Good is Great!
2
•
•
•
3
•
•
•
4
•
•
5
6
•
•
•
•
•
•
•
•
Creative Citizenship
#Technology for Good
8
9
10
11
#Social Guerilla
12
13
14
15
16
#Happiness
17
18
19
20
Proactively tackling today’s
challenges
#Responsibility Deal
22
23
•
•
•
•
24
25
#Looking for Change
#Financial Inclusion
26
27
28
29
#Employee Engagement
30
31
32
33
Bonus! What’s hot around the
World Cup!
#WorldCup
35
36
37
38
Latest in the online privacy
debate
#Data Privacy
40
41
42
43
44
45
46
Good is Great: People's Insights for June & July
Upcoming SlideShare
Loading in …5
×

Good is Great: People's Insights for June & July

4,093
-1

Published on

Good is Great - our latest issue of People’s Insights monthly brief features eight initiatives that have some elements of corporate and brand citizenship. Three of the eight campaigns we featured are winners from Cannes.

They broadly fall under the following themes:

Creative Citizenship = Tech + Good
Brand citizenship – Proactive measures to tackle today’s challenges
Bonus! What’s hot around the World Cup and
the latest in the online privacy debate.

This issue features:
• Becoming Sweetie
• Message Barter
• Coca-Cola Happy ID
• Cadbury Caps Calories
• Spent: Looking for Change
• Starbucks College Achievement Plan
• adidas brazuca babies
• Right to be Forgotten

We hope you enjoy reading it and invite you to share your feedback and tips with us @PeoplesLab.
You can also reach out to us on Twitter @msl_group.

Published in: Marketing, Business
1 Comment
29 Likes
Statistics
Notes
No Downloads
Views
Total Views
4,093
On Slideshare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
347
Comments
1
Likes
29
Embeds 0
No embeds

No notes for slide
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×