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Music international for_schools_2014

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Mass Education method for Music in Schools. ONLINE resources for TEACHER and Students and Parents at home. Addressing the 5 cost-drivers to ensure Quality Music Education. Teacher-Training, ...

Mass Education method for Music in Schools. ONLINE resources for TEACHER and Students and Parents at home. Addressing the 5 cost-drivers to ensure Quality Music Education. Teacher-Training, Infrastructure, Music-Instruments, Legal and IPR-protected Sheet-Music and Management Syllabus, Lesson Plans. Certification & Assessment.

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    Music international for_schools_2014 Music international for_schools_2014 Presentation Transcript

    • Music Department Plan, Financing, Budget(s), Resources : Teaching, Learning & Development Roadmap
    • Music Department : Out-Sourced, Partner OR Managed Services Solution A complete solution - or just take some of it – for your School Music Department
    • Get a Music Instrument into the hands of every Child.
    • The Music Academy of Music International.
    • Cost Drivers + Inflow Mandatory (eg. IB) Established Syllabus Formal Music Education School(s) Competition Demand from School, Children & Parents Audience(s) & Local Community - Outflow Management Teachers Instruments Sheet-Music Infrastructure Syllabus Curriculum Lesson-Plans Budgets TCO-ROI Repertoire Orcehstration Skill-Sets Availability Salary, Growth 40% Occupancy Development High-Cost Bulky Availability Re-use IPR - Legal Workbooks, High-Cost Availability India-Relevant Rooms (x N) AV + Projection Stands etc. Internet Stay, re-locate, Commute, Food
    • Priority Sheet-Music Instruments Teachers We & our Business MANAGEMENT Management You & Your School INFRASTRUCTURE Infrastructure
    • Why? 1. It’s not of main-stream importance to the school. 2. HOWEVER …it’s a huge intangible benefit … if done well. Highly emotional-connect of Students & Parents. 3. The VALUED need of Bollywood is NOT the right Music Education. 4. Can be expensive with high Cap.Ex., high Op.Ex., high TCO (Total Cost of Ownership) and minimal ROI (Return On Investment). 5. Difficult to get, motivate, scale, grow and retain Teachers. 6. The need is for TOO many teachers with ONLY 10%-25% utilization capacity EACH.
    • What is Expensive? 1. Cap.Ex. 1. Multiple Class-rooms OR Large areas. 2. Variety range, quantity & size, cost of Music Instruments. 3. Large-Display. Projection. Music Stands. Lighting. Audio Systems. 2. Op.Ex. 1. 2. 3. 4. 5. Cost of many originals of Legal Sheet Music. Maintenance of Music Instruments. Consumables. Repair of Music Instruments. Internet bandwidth. Teachers. Teachers. Teachers.
    • Instrument Grouping • Band – Drum & Bugle (24 to 60) – Bagpipe (24 to 60) – Brass / Marching (24 to 60) • Orchestra – – – – Strings (20 to 60+) Brass (20 to 60+) Woodwinds (20 to 60+) Rhythmic Percussion 4 to 10 • Other (as many individual ONLY). – – – – – – Piano. Classical Guitar(s) Electronic Keyboard(s) Drums. Drum Machine Electric. Acoustic. Rhythm. Lead. Bass. Mandolin. Banjo. Ukulele.
    • Instrument Sections (Grouping) Age 9+ Age 11+ Age 11+ Age 7+ Age 3+ Age 5+
    • GROUPING Trumpet Clarinet Classical Guitar Violin - Viola Recorder Orff Instruments Flute Tuba Euphonium 88-key piano Cello Piano Harp Bassoon French Horn Timpani Double Bass
    • Instrument Funding … • Outright Purchase (Open Market) • Bulk or Individual Purchase (Dealer Supported) • Loan EMI. Hire-Purchase. • FUTURE. Lease. etc.
    • Music Education Goals, Extent, Scope, Methodology, Genre(s). Focus etc.
