TELEVISION SYSTEM <ul><li>Needs Parabola. </li></ul><ul><li>Multi channels ( digital ). </li></ul><ul><li>Easily interrupted by weather </li></ul><ul><li>High Penetration, it is not interrupted by high rise building or mountain </li></ul><ul><li>High Investment </li></ul><ul><li>Coverage Not limited </li></ul>Satellite 3. * No physical distortion/interruption <ul><li>High Maintenance </li></ul><ul><li>Does not depend on weather </li></ul><ul><li>Multi functions </li></ul><ul><li>Quite expensive because of using cable to be transmitted </li></ul><ul><li>Multi channel – up to 100 – 200 channel. </li></ul>Cable 2. <ul><li>Single channel. </li></ul><ul><li>Does not depend on weather </li></ul>and capacity of transmission <ul><li>Should be clear area </li></ul><ul><li>High coverage depending on Tower’s Height </li></ul><ul><li>Max radius of 120 Km. </li></ul><ul><li>Free to air </li></ul>TX : Terrestrial 1. LIMITATIONS STRENGTHS SYSTEM No
Studio TV Satellite TX Tower TV TV CABLE TELEVISION SYSTEM
TYPES OF TELEVISION INDUSTRY Professional / Competitive Professional / Competitive Bureaucratic/ Professional Management Based on market’s needs Based on market’s needs Tends to follow government’s needs Contents B.O.D B.O.D Government Reports to Monthly Fees / limited advertisement Advertisement APBN / APBD/ limited advertisement Operational Cost Private Private APBN Investment Cable Television Private Television Government Television
<ul><li>Program Content & Creativity </li></ul><ul><li>Audio Video Quality </li></ul><ul><li>Technology </li></ul><ul><li>Coverage Area </li></ul><ul><li>Artist </li></ul><ul><li>Rate card </li></ul>COMPETITION
TRANSFORMATION OF IDEALISM INTO BUSINESS STRATEGY PROFESSIONALISM BROADCAST LAW CODE OF ETHIC PUBLIC OPINION IDEALISM BUSINESS NATIONALISM MORAL VALUES RELIGION CONSTITUTION DEMOCRACY RATINGS COMPETITIONS MARKET DRIVEN PROFIT
<ul><li>In order to give idealism for the nation, we have to firstly survive in this industry. </li></ul><ul><li>In order to give good & effective idealism we have to gain great number of share & rating. </li></ul>TRANSFORMATION OF IDEALISM INTO BUSINESS STRATEGY
<ul><li>Creativity must have selling point </li></ul><ul><li>Creative have no limitation </li></ul>TELEVISION INDUSTRY AS A CREATIVITY INDUSTRY
Rating & Share HOW MUCH VIEWER WE HAVE? BIGGER IS MUCH BETTER BUT, CREATIVE MUST MEASUREABLE!!
<ul><li>TVR (Rating) </li></ul><ul><li>“ A Percentage of Audience over the population or target population, defined by a certain period of time (minimum by 1 minute=watching minium 17 second continously)“ </li></ul><ul><li>TVS (Share) </li></ul><ul><li>“ The percentage of the total available audience. The addition of the stations always equal 100 %“ </li></ul>WHAT IS THE DEFINITION OF RATING & SHARE?
<ul><li>1% Rating = ± 426.456 audience </li></ul><ul><li>Sumber data: AGB Nielsen Indonesia </li></ul>WHAT IS THE DEFINITION OF RATING & SHARE?
