Manuel Nery Creativity Report


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General Factor of Creativity form Manuel Nery by me2 @ Manchester Business School

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Manuel Nery Creativity Report

  1. 1. General Factor of CreativityReport forPrivate & Confidential © E-METRIXX MMXI
  2. 2. introduction general factor idea generation personality motivation confidence about us your general factor of creativity Welcome to me2 It holds the key to harnessing your creative power. Creativity lies at the heart of advancements in science, technology, business, the arts and society. Many have argued that creativity is humankind’s ultimate resource. Any endlessly repetitive task can be automated by machine or computer. Organisations employ people for their unique ability to respond to the environment in new ways. Dealing with an unforeseen problem, helping a customer or employee, or spotting an “50% of creative output is opportunity for growth, it is the creation generated by the square and implementation of ideas that makes root of the number of us different and valuable. employees” Price’s Law me will help you to understand this 2 important resource and provide a basis for the development of your creative capacity at work, at rest and at play. It’s not how creative you are It’s how you are creativePrivate & Confidential © E-METRIXX MMXI 2
  3. 3. introduction general factor idea generation personality motivation confidence about us using your report Your me2 report describes how you see yourself with regard to creativity. It comprises the General Factor of Creativity, which is derived from twelve individual factors grouped into four dimensions: idea generation, personality, What do we mean by Creativity and Innovation? Creativity is the capacity within individuals to develop ideas for the purpose of solving problems and exploiting opportunities. Optimism drives creativity There are many versions of the creative process, but the vast majority are based upon four stages: preparation, incubation, illumination and evaluation. This process can take minutes, days or years for one person or many. Innovation is the application of creativity to give rise to a new product, service or process delivering something new and better to the world. factors relate to your challenges, your work, your colleagues and your life. Your me2 report can help you to increase your creative means, challenge yourself and learn from experienced practitioners. You and exploiting opportunities more often, in better ways and making more of a difference. A targeted development programme and you should look to review your progress by repeating me2 in 12-18 months.Private & Confidential © E-METRIXX MMXI 3
  4. 4. introduction general factor idea generation personality motivation confidence about us idea generation personality motivation confidence idea generation fluency the extent to which a person easily produces many ideas originality the extent to which a person produces personality unusual ideas incubation curiosity the extent to which a person makes time the extent to which a person engages for the non-conscious processing of ideas with the external world and their own illumination internal thoughts the extent to which a person experiences ambiguity the extent to which a person is comfortable with uncertainty motivation confidence intrinsic the extent to which a person has a tendency to derive pleasure from working producing on personal challenges generating and working with ideas competitive the extent to which a person is motivated sharing to compete exposing their initial ideas achievement the extent to which a person is hard-working implementing and strives for excellence turning a creative idea into reality General Factor of Creativity The me2 General Factor of Creativity is comprised of twelve factors of Individual Difference that together describe how you see yourself with regard to creativity.Private & Confidential © E-METRIXX MMXI 4
  5. 5. introduction general factor idea generation personality motivation confidence about us your general factor of creativity “Creativity can solve almost any problem. The creative act, the defeat of habit by originality overcomes everything” Measuring Creativity me2 provides a score for your General Factor of Creativity. It gives an indication of the extent to which you consider yourself to be likely to think creatively and approach problems or opportunities with innovation in mind. Your score on the General Factor of Creativity is calculated using a statistical algorithm that weights each of the different factors of me2 according to how strongly they relate to the General Factor. It is not created simply by averaging each of the 12 factors. Note that the use of an overall score can give a “People of accomplishment rarely sat back simplistic interpretation and carefully consider and let things happen. They went out and the details within each of the individual factors. happened to things” Leonardo da Vinci Leonardo da Vinci is often considered to be one of the most creative people of all time. Far more than an artist, he was a scientist, musician, engineer, inventor, geologist and architect. Da Vinci embodies many of the key aspects of the me2 prepared to take on a creative challenge, communicate his ideas with clarity and passion and take his concepts and implement them into some of the most ground-breaking inventions of all time. Your General Factor of Creativity Score is Overall, you see yourself as being considerably more creative than others. This indicates that the mix of me2 factors and dimensions 0 1 2 3 4 5 6 7 8 9 10 that you see yourself possessing is General Factor of extremely similar to that often found in Creativity people with highly developed creative 0 1 2 3 4 5 6 7 8 9 10 your creative performance but you should be aware that there may be negatives to your current approach in certain contexts. Development You can improve your score on the General Factor of Creativity by working on each of the 12 factors in me2 feedback you receive throughout the rest of your me2 report.Private & Confidential © E-METRIXX MMXI 5