    • Why are you (we) doing all this?        Music is an ‘essence’ of life I/we are told to? Part of my job? Essential part of Education? Character Development? Career? A part of the Arts? Music to teach OTHER subjects. Music Therapy.
    • More specifically … 1. Social-Community Give-back – Want EVERYONE to learn to play an instrument. Sing. Educated, Informed & Quality Music Appreciation while acknowledging PopCulture-keyboard-drums-guitar. 2. Personal Challenge – We want to be Educators. Challenge ourselves. Create. Perform. 3. Staying Profitable – Cash IN must be higher than Cash OUT. 4. Academy Image – We want to proud of and known. Our Brand. 5. Business Revenue – We need annual volumes, growth & scale to stay ahead of Market, Competition & Others.
    • The WHOLE Music Department Grade 8 IB SL & HL ALSO … Related to Class, Age, Ability, Talent, Practice, Time, Cost Investme nt etc. Grade 7 Grade 6 Performance 1. Exams. 2. Band(s) 3. Orchestra Grade 5 Grade 4 Grade 3 Instrument(s) • Brass • Woodwinds • Strings • Percussion Pop. / Popular • Guitar • Keyboard • Drums Theory Grade 2 CAREER 1. Music 2. Arts 3. Theatre Singing Grade 1 IB Syllabus IGCSE-Music Syllabus ABRMS Club Extra-curriculur
    • Your Syllabus Options 1. IB. SL & HL 2. IGCSE. Music as an Elective / Subject. 3. UK ABRSM (or Trinity) Syllabus. 4. MI (Music International Grand Syllabus) 5. Your School(s) ‘Own’ Syllabus.
    • The IB Syllabus Support to … ONLY
    • IB Description and Aims 1. enjoy lifelong engagement with the arts 2. become informed, reflective and critical practitioners in the arts 3. understand the dynamic and changing nature of the arts 4. explore and value the diversity of the arts across time, place and cultures 5. express ideas with confidence and competence 6. develop perceptual and analytical skills 7. develop their knowledge and potential as musicians, both personally and collaboratively.
    • IB Assessment #1 of 2 1. a broad and balanced, yet academically demanding, programme of study 2. the development of critical-thinking and reflective skills 3. the development of research skills 4. the development of independent learning skills 5. the development of intercultural understanding 6. a globally recognized university entrance qualifications
    • IB Assessment #2 of 2 1. knowledge, understanding and perception of music in relation to time, place and cultures 2. appropriate musical terminology to describe and reflect their critical understanding of music 3. comparative analysis of music in relation to time, place and cultures. 4. creative skills through exploration, control and development of musical elements 5. performance skills through solo or group music making 6. critical-thinking skills through reflective thought
    • IB Current Teacher Criteria • • • • • • • • Newly qualified Diploma IB may apply. IB experience preferred. (not mandatory) 2-years of experience? Diploma in IB not the only criteria … A level, AP level acceptable. ABRSM acceptable. International Teaching Experience ok. ONE teacher won’t do (for Music).
    • Current ‘Teacher’ gaps / short-falls … • Mis-matched Qualifications / Certifications. • Mis-matched Experience. • Primarily one-Instrument Certified. – – – – Known problems with Trinity & even ABRSM Not performers. Weak in Theory. Do not play more than ONE instrument. • Creating Marching bands, Orchestras, Chorus are TOUGH • Every musician cannot become a Teacher. – (eg. A salesman cannot promoted to be a manager) – Motivation. Finances. Incentive. Career-choice. • Can’t teach – A syllabus. – A group. Mass Education. – Children.
    • Quick-fix solutions for previous gaps • Start teaching, get them certified. • Mass Teaching Methodology. • Large amount of “teaching-aids” for nonstrength areas. • Other Instrument support. • Syllabus based Class-Period specific, minute-by-minute Lesson Plans. • LEGAL Sheet-Music. Arrangements. Transcriptions. Workbooks. • Event-day “Players” support.