WHAT IS THE DEFINITION OF RATING & SHARE? *) Monthly household purchase of basic goods (such as: basic staple food, water, electricity, cigarettes, maid's wages, school fees, petrol, rent if paid monthly). Source: Nielsen Media Research 16% Rp. 500,000 and below E 19% Rp. 500,001 - 700,000 D 26% Rp. 700,001 - 1,000,000 C2 20% Rp. 1,000,001 - 1,500,000 C1 46% Rp. 700,001 – 1,500,001 C 10% Rp. 1,500,001 - 2,000,000 B 6% Rp. 2,000,001 - 3,000,00 A2 3% Rp. 3,000,001 and above A1 9% Rp. 2,000,000 and above A % Definition* Quintiles YEAR 2008
What is Story <ul><li>Follow the chart below as the story evolves from a news event to a full-blown in-depth interactive report, where YOU, the viewer, order the news by priority and decide which elements of a story are most important. </li></ul>
Improving the visual impact of News presentation <ul><li>In today's competitive market, broadcasters have to make every effort to maximize the visual impact of their news shows. Huge video wall installations and the use of virtual elements to enhance the set have become the rule rather than an exception: Animated backgrounds, interactive diagrams and 3D objects rendered in real-time are a natural part of modern studio environments. </li></ul><ul><li>The news solution offers an easy way to create high quality visual images even for the most challenging productions. The virtual studio module provides an easy-to-use drag-and-drop interface and features a comprehensive studio and production workflow as well as impressive graphics capabilities. Now, graphic designers are only limited by their imagination when transforming the stage area into an impressive virtual studio. The module can also be used to enhance existing sets with virtual objects that the anchor persons can interact with. </li></ul><ul><li>To further enhance the look of a news show, Vizrt offers an easy and flexible entry into the world of video walls. Viz Video Wall integrates with established workflows and grows with rising demands. Small setups with only a few screens can be upgraded to create unique installations that go far beyond the capacity of traditional video-wall setups. The support for extreme resolutions beyond HD provides broadcasters with a perfect tool to boost the visual quality of their shows. </li></ul>
ENG <ul><li>ENG is a broadcasting (usually television ) industry acronym which stands for electronic news gathering . It can mean anything from a lone reporter taking a single camcorder out to get a story, to an entire television crew taking a satellite truck on location to do a live report for a newscast . In its early days, the term ENG was used by newsroom staff to differentiate between the NG (news gathering) crews that collected TV news with traditional film cameras and the new ENG crews who collected TV news with new electronic analogue tape formats like low band 3/4 inch U-matic . The requirement for the differentiation stems from the radically different methods of post-production involved in video versus film. Film needed to be processed before editing, unlike tape where footage could be edited fairly quickly, thus dramatically reducing the turn-around time for a story. The use of film in news gathering virtually disappeared by the early 1980s. </li></ul>
DSNG <ul><li>ENG originally referred to the use of point-to-point terrestrial microwave signals to backhaul the remote signal to the studio. In modern news operations, however, it also includes SNG (satellite news gathering) and DSNG (digital satellite news gathering). ENG is almost always done using a specially modified truck or van. Terrestrial microwave vehicles can usually be identified by their masts which can be extended up to 50 feet (15 m) in the air (to allow line-of-sight with the station's receiver antennas), while satellite trucks always use a larger dish that unfolds and points skywards towards one of the geostationary communications satellites . </li></ul>
The process <ul><li>1. Format your script with our unique Double Column Script Editor 2. User Portal - Customize to flash wires and recieve user and system messages 3. Split Screen - Drag wire copy directly into a script or rundown 4. Assets - keep all your relevant information attached to the story 5. Control all the newscast's elements with MOS 6. Rundown templates - set up your formats for scripts, graphics, CGs and bumpers </li></ul>