  6. 6. introduction general factor idea generation personality motivation confidence about us your creativity profile 0 1 2 3 4 5 6 7 8 9 10 idea generation fluency originality incubation illumination personality curiosity ambiguity motivation intrinsic competitive achievement confidence producing sharing implementing 0 1 2 3 4 5 6 7 8 9 10 How To Interpret Your Scores Your factor scores are denoted by the shaded blocks. The white gap in the centre represents your For example, here the score lies between 7 to 9 with a score of 8 most likely. 7 8 9 Your scores are calculated in comparison to a representative sample of the population.Private & Confidential © E-METRIXX MMXI 6
  7. 7. introduction general factor idea generation personality motivation confidence about us idea generation fluency, originality, incubation & illumination idea generation in your mind;; the idea generation dimension is concerned personality with how you consider yourself to generate, experience and motivation confidence coming up with ideas to be relatively natural and easy, or someone who might prefer to let others take the lead in this area. The production of ideas is the springboard for The wheel is one of the greatest innovations of all time creativity and even if this is not your natural strength, there are many techniques that you can learn to enhance your capacity for idea generation. The idea generation dimension is comprised of four factors: will be explored in detail in the following sections. For the originality factor, you will be reviewing the extent to which you consider yourself to have unusual ideas. Within the you prefer to make time for the non-conscious processing of ideas. The last factor you will consider within idea generation is the illumination factor. This is concerned with the extent to which of inspiration and sudden insight… EUREKA!Private & Confidential © E-METRIXX MMXI 7
  8. 8. introduction general factor idea generation personality motivation confidence about us idea generation fluency “The way to get good ideas is to get lots of ideas and throw the bad ones away” Linus Pauling Measuring Creativity to consider the extent to which many ideas phases of the creative process. The relevance, practicality and feasibility of these ideas are not important at this stage. They are the raw materials from which successful innovations will be developed and the more of them you have, the better. Your Fluency Score is You see yourself as an extremely many ideas. When presented with a problem or opportunity, you are likely to see many alternative courses of action. You do not need to 0 1 2 3 4 5 6 7 8 9 10 force yourself to produce ideas, it happens naturally. This is a major strength when you or your team are trying to solve originality problems or exploit opportunities. Not incubation all the ideas you produce will turn out to illumination quantity to start with is a good foundation. 0 1 2 3 4 5 6 7 8 9 10 Be aware that generating a very large number of ideas may intimidate others and discourage them from sharing their own, leading to fewer ideas in total. Development You can never have too many ideas. Recognise your skills, value them and take every opportunity to practise. There are many well established techniques for generating lots of ideas: Attribute listing, Brainstorming, SCAMMPER, The Kipling Method and many others. Review how such techniques can form part of your development programme. If you are working as part of a team your skills will be highly valued. Consider how you can not only generate many ideas for the team, but also help others to generate more ideas of their own. They just keep coming Be aware of the stages of the creative process and apply your talent when it is most appropriate. A stream of new ideas when the team is working to evaluate those it already has may be unhelpful.Private & Confidential © E-METRIXX MMXI 8
  9. 9. introduction general factor idea generation personality motivation confidence about us idea generation originality “All good things which exist are the fruits of originality” John Stuart Mill Measuring Creativity The originality factor is about the surprising, the interesting or the different. Your score for unusual. Originality describes the quality of ideas. of daring to be different. Radical innovation occurred when consumers moved from candles to Your Originality Score is You perceive yourself to have an extremely high capacity to generate original ideas. When producing new ideas you tend to come up with suggestions or concepts that others would rarely consider. You enjoy the process of 0 1 2 3 4 5 6 7 8 9 10 thinking and tasks in which there is an emphasis on being able to gather together novel ideas and