    • IB Syllabus Inputs & Support • • • • • • Help identify Teachers. Specialist inputs. Instrument-specific etc. Lesson plans. (SL & HL … PYP, MYP and DP) Workbooks, Materials. Teaching aids, presentations. myMI Subscription – – – – Personal License(s) Teacher Institution License myMI Library & Resources Sheet Music. Transcriptions. Arrangements • Performance related Content, Resources etc. • Repertoire Development. Genres. Styles.
    • IB Syllabus %age BU Weeks Total Hours SL 1.5 hrs SL x 3 Week BU 33 150 Annual per-year Lesson Plans 5 + 5 PYP HL 1.5 hrs HL x 4 Week 40 240 100 MYP 160 Practical MP-0 Warmup 5 2 7 2 7 MP-1 Scales 10 5 14 3 14 MP-2 Exercises 35 16 47 12 47 MP-3 New Music 35 16 47 12 47 MP-4 Old Music 10 5 14 3 14 MP-9 Warmdown 5 2 7 2 7 Theory MT-1 MT-3 MT-4 MT-9 Music Perception & Analysis - Study of Prescribed Work - Study of Music Genre & Styles - Musical Investigation Option A : Solo Performance Performance Preparation x 2 per year Option B : Group Performance Performance Preparation x 2 per year Option C : Composition x 3 per year 50% 38% 34 135 50% 31% 28 113 50% N/A 50% 31% 28 113
    • India-IB focus (SL-PYP or HL-MYP) Weeks Total Hours Annual per-year Lesson Plans 5 + 5 33 150 PYP 100 40 240 MYP 160 Theory MT-1 MT-3 MT-4 MT-9 Music Perception & Analysis - Study of Prescribed Work - Study of Music Genre & Styles - Musical Investigation Option A : Solo Performance Performance Preparation x 2 per year Option B : Group Performance Performance Preparation x 2 per year Option C : Composition x 3 per year 50% 38% 34 135 50% 31% 28 113 50% N/A 50% 31% 28 113
    • MI Teacher(s) Experience 1. Philippines 2. India. 3. UK, USA, France, Malaysia, Singapore, Japan .. (Experience in what?) 4. Taught at Lawrence-Lovedale, Hebron, St. Marks Music Academy, TISB, Baldwins, St. Josephs. 5. Degree in Music. 6. ABRSM Qualified. 100’s of ABRSM & Trinity Examination Appearances. 7. Total Performance Experience of 100+ years.
    • MI long-term & Master Plan (IB Group 6 really) 1. Music 1. 2. 3. 4. 5. 2. Theatre 3. Dance MI Academy MI Coaching Minstrels MI Minstrels MI Music Methodology MI Instrument Consortium 4. Film & TV A D E E B A C B D B B C C C D A E E A D 5. Visual-Arts
    • Other than IB Syllabus
    • The MI Syllabus Option
    • Partner Approach please! In-House Out-Source Grade 8 IB SL & HL ALSO … Related to Class, Age, Ability, Talent, Practice, Time, Cost Investme nt etc. Grade 7 Grade 6 Performance 1. Exams. 2. Band(s) 3. Orchestra Grade 5 Grade 4 Grade 3 Instrument(s) • Brass • Woodwinds • Strings • Percussion Pop. / Popular • Guitar • Keyboard • Drums Theory Grade 2 CAREER 1. Music 2. Arts 3. Theatre Singing Grade 1 IB Syllabus IGCSE-Music Syllabus Extra curricular ABRMS
    • AGE based Learning Groups • Grouping  Ages 3+  Ages 6 and 7  Ages 8 and 9  Ages 10 to 15  Ages 16 to 21  Age 21+ • Categories     Dance. Movement. Voice. Sing. Orff Instruments. Recorders. Orchestra Instruments.
    • myMI : Age Group-Phases Targets • Phase I – School Education. – K12 : Age 6 to Age 18 • Phase II – Ages 18 to Ages 23-25 – Intern. Trainee. Ward. – Specialist : Industry, Genre. Music-Theatre-Visual Arts • Phase III – Training of Trainers – Refresher course – Extension. Diversification. Growth.
