Positives and Negatives of Digital R&D
R&D and the Holy Grail
Then
Reality
Too hard and too fast ?
Moderation
Co-production
Advocacy inside and out
Funding
Takeaways: Social Interpretation•   Content, Content, Content•   Post moderation works•   Deeper engagements happen online...
Takeaways: R&D• Communication and advocacy• Be prepared to compromise• Resourcing• Raising Awareness• Build in evaluation•...
Jane Audas          Claire Rosswww.janeaudas.com   claire.ross@ucl.ac.uk@Shelfappeal        @clairey_ross
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Positives and negatives of digital R&D

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Presentation given at UKMW12, the Museums Computer Group's Museums on the Web
'Strategically Digital' conference, Wellcome Collection, London, November 30, 2012

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  • Positives and negatives of digital R&D

    1. 1. Positives and Negatives of Digital R&D
    2. 2. R&D and the Holy Grail
    3. 3. Then
    4. 4. Reality
    5. 5. Too hard and too fast ?
    6. 6. Moderation
    7. 7. Co-production
    8. 8. Advocacy inside and out
    9. 9. Funding
    10. 10. Takeaways: Social Interpretation• Content, Content, Content• Post moderation works• Deeper engagements happen online• QR Codes ain’t all that
    11. 11. Takeaways: R&D• Communication and advocacy• Be prepared to compromise• Resourcing• Raising Awareness• Build in evaluation• Incremental institutional change, baby steps• It’s not about the technology it’s about the experience• Is R&D right for your museum? – robust, stakeholders
    12. 12. Jane Audas Claire Rosswww.janeaudas.com claire.ross@ucl.ac.uk@Shelfappeal @clairey_ross
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