Why Customers are Embracing the Cloud Reduce CAPEX & OPEX Latest Versions with No Server Upgrades Predictable & Pay per Use Subscriptions Choice, Flexibility, & Resource Agility Merger, Acquisition & Divestitures Focus on Market Differentiation Energy Efficiency Up and Running Quickly “By 2012, 20% of businesses will own no IT assets.” Gartner, Gartner Highlights Key Predictions for IT Organizations and Users in 2010 and Beyond, January, 2010 Survey of 318 customers on satisfaction with SaaS noted “top 3 pros were no in-house maintenance(57%), shorter rollout(49%), usable anywhere via internet(46%).” Burton Group, “Gartner and Burton Group SaaS Surveys: Same High-Level Findings, Different Conclusions.” Craig Roth July, 2009.
Cloud ComputingThe Microsoft Approach Extend our enterprise software that runs core functions for business today to the cloud at internet scale Develop innovative new services that expand the way end users, developers, and consumers can access and utilize the information they need, when they need it “By 2012, 40% of enterprises will adopt a blend of cloud- and premises-based approaches to meet their UC needs” Predicts 2010: Video, Cloud and UC Services Loom Large in Enterprise Communications Bob Hafner, Bern Elliot et al/Gartner December 3, 2009
The Microsoft Difference Microsoft invests heavily in innovations to drive technology & business further. Broadinnovation On-premises, off-premises, or both based on business need. Consistent, connected experiences across devices. Powerof choice Enterprise-class services with no compromises to availability, reliability, security or privacy. Enterprise class services Thousands of companies around the world provide software, services, and support Partnerecosystem
Microsoft Cloud Services Customer Cloud Public Cloud Communication Collaboration Business Apps Storage & DB AD/Live ID Identity Active Directory Dynamic Infrastructure Toolkit Platform
Social & Professional Interactions Opportunities, Responsibilities Learn, Decide & Take Action New business models and revenue streams Security and privacy Regulation and compliance Improving the user experiences Advances in machine learning Insight and action Bringing experiences together New ways to collaborate Use technology the way you choose Cloud to Server, Server to Cloud Smarter Devices Consistent programming model Unified management Spans customer, partner, Microsoft clouds Powerful device with Windows New form factors Software drives the experience Broad Cloud Innovation