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tumblr policy primer
tumblr policy primer
tumblr policy primer
tumblr policy primer
tumblr policy primer
tumblr policy primer
tumblr policy primer
tumblr policy primer
tumblr policy primer
tumblr policy primer
tumblr policy primer
tumblr policy primer
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tumblr policy primer

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An easy to read document that puts tumblr's terms of service into readable terms.

An easy to read document that puts tumblr's terms of service into readable terms.

Published in: Education
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  • Images:1 – Tumblr Logo2 – Hand Drawn Arrow3 – Tumblr TOS Screen Cap
  • Images1 – Tumblr logo2 – screen cap guidelines3 – screen cap terms of service
  • Quote Giz: http://gizmodo.com/5896017/tumblr-has-the-only-likable-terms-of-service-weve-ever-seenQuote TechDirt: http://www.techdirt.com/articles/20120326/01301418236/will-tumblrs-new-terms-service-finally-lead-to-de-stupidifying-terms-service.shtmlImages:1 – Tumblr Logo2 – Tech Dirt Logo3 – Giz Au logo
  • Quote Giz: http://gizmodo.com/5896017/tumblr-has-the-only-likable-terms-of-service-weve-ever-seenQuote TechDirt: http://www.techdirt.com/articles/20120326/01301418236/will-tumblrs-new-terms-service-finally-lead-to-de-stupidifying-terms-service.shtmlImages:1 – Tumblr Logo2 – Tech Dirt Logo3 – Giz Au logo
  • Quote Giz: http://gizmodo.com/5896017/tumblr-has-the-only-likable-terms-of-service-weve-ever-seenQuote TechDirt: http://www.techdirt.com/articles/20120326/01301418236/will-tumblrs-new-terms-service-finally-lead-to-de-stupidifying-terms-service.shtmlImages:1 – Tumblr Logo2 – Tech Dirt Logo3 – Giz Au logo
  • Quote Giz: http://gizmodo.com/5896017/tumblr-has-the-only-likable-terms-of-service-weve-ever-seenQuote TechDirt: http://www.techdirt.com/articles/20120326/01301418236/will-tumblrs-new-terms-service-finally-lead-to-de-stupidifying-terms-service.shtmlImages:1 – Tumblr Logo2 – Tech Dirt Logo3 – Giz Au logo
  • Quote Giz: http://gizmodo.com/5896017/tumblr-has-the-only-likable-terms-of-service-weve-ever-seenQuote TechDirt: http://www.techdirt.com/articles/20120326/01301418236/will-tumblrs-new-terms-service-finally-lead-to-de-stupidifying-terms-service.shtmlImages:1 – Tumblr Logo2 – Tech Dirt Logo3 – Giz Au logo
  • Quote Giz: http://gizmodo.com/5896017/tumblr-has-the-only-likable-terms-of-service-weve-ever-seenQuote TechDirt: http://www.techdirt.com/articles/20120326/01301418236/will-tumblrs-new-terms-service-finally-lead-to-de-stupidifying-terms-service.shtmlImages:1 – Tumblr Logo2 – Tech Dirt Logo3 – Giz Au logo
  • Quote Giz: http://gizmodo.com/5896017/tumblr-has-the-only-likable-terms-of-service-weve-ever-seenQuote TechDirt: http://www.techdirt.com/articles/20120326/01301418236/will-tumblrs-new-terms-service-finally-lead-to-de-stupidifying-terms-service.shtmlImages:1 – Tumblr Logo2 – Tech Dirt Logo3 – Giz Au logo
  • Quote Giz: http://gizmodo.com/5896017/tumblr-has-the-only-likable-terms-of-service-weve-ever-seenQuote TechDirt: http://www.techdirt.com/articles/20120326/01301418236/will-tumblrs-new-terms-service-finally-lead-to-de-stupidifying-terms-service.shtmlImages:1 – Tumblr Logo2 – Tech Dirt Logo3 – Giz Au logo
  • Transcript

