Resources to   Prepare and     Market 	Your Ag     Business<br />Elaine Cranford, Cooperative Development Specialist<br />...
NebraskaEDGE<br />Training Objectives:<br />Assist communities to develop and grow small businesses. <br />Help individual...
Gain practical business management skills, and decision-making tools.
Start, expand or sell of their business.
Access local business networks & enhanced relationships.
Enhanced personal wealth.</li></ul>Women in Agriculture Conference, 2/25/2010<br />
Available Curricula<br />NxLeveL Education Foundation<br /><ul><li> Five Curricula
 Two Supplemental
 All English/Spanish</li></ul>Women in Agriculture Conference, 2/25/2010<br />
EDGE Training Participants<br />Women in Agriculture Conference, 2/25/2010<br />
EDGE Training Impacts<br />Women in Agriculture Conference, 2/25/2010<br />
NxBizSuccessis a new website for small business owners and resource providers.<br />NxBizSuccess is where:<br /><ul><li>Ex...
Interactive tools and resources help businesses.
Events and resources are easily accessible.</li></ul>Women in Agriculture Conference, 2/25/2010<br />
Women in Agriculture Conference, 2/25/2010<br />
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Women in Ag Presentation, February 2010

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Short presentation on Resources to help Nebraska Ag businesses - NebraskaEDGE Program and Nebraska Cooperative Development Center.

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Women in Ag Presentation, February 2010

  1. 1. Resources to Prepare and Market Your Ag Business<br />Elaine Cranford, Cooperative Development Specialist<br /> Nebraska Cooperative Development Center<br />Marilyn Schlake, Associate Director<br />NebraskaEDGE & NxBizSuccess.com <br />
  2. 2. NebraskaEDGE<br />Training Objectives:<br />Assist communities to develop and grow small businesses. <br />Help individuals achieve their business goals.<br /><ul><li>Complete a business plan
  3. 3. Gain practical business management skills, and decision-making tools.
  4. 4. Start, expand or sell of their business.
  5. 5. Access local business networks & enhanced relationships.
  6. 6. Enhanced personal wealth.</li></ul>Women in Agriculture Conference, 2/25/2010<br />
  7. 7. Available Curricula<br />NxLeveL Education Foundation<br /><ul><li> Five Curricula
  8. 8. Two Supplemental
  9. 9. All English/Spanish</li></ul>Women in Agriculture Conference, 2/25/2010<br />
  10. 10. EDGE Training Participants<br />Women in Agriculture Conference, 2/25/2010<br />
  11. 11. EDGE Training Impacts<br />Women in Agriculture Conference, 2/25/2010<br />
  12. 12. NxBizSuccessis a new website for small business owners and resource providers.<br />NxBizSuccess is where:<br /><ul><li>Expertise and ideas are shared with other business owners.
  13. 13. Interactive tools and resources help businesses.
  14. 14. Events and resources are easily accessible.</li></ul>Women in Agriculture Conference, 2/25/2010<br />
  15. 15. Women in Agriculture Conference, 2/25/2010<br />
  16. 16. NE Cooperative Development Center<br />Provide Training & Assistance to groups who are forming or expanding a “cooperatively owned” business<br />Education and training <br />Financial<br />Technical Assistance<br />Women in Agriculture Conference, 2/25/2010<br />
  17. 17. Marketing Plan <br /> It is a written set of strategies that position your product in the marketplace.<br />The plan helps you compete for customer interest and dollars.<br />Focus is not on your business, but on your CUSTOMERS!<br />Marketing is like planning a Party.<br />Women in Agriculture Conference, 2/25/2010<br />
  18. 18. Business Entities in Nebraska<br /><ul><li>Several choices available from sole proprietor, to partnerships, to regular corporation, etc.
  19. 19. Limited Liability Company
  20. 20. Cooperative
  21. 21. Limited Cooperative Association
  22. 22. Choice most often based on taxation, liability protection, and ease of use</li></ul>Women in Agriculture Conference, 2/25/2010<br />
  23. 23. Cooperatives Are a Type of Corporation<br /><ul><li>Multiple owners who are user members
  24. 24. Variety of goods and services
  25. 25. Physical facilities
  26. 26. State chartered
  27. 27. Members are investors
  28. 28. Owned and controlled by members who use its services</li></ul>Women in Agriculture Conference, 2/25/2010<br />
  29. 29. NE Cooperative Development Center<br />Most “New Generation” Cooperatives or LLC’s are formed for marketing purposes<br />Jointly marketing production may provide better access to markets<br />Working together shares talents, skills, and resources of several individual owners<br />Working together spreads financial risk<br />Women in Agriculture Conference, 2/25/2010<br />
  30. 30. Cooperative Functions<br />Three Core Functions<br />Marketing - extend control of members’ products through processing, distribution, and sale<br />Purchasing - providing affordable supplies and goods<br />Service - provide needed services<br />Women in Agriculture Conference, 2/25/2010<br />
  31. 31. NE Cooperative Development Center<br />Types of Coops<br />Retail <br />Worker <br />Producer<br />Service<br />Housing Cooperatives<br />Women in Agriculture Conference, 2/25/2010<br />
  32. 32. Women Owned & Operated Cooperative Businesses<br />Farmstead First Dairy<br />St James Market Place<br />Women in Agriculture Conference, 2/25/2010<br />
  33. 33. How to reach us:<br />Marilyn Schlake<br />Associate Director<br />NebraskaEDGE & <br /> NxBizSuccess.com<br />mschlake@unl.edu<br />402.472.4138<br />800.328.2851<br />Elaine Cranford<br />Business Development Specialist<br />NCDC<br />ecranford2@unl.edu<br />402.472.1748<br />800.328.2851<br />Women in Agriculture Conference, 2/25/2010<br />
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