Defining communication powerpointPresentation Transcript
Defining Communication By Aubrey Nelson
The Sender This is where it all begins. The message’s origin. The message is the very thing that the sender wants to express to the receiver- the target of the message. It is important for the sender of the message to be clear and avoid ambiguous language. “It is generally acknowledged that the sender of the message has the primary responsibility for the success or failure of the communication act.” Differences in interpretation can cause the message to get lost in translation.
Encoding Great! The sender has an idea to share but how does that idea go from his or her head to the receiver? The sender must apply a mode or modes of communication to his or her message in order to get their thought to the receiver of the message. The sender must also take into consideration elements of the encoding process such as language, culture, education, etc.
Channel The channel is medium used to pass the message from the sender to the receiver. These days we have many channels of communication available to us: the phone, e-mail, texting, in person, via chat, etc.
Decoding Decoding is how we break the message down so that the receiver can understand it. The sender of the message should utilize similarities with his or her target audience to make sure they are being understood. For example- do we speak the same language? Any distortion (noise) that takes the focus off of the message will hinder the receiver’s ability to decode it. The sender should look for feedback from the receiver- cues that the message is being decoded. Is the receiver nodding? This type of feedback would indicate that the receiver understands the message.
ENCODES DECODES SENDER MESSAGE CHANNEL RECEIVER Noise NoiseNoiseNoiseNoiseNoiseNoiseNoiseNoise FEEDBACK Shannon & Weaver’s Model of Communication Transmission
Photo Credits woman on phone http://ocdeals.ocregister.com/files/2011/04/VintageWomanOnPhone.gif