What is the plan <ul><li>Research through wires, media, email, web or faxes is straightforward with our global search feature. Scripting is easier and faster with our visual scripting engine. And creating the rundown is a cinch, using our innovative drag and drop feature. But that’s not all. OCTOPUS supports major industry standards to make newscasts as fluent as possible. You need a powerful – but extremely easy-to-use – tool that not only lets you stay on top of the technology but lets your audience see its benefits. </li></ul><ul><li>Have it your way </li></ul><ul><li>From local TVs to 24-hour news networks, many newsrooms around the world enjoy producing news with OCTOPUS. No matter if you have three journalists or staff of 500, we have a solution for every workflow. Ask for case studies and the reference list to get an idea. And that's not all ... OCTOPUS makes your CFO proud and happy. </li></ul><ul><li>Never miss the latest news </li></ul><ul><li>The unbeatable search feature brings the latest news to your desktop. Wires, media, emails, RSS, story archives, web pages, faxes, contacts … everything is searched instantly to get the most useful information from your valuable data. Research for your story has never been so easy. And with our unique attach feature, all the source data are accessible during production. </li></ul><ul><li>Don't wait, plan </li></ul><ul><li>An event is often expected. Why not mark a spot in your editorial calendar? OCTOPUS planning diary lets you schedule future stories and collect information to them as the time flows. With a single glance at the calendar see how many stories have been planned for today. With all the content gathered in time, couple of final touches will quickly turn them into rundown stories. </li></ul><ul><li>Write the script with joy </li></ul><ul><li>So you want to write the script for an anchor/voiceover/sound bite story? Drag and drop the source wire, select the script template and start typing. With OCTOPUS script's elements combine all story parts into one script. CGs along with clips, soundbites and other editorial and technical commands appear on the left hand side of the double column script. OCTOPUS’s unique text formating feature lets you emphasise text on the prompter. Stay on top of the footage with automatic text duration counting. Every user can simply set up their individual reading speed. And every three minutes, your script is autosaved. You'll never lose a story to technical breakdowns. </li></ul><ul><li>Watch rundowns come and go </li></ul><ul><li>Rundowns in OCTOPUS are automatically scheduled by our unique weekly show scheduler. Common stories, bumpers and breaks are, thanks to templates, automatically created in place. All you have to do is pick your stories and drag them over. Reorganizing the rundown is a matter of seconds. Even if your show already airs, breaking news can be inserted or edited. Script clips and graphics are automatically published to playout devices and update follows every change. Afterwards, rundowns are auto-deleted or archived. OCTOPUS does all the housekeeping for you. </li></ul><ul><li>Have it prepared </li></ul><ul><li>There are many situations you cannot predict, but there are many you certainly can. Be ahead of your competitors and have rundowns prepared. When the time's up, whole program gets on air within seconds. With all the clips, graphics and CGs. </li></ul><ul><li>Let last minute changes wink </li></ul><ul><li>Imagine a breaking-news situation. New wire has just come in and you have to get the story on air in minutes. Simply create the story in the rundown, attach the wire and assign it to your writer. Clarify details via user messaging and watch the rundown story winking at you with every content change. Whenever you're happy, just approve and go. Could it be any easier? </li></ul><ul><li>Get the opinion </li></ul><ul><li>Need to find an expert to interview for a story? OCTOPUS has a searchable addressbook where all your contacts are kept. Call your guest, pre-interview them and save the info in OCTOPUS. When your guest confirms appearance make pre-interview a guest booking. </li></ul><ul><li>Play with others too </li></ul><ul><li>Do you need to create a placeholder? Integrate with NLE? Browse the video content of your videoservers or archive? Add and preview graphics for your script? Track your rundown playout? It's all possible. OCTOPUS is fully compliant with the latest version of MOS protocol, supports Chyron Intelligent Interface, ALE, ActiveX and other proprietary or standard protocols. Contact us for the latest list of supported devices and systems. It is long and still growing. </li></ul><ul><li>Don't get lost on the screen </li></ul><ul><li>OCTOPUS GUI has been built over years and it's based on a rich experience from projects of a small medium and large scale from all around the world. Customizable and storable screen layouts, predefined and user-defined color schemes, full drag and drop support, keyboard shortcuts, clearly defined and intuitive actions. That's what gives OCTOPUS a clean and user-friendly interface. </li></ul><ul><li>Use your own language </li></ul><ul><li>Chinese? Hindi? Russian? Czech? Thai? Arabic? French? Hungarian? We do speak any language. With full Unicode support, any language can be used with OCTOPUS. Write your story - part in Arabic (right to left), part in English … whatever you need </li></ul><ul><li>Access anywhere </li></ul><ul><li>OCTOPUS’s only client is Internet Explorer. Opening OCTOPUS is as simple as starting Explorer and typing http://octopus. Or select the bookmark. Anywhere in the world. Even from a cyber café. </li></ul>
