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2013 Travel Agency Industry Overview
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2013 Travel Agency Industry Overview

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  • 1. The U.S. Travel Agency Industry Travel Agencies: Process $141 Billion in Annual Travel Sales - Volume and Market Share: $86 Billion Air - 64% (Online 19%, Traditional 45%) $15 Billion Cruise - 64% $9 Billion Tour - 66% $5 Billion Car $27 Billion Hotel - 18% Arrange Over 144 Million Trips Annually Employ a 105,000 Full-Time Workforce Generate Annual Payroll Output of $5.5 Billion Earn Annual Revenues of $17.5 Billion Operate 7,768 Airline Accredited Firms with 13,262 Retail Locations Are Primarily Small Businesses Owned and/or Operated by Women (67%) 2011Travel Agency Retail Locations and Travel Agent Employment by State State Agencies Empl. State Agencies Empl. State Agencies Empl. Alabama 56 485 Louisiana 97 486 Oklahoma 95 363 Alaska 42 275 Maine 42 542 Oregon 155 845 Arizona 313 10,000 Maryland 238 1,310 Pennsylvania 481 3,127 Arkansas 40 186 Massachusetts 458 2,643 Rhode Island 59 257 California 2,036 12,828 Michigan 315 3,093 South Carolina 122 569 Colorado 305 1,555 Minnesota 283 2,317 South Dakota 25 96 Connecticut 186 1,750 Mississippi 37 95 Tennessee 154 841 Delaware 51 219 Missouri 219 3,383 Texas 876 6,724 D.C. 110 775 Montana 54 332 Utah 111 1,728 Florida 1,297 10,260 Nebraska 113 585 Vermont 30 132 Georgia 346 2,681 Nevada 133 1,750 Virginia 310 2506 Hawaii 187 1,743 New Hampshire 75 319 Washington 331 1813 Idaho 48 463 New Jersey 673 3,322 West Virginia 25 103 Illinois 787 5,443 New Mexico 47 174 Wisconsin 223 1,307 Indiana 144 1,061 New York 1,690 8,417 Wyoming 23 77 Iowa 128 459 North Carolina 321 3,725 Kansas 81 418 North Dakota 48 129 Kentucky 55 175 Ohio 291 1,700 The travel agency industry in the United States is a vital part of the transportation infrastructure. While the physical elements of travel include planes, trains, cars, hotels, cruises and tours, it is the travel agent that makes it all happen. ASTA Member Agencies Produce 83% of Agency Sales Sources: ARC 2012 Location Data, ARC 2012 YE Sales, Census Bureau (2011 County Patterns and Statistics of U.S. Businesses), PhoCusWright Travel Agency Landscape 2009-2013, annual Travel Weekly Power List