a city
that thinks
like the web
a city
that thinks
like the web
a city
that thinks
like the web
citizen
mark surman
 indian road
my point:
my point:
openess and participation
created a better internet.
my point:
openess and participation
created a better internet.
they can also create a
better city.
openess and participation
created a better internet.
openess and participation
created a better internet.
mozilla helped.
1998
1998
mel lastman is mayor
toronto amalgamated
exxon buys mobil
microsoft goes to court
france wins the world cup
1998
mel lastman is mayor
toronto amalgamated
exxon buys mobil
microsoft goes to court
france wins the world cup

and
the ...
1998

the web is in danger
the mozilla project is born
1998
The Mozilla project is a global community of people who
believe that openness, innovation, and opportunity are
key to...
public benefit
The Mozilla project is a global community of people who
believe that openness, innovation, and opportunity ...
open source
together we
rebuilt the platform,   open source
rebuilt the browser,
improved the web,
got things moving
together we
rebuilt the platform,   open source
rebuilt the browser,
improved the web,
got things moving
together we
rebuilt the platform,   open source
rebuilt the browser,
improved the web,
got things moving
together we
rebuilt the platform,   open source
rebuilt the browser,
improved the web,
got things moving
together we
rebuilt the platform,   open source
rebuilt the browser,
improved the web,
got things moving
together we
rebuilt the platform,       open source
rebuilt the browser,
improved the web,
got things moving


        usi...
Mike Connor,
 Developer

     1
Mike Connor,
 Developer



                Firefox
               dev team

                 60
Mike
 Connor,
Developer

             Firefox
            dev team

              60
                          Daily
     ...
Mike
Connor,Firefox
Develop
  er dev team

        60
                   Daily
                 contributors

            ...
Mike Connor,
 Developer
         Firefox
        dev team

               60
                      Daily
                 ...
Mike Connor,
 Developer
         Firefox
        dev team
                      Daily
               60   contributors

  ...
participate
we encouraged people to

participate
we encouraged people to

participate
we encouraged people to

participate
we encouraged people to

              participate

1000s of people
we encouraged people to

           participate

$200,000
we encouraged people to

              participate

a bet on openness
we encouraged people to

participate


this is the logic of the web
we encouraged people to

participate


this is how the web thinks
we encouraged people to

participate


this is how the web thinks
it makes the web better
we encouraged people to

participate


this is how the web thinks
it makes the web better
we encouraged people to

participate


this is how the web thinks
it makes the web better
we encouraged people to

participate


this is how the web thinks
it makes the web better
participate


this is how the web thinks
can we ask people to

participate


 … to create a better city?
can we ask people to

participate
online




 … to create a better city?
yes!
yes!
   and it's already
happening in cities
 around the world
example:
example:
www.fixmystreet.com
www.fixmystreet.com
www.fixmystreet.com
www.fixmystreet.com
www.fixmystreet.com
www.fixmystreet.com
very low cost
citizen run
useful
www.fixmystreet.com
very low cost
citizen run
useful
participatory and open
example:
example:
www.google.com/transit
www.google.com/transit
www.google.com/transit
www.google.com/transit
www.google.com/transit
www.google.com/transit
useful
open
mashable
www.google.com/transit
useful
open
mashable
“It is free - all you need to do is share your data”
example:
example:
www.appsfordemocracy.org
www.appsfordemocracy.org
www.appsfordemocracy.org
www.appsfordemocracy.org
www.appsfordemocracy.org
www.appsfordemocracy.org
$20k
citizen ideas
city benefits
www.appsfordemocracy.org
$20k
citizen ideas
city benefits
participatory and open
examples:
examples:
futuremelbourne.com.au
myttc.ca
everyblock.com
chidataexchange.net
crazedmonkey.com/toronto-transit-map
granicus...
examples:
futuremelbourne.com.au
myttc.ca
everyblock.com
chidataexchange.net
crazedmonkey.com/toronto-transit-map
granicus...
examples:
futuremelbourne.com.au
myttc.ca
everyblock.com
chidataexchange.net
crazedmonkey.com/toronto-transit-map
granicus...
what
do all these sites
have in common?
what
do all these sites
have in common?
created by citizens, companies and
communities that want a better city
what
do all these sites
have in common?
created by citizens, companies and
communities that want a better city
    city ha...
web 2.0

city hall didn't do the heavy lifting
web 2.0
      … is the network as platform, spanning all connected
devices; Web 2.0 applications are those that make the m...
web 2.0
      … is the network as platform, spanning all connected
devices; Web 2.0 applications are those that make the m...
web 2.0
      … is the network as platform, spanning all connected
devices; Web 2.0 applications are those that make the m...
participation
and openess
participation
 and openess
represent a huge opportunity
      to make our city better
participation
 and openess
represent a huge opportunity
      to make our city better
             … and city hall
       ...
we just need to start thinking like the web
3
ideas
3
                    ideas


1. open our data.
3
                               ideas


1. open our data. transit. library catalogues. community
centre schedules. maps. ...
3
                               ideas