    • Music Department : Concern(s) 1. 2. 3. Shortage of Teachers. Mostly 1-on-1; difficulty of Group Training. Need for MANY teachers for MANY instruments. 1. 2. 3. 4. Teacher-Trainer Workshops 1. 5. 8. 9. Feedback. Peer-Groups. Mentoring. Further Learning etc. Meeting Syllabus requirements 1. 6. 7. Woodwinds. Brass. Strings. Percussion. Piano. Classical Guitar. Keyboard. Guitar. (The Bollywood Influence) Voice. Classical, Folk, Choir, Chorus. IB. IGCSE. ABRSM. Trinity Guildhall. OWN Availability of sheet-music, arrangements, transcriptions. Cost of Instruments. Budget. Maintenance. Repair. Parts. Consumables. Student Motivation. Support for Stakeholders. Board. Top-Management.
    • Music Department Administration • People  Head of Department  Teacher(s)  Music Lab. Assistant • Activity  Parent Handling. Music Counseling.  Decision(s). Instrument. Programme. Syllabus.  Fees Collection. Payments. Dept. Cash-flow. Accounting. Attendance.  Procurement : Instrument, Sheet-Music, Consumables.  Class(es) Supervision.  Storage. Locks. Open-Close. Holiday Practice etc.
    • 1-to-1 vs MASS Music Education • The success of the BRITISH education is the classroom. Syllabus. Leveling. Structure. Grades and eventual standards that allow MASS education – resulting in lower costs & affordability. • The failure of western classical music in India is NOT doing this; but using a 1-to-1; guru-sishya concept even for Trinity & ABRSM; making money for them at the cost of Music Education for the Student Consumer in India
    • Change ‘Singing’ to ‘Music’ Periods • Singing Classes 1 to 7. – Gradual ‘music’ development starting with song. Action songs. Dance & Movement. • Introduction or Orff Instruments – Class 1 to 3 (up to age 7) • Introduction of Soprano Recorders – Class 4 upward (age 8 to 11 – Treble Recorders & Ensemble Playing • Other Introduction – Basics of Music Notation. Harmony etc. – Exposure to other Music Instruments.
    • Instrument(s) Options 1. PRIMARY Instrument (First) – – – – – – – – Recorder. Classical Guitar. Flute. Clarinet. (Oboe, Bassoon) Trumpet. (Trombone, Tuba, Euphonium) Violin. Cello. Viola. Piano. Orchestral Percussion & Rhythm. Voice Training. 2. SECONDARY Instrument (Second) – – – – Guitar. Acoustic. Lead. Bass. Folk Keyboard. Chord Organ. Play-by-ear. Saxophone. Drums.
    • The Balance of Music Genre Choice SECONDARY PRIMARY • • • • • • Western Classical Music Notation Harmony Huge Repertoire Written availability Recordings A. B. C. D. International Popular Music India : Carnatic India : Hindustani The pull of Bollywood
    • A. Annual Subscription
    • Music Department : Solution(s) • The ‘BACKBONE’ is a real-time, online, 24x7x365 Annual Subscription of reasonable, low bandwidth. • Teaching Resources. • Self-Learning Adult-Education Resources. • Student & Children Support Resources. • Not just 2 periods a week - ACCESS from School. Home. On-holidays. More playing will result in better students.
    • Personalised One-StopShop REMOTE Self-Learning   Air-Tune Player 3-chord Jazz Fakebook Teaching Resources Kids Resources -1 1. Guitar(s) 2. Keyboard 3. Drums-Percussion 4. Flute 5. Recorder 6. Voice-Singing 7. Bass (all types) 8. UNIQUE-OTHER 9. Brass 10. Woodwinds 11. Strings 12. Piano-Organ (minus one) Sheet Music Lead Sheets INSTITUTIONAL Subscription Retail Subscription Individual 100’s of 1000’s Group(s) Collaboration Teacher Training 1. 2. 3. 4. 5. IB School Music Head ABRSM P6/T6 + Certified School Band & Music myMI 3-chord Trainer MI Lead-Sheet Jazz FB Trainer Band Resources - Big Band - Marching / School - Group(s)
    • myMI login Home Page http://themusicinternational.com
    • License Options I. Personal – Own personal use. Family. All in a household. II. Private – Private Teacher. Typically 6 to 20 students. III.Institution – Schools. Colleges. Music Schools. 2 to 10 teachers; 100 to 5000 students or more. – Multiple locations. Multiple towns etc. IV.Commercial – Double-Branding. Sponsored. Any other.
