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Collaboration in the User Experience Design Process
 

Collaboration in the User Experience Design Process

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    Collaboration in the User Experience Design Process Collaboration in the User Experience Design Process Presentation Transcript

    • COLLABORATION IN THE USEREXPERIENCE DESIGN PROCESS UX DESIGN APP - WWW.UXPIN.COM
    • THE UX DESIGN APP UX DESIGN APP - WWW.UXPIN.COM
    • PERSONAL STORYPhoto by See-ming Lee 李思明 SML
    • When I started my career in User Experience Design, I was convinced that the key to my success would be establishing the highest possible role of UX in the organization that I used to work for. I was eager to fight for the good name of design with the whole developer-driven company. And I did. Unfortunately, the result was far from my expectations.Photo byEstherGibbons
    • I joined the company as the first UX Designer.Devs world was shaken. UX DESIGN APP - WWW.UXPIN.COM
    • Devs believed that technology is what matters while interfaces are a kind of ornament decorating what for them, either way, was beautiful code.Photo by seier+seier UX DESIGN APP - WWW.UXPIN.COM
    • THE FIGHT BEGANPhoto by by cliff1066â„¢
    • It took me a couple of months and lots of nervous break-downs to realizethat fighting was futile. Endless discussions over the role of design inproduct development weren’t leading to any reasonable results, because... UX DESIGN APP - WWW.UXPIN.COM
    • FIGHTING ALWAYS COMES UP AGAINST RESISTANCE UX DESIGN APP - WWW.UXPIN.COMPhoto by Ian Sane
    • In a company that wants to create amazing products, constant fights withother departments and specialists are just silly.Dangerously silly.They waste time that should be used for developing products to solve thereal-life problems of users. UX DESIGN APP - WWW.UXPIN.COM
    • IS THERE A HOPE?Photo by milos milosevic UX DESIGN APP - WWW.UXPIN.COM
    • ANSWER ME!Photo by Furryscaly
    • COLLABORATIVEUX DESIGN! UX DESIGN APP - WWW.UXPIN.COM
    • WIN TOGETHERUX DESIGN APP - WWW.UXPIN.COM
    • THE GOLDEN RULEPhoto by pedrosimoes7
    • In collaborative design take nohostages and leave no man behind. UX DESIGN APP - WWW.UXPIN.COM
    • You won’t take anyhostages if you ensurethat you convince peoplethat they are needed inthe design process even ifthey are not designers.UX DESIGN APP - WWW.UXPIN.COM
    • You won’t leave any men behind if you welcome everybody in the process. And yes I actually mean everybody.Photo by The U.S. Army UX DESIGN APP - WWW.UXPIN.COM
    • We welcomed everybody (including accountants) to paperprototyping sessions during which all employees had a rightto express their design ideas.
    • PAPER PROTOTYPING REDESIGNED
    • PAPER PROTOTYPING REDESIGNED
    • ONE TEAMPhoto by Gavin Llewellyn
    • I NEEDED TO OVERCOME MY „DESIGNER’S EGO” Oh… certainly that was the worst part. Design, which lies at the crossroads of art and science, is an extremely powerful ego booster. When we design, we feel clever and creative at the same time. And we usually feel great responsibility for the final product. Probably because for most people a product equals its design. This gives us a lot of dignity, but at the same time it’s the most dangerous trap you can encounter.Photo by loop_oh UX DESIGN APP - WWW.UXPIN.COM
    • Enormous design ego is a deadfall that can prevent you fromcreating a great product, because it will emotionally isolateyou from your team.To cut the story short: people will hate you and that’s not thebest foundation for cooperation. UX DESIGN APP - WWW.UXPIN.COM
    • Collaborative work requires designers to build their self-confidence around the conviction that only the whole team working together can build an excellent product. UX Designers are needed to make it happen, to share knowledge on human behavior and to enhance collaboration in the team.Photo by jiazi UX DESIGN APP - WWW.UXPIN.COM
    • We fight for users. Our design and researchtechniques are needed in the process toguide the whole team through the meandersof design challenges. UX DESIGN APP - WWW.UXPIN.COM
    • THE RESULT? UX DESIGN APP - WWW.UXPIN.COM
    • Strangely enough, when I stopped fighting for the design position in the organization – it improved. One year after we started to implement collaborative design – I wasn’t the only UX Designer in the company anymore. I was the UX Manager of a respected UX team of five great designers. Nobody questioned our work anymore and final products were way better than in the past.Photo by jurvetson UX DESIGN APP - WWW.UXPIN.COM
    • So the lesson for today is simple: even if you create perfect, reasonableand aesthetic design deliverables, work your fingers to the bone thinkingthrough the product – your design may fail, unless you learn how tocollaborate and engage your team in the design process. UX DESIGN APP - WWW.UXPIN.COM
    • 6 RULES OF COLLABORATIVE UX DESIGNPhoto by JD Hancock
    • 1. Start collaboration early in the process andcontinue it throughout the product development
    • 2. Welcome everybody in the process (leave noman behind)
    • 3. Explain your design techniques in an engagingway (and take no hostages)
    • 4. Be humble and patient: answer with argumentsnot aggression
    • 5. Accept opinions on every deliverable and researchresult
    • 6. Never forget your ultimate goal: The creation ofstunning products that will solve your users’ problems
    • READ MORE: http://designmodo.com/collaboration-user-experience-design-process/
    • THE UX DESIGN APPClick here to join 14 day free trial UX DESIGN APP - WWW.UXPIN.COM
    • Marcin Treder is a design enthusiast that literally lives for creating the best user experience possible. After years working as a UX Designer and UX Manager he focused on his own start-up UXPin that provides tools for UX Designers all over the world. UXPin tools are used by designers in companies like Google, Apple, Microsoft, IBM, Salesforce. UXPin was recently voted the best start-up in Central and Eastern Europe. Marcin enjoys writing (e.g. for UXMag, DesignModo, SpeckyBoy...), blogging (Blog UXPin, UXAid, Startup Pirate) and tweeting (@uxpin, @marcintreder).WWW.UXPIN.COM - THE UX DESIGN APP