Sun Life pioneers study on financial literacy
The Filipinos are an optimistic race. Amidst the recent stock market dip, there is
widespread confidence about the country’s economic outlook. But are Filipinos prepared
to face fluctuations and seize opportunities? Are they ready for the Brighter Life?
For the past five years, Sun Life has been conducting a nationwide Study of Lifestyles,
Attitudes and Relationships (SOLAR) to gain insights on the public’s attitudes and
behavior toward financial matters. This research has been instrumental in helping Sun Life
pursue its thrust to raise financial literacy among Filipinos.
(C) 2013 Sun Life Financial Philippines