strategies. originality incubation Your ideas are important in the creative process, even if they are not the ones that illumination 0 1 2 3 4 5 6 7 8 9 10 give a fresh perspective to others and help them solve problems in creative ways. people with extremely original ideas can be perceived by others to be eccentric or strange and you may have to work hard for ideas to be accepted. Development Your extremely high tendency to produce very unusual ideas is highly prized in many problem solving situations. You should recognise the value of this and aim to produce a good range of ideas in response to the challenges you are presented with. You will always be able to improve the originality of your ideas through breadth of experience and interest. The world is a dynamic place;; be open to what is happening in new stimuli. feel awkward or question your own mind when you regularly produce ideas that are out of the ordinary? Equally, you may be seen as an attention seeker by others. Consider ways in which you can communicate your ideas and secure the support of others. Originality is your responsibilityPrivate & Confidential © E-METRIXX MMXI 9
  10. 10. introduction general factor idea generation personality motivation confidence about us idea generation incubation “To write it took three months; to conceive it, three minutes; to collect all the data in it, all my life” F. Scott Fitzgerald Measuring Creativity The incubation factor refers to the extent a person will spend time on the non-conscious processing of ideas. When you allow an idea to be incubated over a period of time, your brain, even if you are not aware of it, is continuing to solve the problem. Ideas are combined and recombined until a workable solution is found. This form of problem solving can be far more powerful than your conscious efforts and can take place while you sleep. Michelangelo spent 4 months contemplating the piece of marble that became ‘David’ before even Your Incubation Score is You see yourself as someone who has an extreme preference for spending a long time incubating a problem rather than coming to a rapid conclusion. This tendency to delay judgement contributes to idea generation, because 0 1 2 3 4 5 6 7 8 9 10 incubating an idea allows more obscure ideas or alternatives to be considered. In contrast, someone who comes to a originality conclusion quickly will often ignore all incubation but the most obvious suggestions and approaches. Your non-conscious thoughts illumination are quickly processing thousands 0 1 2 3 4 5 6 7 8 9 10 of alternatives, plus new stimuli are automatically considered in your search Development Your extremely high tendency solutions. You can incubate ideas for a few minutes, weeks, months or even years depending on the nature of the task. By constantly having a problem to solve or opportunity to address during your incubation, you will naturally produce many potential solutions. Write them down and keep them for the evaluation stage. Do you incubate problems because you want to avoid the need to make a tough decision. Any decision is usually better than no decision and meeting deadlines is also an important part of successful innovation. Ideas need time and spacePrivate & Confidential © E-METRIXX MMXI 10
  11. 11. introduction general factor idea generation personality motivation confidence about us idea generation illumination “Inspiration does exist, but it must find you working” Pablo Picasso Measuring Creativity Illumination is the experience of sudden moments of insight. It can occur when you least expect it and rarely when you are actively thinking about the problem. An important part of the creative thinking process is the capacity to be open to and to register these sudden breakthrough insights. All ideas have the potential to lead to innovation and should be captured whenever they appear. This is not the time for critical evaluation. Many Nobel Prize winners have had their ideas when they least expected. Our tendency to experience illuminative moments when falling asleep, lying in the bath or travelling is so marked studies. The most famous example of illumination is the story of Archimedes, suddenly realising through the streets of ancient Syracuse. Your Illumination Score is You see yourself as someone who constantly experiences moments of illumination. You are much more likely than other people 0 1 2 3 4 5 6 7 8 9 10 to have unexpected breakthrough ideas when you are attempting to solve a problem. Even though these moments of originality insight are a regular occurrence for you, it incubation is still possible to increase the chance of them happening. illumination 0 1 2 3 4 5 6 7 8 9 10 Illumination can lead to new insights into familiar problems or issues. Because the thinking process has been happening outside of your conscious awareness, the ‘rules’ with diverting your thinking from work that requires concentration. Development Recognise these moments of inspiration, capture them and write them down. Improve your skills in this area through a combination of wide interests, active thinking and wondering about your environment. Consider how you can take steps to be exposed to even more stimuli from even wider areas. It takes no time to have an illuminative moment. If Take a moment...look out the window pencil and paper with you at all times and make a note of your ideas as they occur. Then put the to focus on your original task.Private & Confidential © E-METRIXX MMXI 11