    • 1. Seen one of these before?I hope so, if you spend a bit of timeonline or even on a computer then it’s likelyyou have accepted more than a few of themin your time.These are service levels agreements thatyou are often forced accept before usingmost platforms online, think Facebook,YouTube and iTunes.Let us take a look at what we are reallyagreeing to when we accept the tumblrterms of service.
    • 2. Tumblr has two docs you need to agree to before using the service.Community Guidelines Terms Of Service
    • 3. They have a pretty good reputation for being transparent & fair “the only likable terms of service we’ve ever seen” “It would be nice if other sites followed suit”
    • 4. So let’s start to break down their policies and what they mean to you A pretty standard clause in online policies, if you don’t accept you can not use the service. It means you must play by tumblr’s rules or don’t play at all.
    • 5. And now the important bit… content ownership. This is the best part of tumblr’s terms of service. Complete IPownership over any content that a user uploads. But it doesn’t mean that tumblr can’t still use your content for their own benefit (we will hear more about this soon).
    • 6. Here’s what tumblr lets themselves do with your contentSo while tumblr lets content ownerskeep full IP rights over theirproperties, they have also giventhemselves permission to do... wellpretty much anything with yourcontent. They mention in this sectiona variety of uses which your contentis enabled to be a part of. Whiletumblr defends (in a polite way) theneed for this, it is potentially providingthem with an opportunity to monetiseyour content in the future. (And they’ll let approved 3rd parties do it too)
    • 7. Some more good news – tumblr will do their best to remove your old content This is often not the case, many other popular online platforms (Facebook for one) used to provide no assurance that data was ever going to be removed. Thanks tumblr.
    • 8. Tumblr for many users effectivelybecomes a reblogging website. How do they tackle copyright? They provide a pretty detailed overview of their internal process. 1- The copyright owner needs to provide documentation and information regarding any breach claim. 2 – If the required standards are met then the content will be taken down. 3 – Beyond this, if a user believes they were not in beach they have the ability to submit a counter notification again requiring necessary evidence.
    • 9. So while tumblrs policy is good, it’sprobably not perfect and it’s just a policy so why does it get such good press?
    • 10. Tumblr have created these polite little balloons that they use to explain the policy to users. It’s a good thing, this information can help give users a better perspective on what they are actually agreeing to when accepting the terms. Although, the balloons also can seem slightly misleading to many, they are light hearted which can take away from the serious legal nature ofthese terms and also represent tumblrs spin on the terms rather than what the actual interpretation might be.
    • 11. To recap, a brief overview of tumblrs policy.-Tumblr outlines a reasonably straight forward policy and it does seem they are trying to present the best options for the user - Be wary though, as with all corporations tumblr is going to have to start earning money soon. - While your content will always belong to you, if you upload it or write it within tumblr, be prepared to have it republished by tumblr and other providers.- Be careful placing material with a copyright on tumblr, they have a strict resolution process and as with all online content, you could end up in some serious trouble.
    • 12. Image Credit & CopyrightThroughout : - Tumblr Logo: From tumblr.com following their trademark guidelines-Screen captures of policy document: obtained from tumblr website using standard windows tool ‘snippingtool’ from URL’s http://www.tumblr.com/policy/en/terms_of_service andhttp://www.tumblr.com/policy/en/community- Vector arrows (various sizes): Licensed under creative commons from ‘Dragonartz’Slide 3:-Gizmodo Au Logo: Sourced from Gizmodo website- Tech Dirt Logo: Sourced from Wikipedia (Fair use)Reference:Throughout – Tumblr 2012, Terms Of Service, Accessed 14/10/2012 athttp://www.tumblr.com/policy/en/terms_of_serviceSlide 3 (Gizmodo Quote): Biddle, S. 2012, Tumblr Has the Only Likable Terms of Service We’ve Ever Seen,Accessed online 16/10/2012 at http://gizmodo.com/5896017/tumblr-has-the-only-likable-terms-of-service-weve-ever-seenSlide 3 (Tech Dirt Quote): Masnick, M. 2012, Will Tumblr’s New Terms Of Service Finally Lead To The De-Stupidifying Of Terms Of Service?, Accessed online 16/10/2012 athttp://www.techdirt.com/articles/20120326/01301418236/will-tumblrs-new-terms-service-finally-lead-to-de-stupidifying-terms-service.shtml

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