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Chapter 1 new

  1. 1. © 2009, Educational Institute Chapter 1 The Lodging Industry Managing Front Office Operations Eighth Edition (333TXT or 333CIN)
  2. 2. © 2009, Educational Institute 2 Competencies for The Lodging Industry 1. Explain how the travel and tourism industry can be categorized, and classify hotels in terms of their size and target markets. 2. Classify hotels in terms of their levels of service, and ownership and affiliation. 3. Describe characteristics of business, pleasure/leisure, group, and international travelers. 4. Identify factors that influence travelers’ buying decisions. 5. Describe how hotels can become more ecologically responsible and the incentives they have to do so.
  3. 3. © 2009, Educational Institute 3 Long Story of Hospitality
  4. 4. © 2009, Educational Institute 4 Hotel Size Categories • Under 150 rooms • 150 to 299 rooms • 300 to 600 rooms • More than 600 rooms
  5. 5. © 2009, Educational Institute 5 Types of Hotels • Commercial hotels • Airport hotels • Suite hotels • Extended-stay hotels • Residential hotels • Resort hotels • Bed-and-breakfast hotels • Vacation ownership and condominium hotels • Casino hotels • Conference centers • Convention hotels • Alternative lodging properties
  6. 6. © 2009, Educational Institute Учебно-тренинговый отель “Солнечный ветер”
  7. 7. © 2009, Educational Institute 7 The Intangibility of Service
  8. 8. © 2009, Educational Institute Hospitality Specific Entities • The Intangibility of Service • Quality Assurance • Nonconservation
  9. 9. © 2009, Educational Institute 9 Levels of Service • World-class service • Upscale • Mid-range service • Economy/limited service
  10. 10. © 2009, Educational Institute 10 Ownership and Affiliation Categories • Independent hotels • Chain hotels • Management contract • Franchise • Referral group
  11. 11. © 2009, Educational Institute 11 Categories of Guests • Business • Pleasure/leisur e • Group • International
  12. 12. © 2009, Educational Institute 12 The Green Hotel • Energy Star Program • Water Management • Waste Management

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