  12. 12. introduction general factor idea generation personality motivation confidence about us personality curiosity & ambiguity idea generation Personality refers to the stable and enduring traits that make you unique. Your personality traits guide how you prefer to personality approach situations or the style you motivation adopt, rather than your capacity to do things. confidence The personality dimension is comprised of two factors: curiosity and ambiguity, each of which will be explored in detail in the following sections. terms of the curiosity factor, you will you seek to actively engage with your own thoughts and the world around you. The curiosity factor is about your approach to asking Curiosity is a strong questions and the extent to which creative force you query your understanding of the world. Note, when you interpret the report, that most people are the extent to which you are comfortable with uncertainty. It is about whether you see the world in terms of ‘black and white’ or ‘shades of grey’ and determines your tendency to develop creative solutions without having to see the whole picture. Tolerance for ambiguity allows you to progress even when the picture is not clearPrivate & Confidential © E-METRIXX MMXI 12
  13. 13. introduction general factor idea generation personality motivation confidence about us personality curiosity “Curiosity is the key to creativity” Akio Morita Measuring Creativity The curiosity factor is concerned with the extent to which you engage with the external world and your own internal thoughts. Curiosity is what makes you wonder why something is the way it is, where it comes from, what its purpose is, who it is for and when it may be useful. It helps us to identify a creative challenge or the greater the raw material you will have to assist your creative output. This is why curiosity is so important for your creative process. You have the capacity to generate new ideas;; it is your curiosity that determines what the subject of those new ideas might be. Your Curiosity Score is You see yourself as someone who is highly curious. You often have an urge to ask the questions that are the starting point 0 1 2 3 4 5 6 7 8 9 10 for curiosity: Who? When? Why? What? curiosity Where? ambiguity You have a strong desire to understand 0 1 2 3 4 5 6 7 8 9 10 the world around you, regularly pushing people do the things they do, or to analyse trends. You will be inclined to challenge assumptions and question if your environment can be improved. approaches. Development Your high level of curiosity should be recognised and will be a very positive signal to others. Your desire to explore the new and the unfamiliar can be vital for the creative process. You will likely see where opportunities exist to be exploited and can help other people identify how things can be improved. You can provide others with the permission to ask how things could be made new and better. what needs to be done? Do you only ever explore subjects that to be most productive. Look at everything from a different perspectivePrivate & Confidential © E-METRIXX MMXI 13
  14. 14. introduction general factor idea generation personality motivation confidence about us personality ambiguity “The future is uncertain… but this uncertainty is at the very heart of creativity” Ilya Prigogine Measuring Creativity Ambiguity is the extent to which you are comfortable with uncertainty. We rarely have all the People who learn to have a high tolerance for ambiguity have a better developed creative capacity. Your Ambiguity Score is You consider yourself to be someone who is extremely comfortable with uncertainty and ambiguity. You are happy to make 0 1 2 3 4 5 6 7 8 9 10 decisions without complete information. curiosity rules prevent you from thinking. ambiguity 0 1 2 3 4 5 6 7 8 The creative process involves repeated 9 10 attempts to produce something new and better. The advantage to being very highly tolerant of ambiguity is that you will be unlikely to rush to a decision due to the discomfort of not having all the facts. This will allow you to spend more time combining different ideas and suggestions in order to produce more creative solutions. of ambiguity. Development Your extreme comfort with ambiguity is a strength for many aspects of the creative process. We invariably need to act on incomplete data and constantly seeking more facts to provide certainty can paralyse an organisation. conclusion and lose focus on other important aspects of the creative process such as time scales appropriate to provide certainty for those who need it. An extremely high tolerance for ambiguity may increase the risk in the decisions you make. Question whether this is the case and look to try output with better information and experience. Ask questions and ask more questions. Talk to users, questions they may have, then seek your answers. You can never have the full picturePrivate & Confidential © E-METRIXX MMXI 14