1. open our data. transit. library catalogues. community
centre schedules. maps. ...
3
                               ideas


1. open our data. transit. library catalogues. community
centre schedules. maps. ...
3
                               ideas


2. crowdsource info gathering that helps the city.
3
                            ideas


2. crowdsource info gathering that helps the city.
somebody would have FixMyStreet.t...
3
                             ideas


2. crowdsource info gathering that helps the city.
somebody would have FixMyStreet....
3
                                 ideas


3. ask for help creating a city that thinks like the web.
3
                                 ideas


3. ask for help creating a city that thinks like the web.
copy Washington, DC's...
3
                                 ideas


3. ask for help creating a city that thinks like the web.
copy Washington, DC's...
radical
radical
   quot;... use cutting-edge technologies to create
   a new level of transparency, accountability,
              ...
radical
   quot;... use cutting-edge technologies to create
   a new level of transparency, accountability,
              ...
we
can make
a city that
thinks like
 the web
we
can make
a city that
thinks like
 the web
       you just need to
       ask us to help
mark surman
                  executive director
                 mozilla foundation
          mark@mozillafoundation.org
...
By Sam Javanrouh
                          Creative Commons BY NC ND
                         http://www.flickr.com/photos...
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Draft A City That Thinks LIke the Web

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Mozilla's Mark Surman talks about 'Building a City That Thinks Like the Web at the City of Toronto's Web 2.0 Summit. Slides w/ audio.

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Draft A City That Thinks LIke the Web