    • Individual-Personal Benefits (A) Save ‘pots’ of money. Get books, methods I don’t get in Bookstores NOR on-line. Learn top-line play. I have an Accompanist. 24 x 7 x 365 Tune-player. Practice Accompaniment. Song Learner. Minus-one. -1. Karaoke. (It’s all the same ... I have it all). Develop by-ear music playing. Metronome. Tuner. Drum tracks and a variety of Virtual Tools. Fresh & Relevant. I constantly get NEW sheet-music. Improve my Sight-Reading and my Sight-Singing. NOT JUST one class per-week NOR limited to just one hour. Listening guidance. Music in your Lifestyle. Constant Stimulus to Motivate me. Practice makes perfect. 12. Multi-faceted - Music is an Art-form - one of the Arts. 13. Structured Syllabus. Personal Syllabus. Personalised for me. myMI. 14. Comprehensive resource(s) for Singing & Voice Training. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11.
    • Institutional & Teacher Benefits (B) 1. Single-point, single-source of ALL music related information, tools & resources. 2. Syllabus. Lesson Plans. Lists. Songs. Notes. Ideas. 3. Teacher & Student(s) on the same Page. (literally). Projection to a Class of 30-500. Read one-page sheetmusic together. Lyrics. 4. Other Instrument resources. (20+ instruments) 5. Piano / Organ / minus-one / Karaoke accompaniment available for the Syllabus. 6. Time-multiplier. Allows student-self learning. In-class. At-home. On-holidays.
    • Classroom Projection (C)
    • Resources & more resources • Currently available ALL-in-one ONLINE Subscription for self-service STUDENT. • Teacher has access to all the above + Personalised Student Information. • Off-line HUGE library of music CD’s, opera, broadway musicals. • OPEN SOURCE++ repository of sheet-music. Songs etc. • Custom : Arrangement, transcriptions on request. • Instrument Solutions : Buy. Repair. Consumables. Maintenance. Loans. Lease. Hire-purchase etc.
    • Annual Subscription(s) • Type » Retail » Institution • Scope » Self-Service. Self-Learning. Reference. » Teacher, Teaching Aids & Resources. » Group Playing (with Projection) » Sheet Music » Minus One (-1) Tracks » Air Tracks for Accompaniment Learning. 3-chord etc. – Voice & Instruments » Orchestra » Voice » Modern. • Teacher Training – – – – – IB Syllabus Trained ABRMS 6P, 6T & Certified Trainers MI 3-Chord Trainers Blues, Jazz, Realbook, Fakebook Trainers. School Music & Band Teachers
    • B. Teacher Training C oaching Minstrels
    • Teacher Training • Category A – Identify. Support. IB SL, HL & IGCSE Music Elective Teacher(s) • Category B – Voice / Instrument Specialists. Professional & Career in Music. – Grade 6 Theory. Grade 6 Practical. ICT and/or Capable of Grade 6+ • Category C – Less than Grade 5. Professional Career Seeker – General Music Teaching. – Adequate. Competent. • Category D – Adult 21+ Senior Student. Teacher Trainee. Amateur – Not Certified / Qualified. Performing Musician – Adequate Teaching Ability • Category E – Music Lab. Assistant – Supervisory. Adequate Communication Skills. – TRAINEE
    • Teacher (Instrument) Grouping 1. Theory  Music Theory. Syllabus. Teaching Methods. Up to Grade 8 & more 2. Vocal  Voice : Choir, Chorus & Individual 3. Piano   Piano. Organ. (ABRSM Exams) Keyboard (Trinity & better) 4. Guitar    Classical Guitar (ABRSM) Acoustic (Folk). Electric. Lead. Bass. Rhythm. 5. Strings  Violin. Viola. Cello. Double Bass. 6. Brass, Woodwinds etc.     Brass. Trumpet, Cornet, Tuba, Horn, Euphonium. Single Reed. Clarinet, Saxophone. Double Reed. Oboe, Bassoon. Concert Flute 7. Recorder(s)   Age – 10. Group. Ensemble. Age +9. SATB. Ensemble. Group. Orchestra. 8. Rhythm Percussion   Age -10. Group. Ensemble. Orff. Kodaly. Drums. Cymbals. Orchestral Percussion.