  15. 15. introduction general factor idea generation personality motivation confidence about us motivation intrinsic, competitive & achievement idea generation Unless you are motivated to apply your capacity to generate ideas, then creativity will not lead to successful innovation. personality The motivation dimension is comprised of three factors that motivation direct behaviour: intrinsic motivation, confidence competitive motivation and a drive for achievement, each of which will be explored in detail in the following sections. When you consider Achievement has its own currency extent to which you derive pleasure from working on personal challenges. The intrinsic factor is about the motivation that comes from within you. Note when interpreting your report that most people are intrinsically motivated and your score motivation factor, you will review the extent to which you are motivated by competition and the chance to be rewarded. The competitive factor is about the motivation that you draw upon from your environment. The you will consider is concerned with your drive for extent to which you perceive yourself to Achievement has its own currency be hard-working and ambitious. The achievement factor is about your desire to excel.Private & Confidential © E-METRIXX MMXI 15
  16. 16. introduction general factor idea generation personality motivation confidence about us motivation intrinsic “It’s kind of fun to do the impossible” Walt Disney Measuring Creativity Intrinsic motivation is your tendency to be motivated by internal stimuli and drives;; to act due to a sense of joy or challenge that comes from within. It is related to the things that you enjoy doing. In terms of work, an indicator of an intrinsic motive is when you are happy to do a task without thought of reward, or when you do not notice how long you have been working on it. One of the most visible characteristics of people with a high creative output is that they often act without interest in reward, fame, money or success. Most of the greatest artists lived a basic lifestyle without any trappings of success. Van Gogh sold only one painting in his lifetime and that was to his brother. Inventors toil for long, lonely hours with endless prototypes. The drive for them to rise early and work late is usually their inner reserves of intrinsic motivation and not the Your Intrinsic Motivation Score is You see yourself to be frequently motivated by the joy or challenge inherent in the tasks you engage in. The underlying drive for 0 1 2 3 4 5 6 7 8 9 10 some of the work that you do is that it intrinsic competitive may also be more concerned with extrinsic motives, like meeting the expectations of achievement other people. 0 1 2 3 4 5 6 7 8 9 10 There are advantages for creativity in your intrinsic motivation. At times you will be unlikely to work only until you have found a satisfactory your internal motives with a focus on other motives, like deadlines. Development Consider whether you sometimes get particularly preoccupied with ideas or types of what you enjoy, rather than what needs to be done? Effective prioritisation of projects and tasks is a critical part of successful innovation. Are there times when you are not engaged with a task? This may result in working only until you have found a satisfactory idea or solution, rather than playing with ideas and concepts The simple things in life are freePrivate & Confidential © E-METRIXX MMXI 16
  17. 17. introduction general factor idea generation personality motivation confidence about us motivation competitive “The greater the obstacle, the more the glory in overcoming it” Molière Measuring Creativity Competitive motivation describes the extent to which you compare your performance and win at all cost. Sometimes, the less time you have, the harder you think, the more you focus and the better your creative output. Your Competitive Motivation Score is You see yourself as having a balance. On one side there will be times when you want to be competitive and to have your successes recognised, on the other, there will be times when these issues are not so important to you. 0 1 2 3 4 5 6 7 8 9 10 You enjoy work that is both fast-paced, intrinsic dynamic and which pressures you to out-perform others, but you enjoy less competitive pressured or competitive work too. achievement 0 1 2 3 4 5 6 7 8 Competitive motivators are powerful 9 10 shapers of the creative process. It can be that people are pushed to the highest levels of creativity because they seek to do better than help people to be creative when presented with challenges. Development Your balanced approach to competitive motivation is a real asset to aid your creative output. Be selective over what projects you put extra effort into and decide where your time would be best spent in order to have the greatest impact. Consider where your extra effort will deliver greater returns, make time and put in the effort to win. When there is little to be gained, be amount of effort into gives you the biggest pay off. formula in everything you do, even if this results in a higher rate of failure. This disappointment will help you achieve more next time. In highly competitive organisations a ‘no’ is celebrated as it takes you one step closer to a ‘yes’. Would being a bit more competitive drive you to achieve more creative if you were comfortable competing against others. Finding supportive colleagues or a mentor could help you achieve this. Win at all costPrivate & Confidential © E-METRIXX MMXI 17