Whats in? <ul><li>GUI skins - look and feel of OCTOPUS GUI is changeable. Each user defines its own skin. Or use one of the predefined ones Split screens - screen can be spitted up to 6 windows. Each of them with different section open Custom user layouts - screen layout can be saved including the options opened for later use Multilingual - OCTOPUS is fully multilingual. In multiethnic environment, each user has a different GUI localization based on his/her login name </li></ul>
<ul><li>Script formating - script supports text formating. Bold, italic underline. Colors. Special tags and commands. Story containers - stories are organized in containers. Somethling like folders in operating system. Sortable, searchable and filterable. Planning/assignment diary - calendar-based folders keep planning and/or assignments organized in the most natural way. </li></ul>
<ul><li>Timed and floating rundowns - rundowns are either fixed in time or floating. These are reused anytime. Rundown scheduler - rundowns are automatically created by scheduler using templates. Receiving wires, emails, faxes, RSS - OCTOPUS receives, categories and is able to search wide variaty of information from various sources Message notifications - users are notified about any incoming piece of information that comes to OCTOPUS. </li></ul>
<ul><li>User to user messaging - users send messages to other users or groups. Contact database - contacts are stored in the shared database. Contacts are either public or private Guest management - all the research is kept in pre-interviews file and guest bookings are stored and back-tracked with interviews. Lowres browsing - any piece of video or audio material has a lowres version users can browse and review at their OCTOPUS clients without any special hardware </li></ul>
<ul><li>GUI </li></ul><ul><li>Tabs - Besides opening multiple pages in a split-screen mode, OCTOPUS6 also previews items in multiple tabs on one screen. Inline data editing - Just like in a spreadsheet, data in OCTOPUS6 lists may be modified directly. Without dialog windows. Favorites - menu of frequently used menu items accessible by single click may be defined Well-known key shortcuts - keyboard shortcuts to actions known from other, widely used applications are available in OCTOPUS6. Should the shortcuts be uncomfortable, they may be customized </li></ul>
<ul><li>Editorial </li></ul><ul><li>Spell check - OCTOPUS6 checks the spelling in scripts as the text is being typed. Word blacklist - A list of inappropriate words may be loaded into the dictionary. OCTOPUS6 notifies a journalist when such a word has been typed. Undo/Redo - using shortcut-keys, journalists can easily undo recent changes in the script Mouse-free script - actions for new CGs, MOS Objects, tags, notes, etc. are invokable using the keyboard. Rundown stopwatch - Rundown timing is more precise with two sets of clock present. One set counts up, down and shows the difference between scheduled and real duration of the rundown, second clock does the same for each particular story. Rundown time markers - Slugs delimiting rundown into blocks may be inserted and assigned scheduled duration. Difference between scheduled duration of the block and the overall real duration of stories in the block is displayed </li></ul>
<ul><li>Enterprise </li></ul><ul><li>Any platform - OCTOPUS6 runs natively on Windows, Mac OS and/or Linux Seamless load-balancing - Any number of application servers may be used simultaneously. According to level of their load, users are connected evenly to all of them to maximize system performance. Automatic fail-over - Should any of the servers fail - application or database - their redundant copy automatically takes over. </li></ul>
<ul><li>Live video streaming - live video (agency feeds, own or other channels) are streamed live to each OCTOPUS client. This video can be watched while writing the script, making rundown or searching wires Extended search - OCTOPUS content search allows very quick, simple or very complicated search queries. Search for year old story about pope, that was longer than 1 minute, aired in evenning news and done by particular reporter - easy. </li></ul>
A particular slide catching your eye?
Clipping is a handy way to collect important slides you want to go back to later.