    • Trainer Training • Finishing School – Teaching Skills. – Use of OUR myMI Teaching Resources. • Music Growth – – – – Assessment & Feedback on current. Addition Instrument Learning Wider knowledge. More Listening. Lectures. Workshops. Seminars • Certification & Qualification – ABRSM. IB. University and/or OTHER.
    • Teacher(s) Training Schedule Months ----------------------------------> 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 7 Communication Soft Skills Music Theory Voice Development Teaching Aids Usage Practical Muscianship - Main Instrument - Second Instrument - OTHER mandatory Instruments Performance Opportunities
    • MI Rostering : 2/5+(10,15,25 to 100) A School ---> a-Time FROM TO V Teacher ONE TWO THREE FOUR FIVE SIX SEVEN EIGHT NINE TEN ONE TWO THREE FOUR FIVE SIX SEVEN EIGHT NINE TEN B b-Time c-Time a-Time C b-Time c-Time a-Time D b-Time c-Time a-Time E b-Time c-Time a-Time b-Time c-Time 8:00 AM 12:00 4:00 PM 8:00 AM 12:00 4:00 PM 8:00 AM 12:00 4:00 PM 8:00 AM 12:00 4:00 PM 8:00 AM 12:00 4:00 PM 11:00 AM 3:00 PM 5:00 PM 11:00 AM 3:00 PM 5:00 PM 11:00 AM 3:00 PM 5:00 PM 11:00 AM 3:00 PM 5:00 PM 11:00 AM 3:00 PM 5:00 PM MON TUE WED THU FRII TUE WED THU FIR MON WED THU FRI MON TUE THU FIR MON TUE WED FRI MON TUE WED THU MON TUE WED THU FRII TUE WED THU FIR MON WED THU FRI MON TUE THU FIR MON TUE WED FRI MON TUE WED THU Classical Guitar Concert Flute, Recorder Brass Instruments IB HL, IGCSE Music Elective, Exams. Theory Piano Other Instruments Recorders : S,A,T & B Voice & Singing Pop. Keyboard Drums. Pop. Guitar. Electric, Rhythm Lead, Bass.
    • The Music Teacher(s) Conundrum 1. Minimum acceptable Qualification & Certification. 2. Each Instrument is a specialisation. (There are easily 20+) 3. Mult-faceted Teachers are VERY difficult to come by and expensive. 4. Good Performers are mostly NOT good Teachers. A good Teacher is a good Coach. 5. Teaching skills; student-personalisation; using resources; communications; creating materials is a life-long, full-time discipline. 6. MUST BE good with Children. Like-it. 7. Syllabus adherence. IB. IGCSE-Elective. ABRSM; InSchool or OTHER. 8. Teacher(s) Assessment. Feedback. Improvement. Growth.
    • A. Music International People Support • Top-Management, Key-Staff Involved – Casper. Sudhakar. Lazar. Leslie. Timothy & many others. • Time-on-the-ground. – Minimum ½ day a week with Teachers – Also with Talented, Advanced Students. • Training of Trainers. Mentoring. • Staff Augmentation. TEMP staffing etc. • Development of NEW Departments – Marching Band. School Orechetra. – Orff Instruments. Recorders. – School Chorus.