  1. 1. a city that thinks like the web
  2. 2. a city that thinks like the web
  3. 3. a city that thinks like the web
  4. 4. citizen mark surman indian road
  5. 5. my point:
  6. 6. my point: openess and participation created a better internet.
  7. 7. my point: openess and participation created a better internet. they can also create a better city.
  8. 8. openess and participation created a better internet.
  9. 9. openess and participation created a better internet. mozilla helped.
  10. 10. 1998
  11. 11. 1998 mel lastman is mayor toronto amalgamated exxon buys mobil microsoft goes to court france wins the world cup
  12. 12. 1998 mel lastman is mayor toronto amalgamated exxon buys mobil microsoft goes to court france wins the world cup and the web is in danger
  13. 13. 1998 the web is in danger the mozilla project is born
  14. 14. 1998 The Mozilla project is a global community of people who believe that openness, innovation, and opportunity are key to the continued health of the Internet. the web is in danger the mozilla project is born
  15. 15. public benefit The Mozilla project is a global community of people who believe that openness, innovation, and opportunity are key to the continued health of the Internet.
  16. 16. open source
  17. 17. together we rebuilt the platform, open source rebuilt the browser, improved the web, got things moving
  18. 18. together we rebuilt the platform, open source rebuilt the browser, improved the web, got things moving
  19. 19. together we rebuilt the platform, open source rebuilt the browser, improved the web, got things moving
  20. 20. together we rebuilt the platform, open source rebuilt the browser, improved the web, got things moving
  21. 21. together we rebuilt the platform, open source rebuilt the browser, improved the web, got things moving
  22. 22. together we rebuilt the platform, open source rebuilt the browser, improved the web, got things moving using openness and participation
  23. 23. Mike Connor, Developer 1
  24. 24. Mike Connor, Developer Firefox dev team 60
  25. 25. Mike Connor, Developer Firefox dev team 60 Daily contributors 100s
  26. 26. Mike Connor,Firefox Develop er dev team 60 Daily contributors 100s Contributors 1000s
  27. 27. Mike Connor, Developer Firefox dev team 60 Daily contributors 100s Contributors 1000s Beta testers 500,000+
  28. 28. Mike Connor, Developer Firefox dev team Daily 60 contributors 100s Contributors 1000s Beta testers 500,000+ Daily users 60 million
  29. 29. participate
  30. 30. we encouraged people to participate
  31. 31. we encouraged people to participate
  32. 32. we encouraged people to participate
  33. 33. we encouraged people to participate 1000s of people
  34. 34. we encouraged people to participate $200,000
  35. 35. we encouraged people to participate a bet on openness
  36. 36. we encouraged people to participate this is the logic of the web
  37. 37. we encouraged people to participate this is how the web thinks
  38. 38. we encouraged people to participate this is how the web thinks it makes the web better
  39. 39. we encouraged people to participate this is how the web thinks it makes the web better
  40. 40. we encouraged people to participate this is how the web thinks it makes the web better
  41. 41. we encouraged people to participate this is how the web thinks it makes the web better
  42. 42. participate this is how the web thinks
  43. 43. can we ask people to participate … to create a better city?
  44. 44. can we ask people to participate online … to create a better city?
  45. 45. yes!
  46. 46. yes! and it's already happening in cities around the world
  47. 47. example:
  48. 48. example: www.fixmystreet.com
  49. 49. www.fixmystreet.com
  50. 50. www.fixmystreet.com
  51. 51. www.fixmystreet.com
  52. 52. www.fixmystreet.com
  53. 53. www.fixmystreet.com very low cost citizen run useful
  54. 54. www.fixmystreet.com very low cost citizen run useful participatory and open
  55. 55. example:
  56. 56. example: www.google.com/transit
  57. 57. www.google.com/transit
  58. 58. www.google.com/transit
  59. 59. www.google.com/transit
  60. 60. www.google.com/transit
  61. 61. www.google.com/transit useful open mashable
  62. 62. www.google.com/transit useful open mashable “It is free - all you need to do is share your data”
  63. 63. example:
  64. 64. example: www.appsfordemocracy.org
  65. 65. www.appsfordemocracy.org
  66. 66. www.appsfordemocracy.org
  67. 67. www.appsfordemocracy.org
  68. 68. www.appsfordemocracy.org
  69. 69. www.appsfordemocracy.org $20k citizen ideas city benefits
  70. 70. www.appsfordemocracy.org $20k citizen ideas city benefits participatory and open
  71. 71. examples:
  72. 72. examples: futuremelbourne.com.au myttc.ca everyblock.com chidataexchange.net crazedmonkey.com/toronto-transit-map granicus.com diycity.org ubalt.edu/bnia adullact.org govloop.com zelea.com/project/votorola/ change.gov
  73. 73. examples: futuremelbourne.com.au myttc.ca everyblock.com chidataexchange.net crazedmonkey.com/toronto-transit-map granicus.com diycity.org ubalt.edu/bnia adullact.org govloop.com zelea.com/project/votorola/ change.gov
  74. 74. examples: futuremelbourne.com.au myttc.ca everyblock.com chidataexchange.net crazedmonkey.com/toronto-transit-map granicus.com diycity.org ubalt.edu/bnia adullact.org govloop.com zelea.com/project/votorola/ change.gov commonspace.wordpress.com
  75. 75. what do all these sites have in common?
  76. 76. what do all these sites have in common? created by citizens, companies and communities that want a better city
  77. 77. what do all these sites have in common? created by citizens, companies and communities that want a better city city hall didn't do the heavy lifting
  78. 78. web 2.0 city hall didn't do the heavy lifting
  79. 79. web 2.0 … is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an architecture of participation and going beyond the page metaphor of Web 1.0 to deliver rich user experiences.
  80. 80. web 2.0 … is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an architecture of participation and going beyond the page metaphor of Web 1.0 to deliver rich user experiences.
  81. 81. web 2.0 … is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an architecture of participation and going beyond the page metaphor of Web 1.0 to deliver rich user experiences.
  82. 82. participation and openess
  83. 83. participation and openess represent a huge opportunity to make our city better
  84. 84. participation and openess represent a huge opportunity to make our city better … and city hall doesn't need to do the heavy lifting
  85. 85. we just need to start thinking like the web
  86. 86. 3 ideas
  87. 87. 3 ideas 1. open our data.
  88. 88. 3 ideas 1. open our data. transit. library catalogues. community centre schedules. maps. 311. expose it all so the people of Toronto can use it to make a better city.
  89. 89. 3 ideas 1. open our data. transit. library catalogues. community centre schedules. maps. 311. expose it all so the people of Toronto can use it to make a better city.
  90. 90. 3 ideas 1. open our data. transit. library catalogues. community centre schedules. maps. 311. expose it all so the people of Toronto can use it to make a better city. do it now.
  91. 91. 3 ideas 2. crowdsource info gathering that helps the city.
  92. 92. 3 ideas 2. crowdsource info gathering that helps the city. somebody would have FixMyStreet.to up and running in a week if the Mayor promised to listen.
  93. 93. 3 ideas 2. crowdsource info gathering that helps the city. somebody would have FixMyStreet.to up and running in a week if the Mayor promised to listen. encourage it.
  94. 94. 3 ideas 3. ask for help creating a city that thinks like the web.
  95. 95. 3 ideas 3. ask for help creating a city that thinks like the web. copy Washington, DC's contest strategy.
  96. 96. 3 ideas 3. ask for help creating a city that thinks like the web. copy Washington, DC's contest strategy. launch it at BarCamp.
  97. 97. radical
  98. 98. radical quot;... use cutting-edge technologies to create a new level of transparency, accountability, and participation for citizens.quot;
  99. 99. radical quot;... use cutting-edge technologies to create a new level of transparency, accountability, and participation for citizens.quot; http://change.gov/agenda/technology_agenda/
  100. 100. we can make a city that thinks like the web
  101. 101. we can make a city that thinks like the web you just need to ask us to help
  102. 102. mark surman executive director mozilla foundation mark@mozillafoundation.org this deck @ www.slideshare.net/msurman
  103. 103. By Sam Javanrouh Creative Commons BY NC ND http://www.flickr.com/photos/wvs/205482483/sizes/l/ By Sam Javanrouh Creative Commons BY NC ND http://www.flickr.com/photos/wvs/254666400/ By RadioSpike Creative Commons BY NC ND http://www.flickr.com/photos/radiospike/489297518/in/set-72157600190096055/
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