevelopment
    preventsenvironmentaldegradation
    andpursue a thousandotherobjectivesformerlyunattendedorlefttothestate.
  • 4. NGOsarebig, but how bigarethey?
    AccordingtoThe World FactBook - 2010 GDP(PPP) estimates:
    227 Countries
    76 lessthan 10 billion $
    IncludesLiectenstein, Andorra, San Marino, Monaco
    27 lessthan 1 billion $
  • 5. NGOS arebig, but how bigarethey?
    WorldVision, 2011
    Forbes, 2005
  • 6. NGOsarebig, but how bigarethey?
    BRAC
    120.000 Employees
    The Art of Living
    300 m volunteers, 151 countries
    • Globally
    40.000 International
    277.000 Russia, 3.3 m India
    OECD: %15-%20 overseasaidthroughNGOs (2008)
  • 7. ChallengesforNGOs
    Resemblescharacteristics of a businessenterprise
    Main Challenges
    Fluctuatingbudgets, nolong-termplanning
    Dependency on Donors
    Autonomyunderthreat
    Bureaucracy, struggleforleadership
    Prioritizationissues: Focus on administrativeconcerns
    Uncontrolledgrowth
    Human Resources
    Visibility
    Communication
  • 12. ChallengesforNGOs: Communication
    Consumer behaviourevolves as societyandtechnologydo
    from
    Emails
    Telemarketers
    Street volunteers
    Call foraction
    towards
    Ladder of Engagement-BethKanter
    Organicrelationswithfollowers
    donor-get-donor
  • 13. NGOsandSocial Media
    Overcomebasicchallenges
    Deliver yourmessage
    Raisefund
    Createpublicawareness
    Withsocialmedia
    Visibility
    Shareinstantly
    Interact
    Budget-friendly
    Copyinfinitely
  • 14. NGOs @ Social Networks
    Wyclef Jean's Haiti Relief Tweets Raise $1 Million
    24 hours
    200.000 donations
  • 15. Grassroots @ Social Networks
    Socialmovements, i.e. grassrootorganizationsgain momentum
    Political self-expression
    Internetime Dokunma
    ArabUprisings of 2011
  • 16. 15 FebEricSchmidt, former Google CEO, tweets: “Egypt: peopleplustechnology-whatan amazingforceforgood”
    Do Social Networks deservedthecredittheyaregiven?
  • 17. Tunisia: Whathappened?
    oldprotectorate of France till1956
    autocraticone-partystate
    ByDecember, 2010 unrest vs. policeviolence
    Tragicdeath of MohamedBouazizi
    Incidentsfor 9 days
    Zineel-Abidine Ben Ali resigned, 14th Jan
    a caretakergovernment
    No formermembers
    Tunisianelectionshavebeencalledbytheinterimgovernmentfor 24th july.
  • 18. Tunisia: Whathappened?
    Intensecensorship
    Governmentcontrolledbroadcast
    Facebook
    Ratednon-politicalbyauthorities
    Oppositionleaderpagescensored
    Bloggers #1 platform
    Bouazizipictures
    Woundedguyandiphone
    Intheabsence of media, peopleeffectivelybecamethemedia.
  • 19. Egypt: Whathappened?
    Oldprotectorate, underpoliticalinfluence of UK until 1953.
    Incidents Jan 25 «millionsmarch»
    Mubarak(since 1981) resignedFeb 12
    theSupremeCouncil of EgyptionArmedForces,
    guaranteedtocallelectionswithinsixmonths
    Protestscontinuedand on 3 March, Prime MinisterAhmedShafiqresignedfrom Office.
    ArmedForcesproposed US-trained transport ministerEssamSharafto form a newgovernment.
    Actionsthattheinterimgovernment has taken:
    Economicrelief
    parliamentaryelectionsforJune, and a presidentialelection in August
  • 20. Egypt: Whathappened?
    pro-revolutionarypurposeswereeasilybeingdetectedandintimidated
    AhmedMohsen, bloggercaptured April 2009 for "exploitingthedemocraticclimatetooverthrowthegovernment".
    Unrestongoing, 6th April movement, 2008: general strike, started life on Facebook, 64.000 members
    • Wael Abbas, blogger, sharedcontent
    • 21. thepolicebeatingupprotesters
    • 22. torturingdetaineesandriggingvotecounts
  • Egypt: Whathappened?
    Jan 25 March
    sameday as Policeday
    in memoir of Khaled Said, beatentodeathbypolicemen, Summer2010
    Protestorsorganized on networks
    InspiredbyTunisianrevolt
    OppositionleaderAyman Nour
    6th April movement
    Numbersrosefrom 50.000 to 1 m people in 6 days
    Regimeattempttoblock Internet & GSM
    Morepeopleflockedtostreets «backfire»
    Facebook andTwitterapps
    Tahrir squarephotosinspiredothercities
  • 23. Discussion: Wouldit be possible 10 yearsago?
    Rafat Ali, a socialmediaexpert: Facebook to organize, Twittertoinform
    Instantly spread
    Organize gatherings
    Citizenjournalism
    Moral support
    Sharestories
    Feelbeingpart of a mass
    WaelGhonim, Google marketing manager: «I wanttomeet Mark Zuckerbergsomedayandthankhimpersonally»
    Egyptianfamilynamedtheirnewborn Facebook
  • 24. Discussion: Would it be possible 10 yearsago?
    EvgenyMorozov, a well-reputedauthorandscholar in USA
    «TheNet Delusion: The Dark Side of the Internet Freedom”
    Cyber-utopians, internet’scheerleaders
    Underratenetworks of grassrootsactivists
    Exageratesocialmedia, meretools
    Facebook andTwitter: theservice provider of therevolution?
    Oppressorsuse it as well.
    twoactivists in Iran forspreading video content on “Twitterrevolution” in Iran of 2009.
    GwynneDyer, an independentjournalist, London
    conditionsin theArabworld has not beenchangingfor a longperiod
    People werealwayspoor
    regimeswereneverlessharshnorlesscorrupt.
    Self-immolationis norealexcusetoexplainhappenings in Middle East
    Social Media not whatbroughtthem “out at last”.
    United States, militaryoutoffthezonebytheend of 2011.
    Martin Zuckerberg, Facebook CEO
    "It would be extremely arrogant for any specific technology company to claim credit. "
    "People are now having the opportunity to communicate, that's not a Facebook thing. That's an Internet thing."

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