    • B. Teacher(s) / Trainer(s) Support • Assessment – – – – – – – NOT Negative. Positive AUDIT Music related. Needs. Concerns. Gaps. Targets. Resources. Teaching related. Needs. Concerns. Gaps. Targets. Teacher Satisfaction Survey(s). School(s) Satisfaction Survey(s). Parent(s) Satisfaction Survey(s) Student(s) Satisfaction Survey(s) • ACTION – Primarily through Music myMI Subscription – Feedback, Suggestions, Ideas, Communication, Newsletter to ALL Stakeholders. – Meetings. Classes. Workshops. – 1-to-1 Counselling.
    • C. Infrastructure Facilitation • Instrument Supply – SoundGlitz. Yamaha (Lazar). Shiva Musicals. Reynolds. • Consumables Supply – Strings. Rosin. Pads. Oils etc. • Instrument Repairs – We ourselves + best BANGALORE possible technicians instrument wise. • Institutions – St. Marks Music Academy – Max Mueller. Alliance Francais. British Council. – Several Private Institutes
    • D. Music International Music Support • PRIMARILY myMI – Annual Subscription. RETAIL & INSTITUTE • Programme oriented – Events. Groups. Orchestra. Bands – Workshops. – Certification Assistance. • Music that is relevant – Classical. Traditional. The good – Contemporary. Relevant. NOT bad, NOR ugly. • BULK Instrument, Resources BUYING. • As-needed Materials, Resources.
    • E. Retainer (if confused, can’t decide) • Music International on a monthly RETAINER … purely ADVISORY – Assumes about 3 to 8 Music Teachers – 50+ serious Music Students. (upto 300) – Example FEE Rs. 1 L / month • Deliverables – – – – – 3 myMI PERSONAL/PRIVATE License logins. At least ONE Senior visit/audit to School per month. Phone availability of Subject Experts (as needed). Monthly Mailers/Newsletters to Teachers. Music Staff Recruitment / Interview / Background Check.
    • The 10,000 hours to be a pro. at age 23 Age 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 Grade 1 2 3 4 5 6 7 8 9 10 11 12 Grad 1 Grad 2 Grad 3 PG 1 PG 2 TOTAL Weekly ….. TAUGHT SELF 2 2 2 4 2 6 2 7 1 7 1 9 1 9 1 9 1 9 1 12 1 12 1 12 6 18 6 18 6 18 6 24 6 24 Month 8 16 24 28 28 36 36 36 36 48 48 48 72 72 72 96 96 Annual 104 208 312 364 364 468 468 468 468 624 624 624 936 936 936 1248 1248 10400
    • Careers in The Creative Industry(ies) 1. Advertising 2. Architecture 3. Art 4. Crafts 5. Design 6. Fashion 7. Film 8. Food 9. Games ONLINE 10. Gaming & Apps. 11.Gaming Consoles 12.Music 13.Performing Arts 14.Publishing 15.Radio & FM 16.R&D 17.Software 18.Toys & Board Games 19.TV 20.Writing
    • Careers in Music 1 Performer Play an instrument to a certain level of competence. 2 Vocalist 3 Instrument maker 4 Repair of Instruments Sing. Specialise in a genre, voice range, language etc. The best instruments even today are handmade. Repair of instruments requires enormous expertise. 5 6 7 8 9 Tuning a piano or an organ is not for everyone. Create music for any purpose. Lyrics. Song-writing. Conduct a group of musicians. Create words for songs. Arrange music. Transcribe from one set of instruments to another set of instruments. Instrument Tuning Composer Conductor Songwriter - Lyricist Music Transcription 10 Music Teacher 11 Music Examiner Teach music. Assessment. Examination. Certification. Qualifying the musical ability and talent of People. 12 Music Therapy Use music to help people with clinical or psychological problems. 13 Event Management 14 Music Direction Manage Events related to Music. Planning, Designing, Organising, Conducting, Rehearsing, Performing an Ensemble, Group etc. related to Music. 15 Music Critique Cover music events and write for TV, Radio, Internet, blogs, Reviews of CD's, iTunes music etc. 16 Compere, DJ Host. Disc-Jockey. Compere. Introduce Performers Present music and related programmes or events. 