  18. 18. introduction general factor idea generation personality motivation confidence about us motivation achievement “Genius is one per cent inspiration and ninety-nine per cent perspiration” Thomas Edison Measuring Creativity The achievement factor is concerned with the extent to which you perceive yourself to be hard-working and determined, with a desire to strive for excellence. If intrinsic and competitive describe the nature of your motivation, achievement describes its force. Thomas Edison, inventor of the light bulb, used to apply for a new patent every two weeks and he 20,000 artworks in his lifetime. Nobel Prize winners produce twice as much research output in their lifetimes compared to similar groups of internationally acclaimed scientists. Your Achievement Motivation Score is You see yourself as exceptionally achievement oriented. You place a very strong emphasis on hard work, continuous personal 0 1 2 3 4 5 6 7 8 9 10 improvement and attaining excellence in intrinsic how you approach work. You will prefer a competitive role in which you can chart your progress and feel that you are becoming excellent achievement at what you do. 0 1 2 3 4 5 6 7 8 9 10 Possessing a very strong desire to excel can help you to overcome obstacles to seeing your creative ideas become a reality. Your focus on achievement can help when your creative ideas are criticised or challenged by others. Be aware, people who are extremely achievement oriented can be obsessive or place more emphasis on achieving than building and maintaining personal relationships. Development Innovation is never easy;; you face challenges and obstacles at every stage. Your exceptional drive to achieve is a major contributor to innovation. You can take a problem or opportunity and see it all the way through to a successful result. If you focus exclusively on continuous progress, without leaving time to explore ideas, you may strive for excellence may result in a lack of sensitivity to the thoughts, feelings or work-life balance of your colleagues. This can reduce the overall creative output of the team. Does your desire to achieve blind you to alternative ways of working? Your very high standards may result in a strong creative horizons can often be found when we are prepared to suspend our normal processes and break the rules. The harder I try, the more I achievePrivate & Confidential © E-METRIXX MMXI 18
  19. 19. introduction general factor idea generation personality motivation confidence about us confidence producing, sharing & implementing ideas idea generation generation behaviours, personality traits and motivation. personality motivation to produce, share and implement ideas is of paramount importance. A creative confidence idea that stays inside your head can not go on to be an innovation that breaks new ground. is comprised of three factors: Producing, sharing and implementing ideas, each of which will be explored in detail in the following sections. It is natural to share producing factor is about your willingness to approach a situation or a problem with creativity in mind. Within the sharing factor, you will be reviewing the extent to which you factor is about being prepared to say what you think and to reveal your ideas, even when they are not fully formed. The last factor to consider is ideas. The implementing factor is about taking suggestions and concepts and making them happen. Creativity appliedPrivate & Confidential © E-METRIXX MMXI 19
  20. 20. introduction general factor idea generation personality motivation confidence about us confidence producing ideas “The conventional view serves to protect us from the painful job of thinking” John Kenneth Galbraith Measuring Creativity and working with ideas. It is not about whether you are creative, but if you are willing to try to be or opportunity with creativity in mind. Your Producing Ideas Score is You perceive yourself to be extremely with ideas. This is not to say that you necessarily consider yourself to be highly creative but that you are happy to make an effort. When presented with a problem or opportunity you will look to produce creative solutions. You 0 1 2 3 4 5 6 7 8 9 10 enjoy roles or tasks in which you get to producing demonstrate your creativity and consider sharing challenges as opportunities to try out new approaches. implementing 0 1 2 3 4 5 6 7 8 9 10 particularly important in a work context, unnecessary risks. Development Your desire to try where others may hold back is a tremendous asset. A journey of a thousand miles begins with a single step and taking the lead in generating ideas will often inspire others to follow. their suggestions. This will have negative consequences for innovation, so consider how you can be a positive role model and encourage participation. be creative that you have an unrealistic faith in damaging impact on your reputation, as you may be perceived as arrogant. There is an endless number of possible ideasPrivate & Confidential © E-METRIXX MMXI 20
  21. 21. introduction general factor idea generation personality motivation confidence about us confidence sharing ideas “You have to let people challenge your ideas” Tom Kasten Measuring Creativity initial ideas. Creative output is increased dramatically when people are open and prepared to share ideas. The collective life experience of a group is many times more than that of any one individual, dramatically enhancing the stimuli for ideas. Every idea shared is a potential catalyst for another suggestion as connections are made. This process is known as the Creative Multiplier. The nature of the creative process often means that people can be reluctant to share early ideas to avoid looking foolish. The idea may destroy a belief, approach or process that someone else strongly supports. Early ideas often do not make sense but creativity depends on