17 18 19 20 21 Capture live performances for stored later playback. An informed connoisseur of music Sound and music for what it is. Recording appreciation. A whole new generation that includes MP3, iPod, Itunes etc. 90% of video depends on the audio. The music and soundtrack for Video, TV, Film, Documentaries etc. Recording Engineer Music Appreciation Audiophile Digital Music Soundtrack Music 22 Music Historian 23 Marketing Sales Music Library. Instrument archive. Curator of Music The Marketing of Music resulting in Sales. Convert music into revenue generating opportunities 24 Music Legality Legal issues related to music. Copyright, Intellectual Property Rights related to the Performing Arts; Music Scores, Recordings etc. 25 Music for Dance Music for Dance. Dancing itself is a specific genre of musical expression and takes years of practice. Early dance, Baroque, Waltz, Chaconne, Ballet to name a few. 26 Music for Opera Musc for the Opera and the Integration of music, theatre, recitative, genre, period etc. 27 Sacred Music Music exclusively for the worship of God, faith and belief using any langauge from Classical, Latin, Italian, German, English to your local language. 28 Pocket Money After some achievement and Certification help people around you get involved in Music. Charge them a fee if you must.
    • Economics of Group LEARNING • • • • Not just 30 with 6+ Teachers. Immediate Target of 120 Then 300 Then 1000+
    • The Economics • Current & not-viable – 30-50 students paying Rs. 500/- per hour = monthly inflow of 100,000/- per month. You can’t run a Quality Music Department with that. • Potential & viable – Assuming 1000+ school; get 300 musicstudents to pay for QUALITY music classes at Rs. 2,000/- per month = Rs. 6,00,000/-. Infrastructure+Resources+Class+Home+Own Learning = Some QUALITY from the music department.
    • Ideas to ENSURE mass music education • TEACHERS – – – – Clear Individual Job Description. Job Expectations etc. Assessment of Musically Challenged Music Teachers. Teacher Training OR Teacher Learning (Group Methods) Feedback. Correction action. Learning Diary. • RESOURCES – Mass resources. Projection. Cost-spreads over several. – Group. Ensemble. Band. Class. Choir. Chorus Learning Methods. • PERFORMANCE – 200+ Orchestra and 1000+ Choir / Chorus. – Group & Ensemble Examinations & Certification.
    • “Mass Music Education” 1. 2. 3. 4. 5. 6. 7. Singing. Chorus. Choir. Recorder Orchestra. Rhythm & Percussion Orchestra. Marching Bands. Brass. Bugle. Bagpipe. String Orchestra. Classical Guitar Orchestra. Dance. Calisthenics. Choreography.
    • Numbers from YOUR side • Compulsory : 400+ Whole schools such as Elementary, Primary – singing class / music class. • Optional : 100+ Whole school such as IB (SL or HL) syllabus.
    • Grouping & Pricing Strategy CAT-A HL Music CAT-B SL Music Family Focus Career Option Affordability Talented CAT-C Grade 5+ Cost CAT-D Grade 1-5 CAT-E Hobby Casual Pop Visibility per month 300/- 5,00/- 1,00/- 2,00/- 5,000/-
    • 35-piece Marching Band
    • Orchestra & Chorus
    • Presentation to Schools (pan-India 2014) © Casper Abraham, 2010 Founder & CEO casper@themusicinternational.com +91 98450 61870 Sudhakar Doraiswamy Academy Head sudhakar@themusicinternational.com +91 99009 94960 Music International Bangalore INDIA Website : http://themusicinternational.com
    • Your Driver on a Journey of Music © Casper Abraham, 2012 Music International Bangalore INDIA http://themusicinternational.com Email : casper@themusicinternational.com Mobile : +91 98450 61870