people being open and prepared to share their ideas. Your Sharing Ideas Score is You see yourself as someone who is extremely open to sharing ideas. This can be very important to stimulate further ideas in other people, which often lead to new levels of originality in seeking solutions. When solving 0 1 2 3 4 5 6 7 8 9 10 problems and generating ideas in a group producing setting, it is rarely about being the person who comes up with the idea. Instead, sharing each individual idea is a contribution to implementing a collective effort to solve a problem or 0 1 2 3 4 5 6 7 8 9 10 exploit an opportunity. Your willingness to share your ideas can give people who are for creativity. Yet, there can be disadvantages to a very strong willingness to share ideas, as it can intimidate others or lead to you dominating team meetings. Development 70 per cent of communication is non-verbal. Share ideas face-to-face;; few activities can destroy a creative idea more effectively than a chain of e-mails. Your willingness to share ideas is a real asset in a group setting. It shows that you are not embarrassed to being open and free frequently sharing your ideas and dominating a meeting. Be mindful of the impact you may have. their own ideas simultaneously. If you constantly share your ideas at length with the group, you may be inhibiting its creative output. person with a different perspective may take the group in a very different direction. Consider encouraging others to idea stimulates one of your own. The world is upside downPrivate & Confidential © E-METRIXX MMXI 21
  22. 22. introduction general factor idea generation personality motivation confidence about us confidence implementing ideas “We all have possibilities we don’t know about. We can do things we don’t even dream we can do” Dale Carnegie Measuring Creativity on the extent to which you perceive yourself to be inputs, and a creative idea that is not successfully implemented can never become an innovation. Many people are good at using curiosity to identify interesting areas, generate lots of ideas, are capacity or desire to evaluate and implement ideas, nothing happens. Your Implementing Ideas Score is You see yourself as someone likely to enjoy roles in which you need to 0 1 2 3 4 5 6 7 8 9 10 make sense of an idea and devise the producing necessary steps and activities to put a plan into action. sharing implementing 0 1 2 3 4 5 6 7 8 9 10 or miscalculate the complexity or effort required to see a creative idea through to errors of judgement and poor implementation decisions. Development to successfully implement ideas is a real asset. Many entrepreneurs are known for their capability to successfully exploit the raw materials available to them and not necessarily for their creative ideas. that any idea will go on to deliver strong results. Project management techniques such as Critical Path or Ishikawa can be combined with planning tools like Mind Mapping to ensure rigour at the appropriate time. capacity to implement a creative idea? You may underestimate the number of people, the specialist project to completion, with negative consequences. Making it happenPrivate & Confidential © E-METRIXX MMXI 22
  23. 23. introduction general factor idea generation personality motivation confidence about us about us E-Metrixx works in partnership with the Psychometrics at Work Research Group at Manchester Business School to develop narrow-band organisations. Psychometrics at Work R E S E A R C H G R O U P Manchester Business School me2 has been developed with Dr Paul Irwing and Dr Mark Batey. Dr Irwing is a world-leading psychometrician with over 30 years APPROVED achievement in research specialising in Individual Differences and Dr. Paul Irwing Dr. Mark Batey of the world’s foremost authorities on the Psychology of Creativity. organisations on the subject. Other narrow-band psychometric tools include: me2 registered 2010 Innovation The capability to generate new ideas and approach opportunities creatively is the focus of me2. The skills required for putting creativity into practice are different and require separate assessment and development. Culture and Values As organisations evolve rapidly, with mergers and acquisitions often turning former rivals into colleagues, there is a real need for insight to enable organisational culture and values to be me2 registered 2010 developed and sustained at all levels. Business Administration Most business schools recruit using ability tests. It is now accepted that motivation, attitude and personality are also a vital part of success. Volume Recruitment Temporary staff, drivers, contact centre staff, security guards… important roles but not the most highly paid and often exact organisational requirement and incorporated into online candidate management systems, enable effective, low-cost recruitment. Financial Irresponsibility Original Artwork Copyright Notice All images are subject Want to know more? to UK Copyright Laws and remain the property of David and Anna Freedman at all Want to join the Psychometrics at Work Research Group? times. No images may be downloaded or used without written permission. Contact us at Copyright Notice All copy, data and information contained within the me2 questionnaire, the General Factor of Creativity Report and support materials is not be used without written W. Company No. 03679286 permission. Version No: GFCDR 3.0.1Private & Confidential © E-METRIXX MMXI 23